CUET Mass Media Question Paper 2024 is available here . NTA conducted CUET 2024 Mass Media paper on 24 May in Shift 1. CUET Mass Media Question Paper 2024 is based on objective-type questions (MCQs). Candidates get 45 minutes to solve 40 MCQs out of 50 in CUET 2024 question paper for Mass Media.
CUET Mass Media Question Paper 2024 PDF Download
| CUET 2024 Mass Media Paper with Answer Key |  Download |
Check Solution |
CUET Mass Media Question Paper with Solution
An advertisement, message, or public communication regarding economic, political, or social issue is called:
View Solution
Which of these statements characterise media literacy:
- (A) It is the ability to evaluate news sources
- (B) It builds essential skills of inquiry and self-expression
- (C) It helps in understanding the role of media in society
- (D) It is the proficiency in various film editing software's
Choose the correct answer from the options given below:
View Solution
Identify the right order of the process of communication:
Choose the correct answer from the options given below:
View Solution
Who is the CEO of the AI start-up, OpenAI?
View Solution
Who among these is known as the ‘Father of advertising’?
Match List-I with List-II:
List-I (Television Channel)
List-II (Type)
Choose the correct answer from the options given below:
View Solution
Match List-I with List-II:
List-I (Publications)
List-II (Editors)
Choose the correct answer from the options given below:
View Solution
Who among these was the director of the film ‘Do Bheega Zameen’?
When is the communication process considered complete?
View Solution
Who among these is the editor of ‘The Indian Express’ newspaper?
A ‘stereotype’ is:
View Solution
Who directed the movie, Manthan?
View Solution
USP stands for:
Which of these is also known as ‘Speciality advertising’?
Match List-I with List-II:
List-I (Contribution)
List-II (Personality)
Choose the correct answer from the options given below:
View Solution
Arrange these steps of pre-shooting stage in correct order:
Choose the correct answer from the options given below:
View Solution
Match List-I with List-II:
List-I (Social Media Platform)
List-II (Features)
Choose the correct answer from the options given below:
View Solution
Arrange these movies chronologically, according to their release year:
Choose the correct answer from the options given below:
View Solution
Communication with oneself is called:
Identify the correct order of pages in a daily newspaper:
Choose the correct answer from the options given below:
View Solution
Which of the following media is non-linear?
Which of the following shot is suitable to capture emotions and facial expressions in detail?
Advertisement of a Tour and Travel agency, whose target audience is young adults, shall use which form of media to catch maximum eyeballs?
What is Cooperative Advertising?
Which of the options given above is correct:
View Solution
While writing a radio script, what should be kept in mind?
Which of the options given above is correct:
View Solution
Which of the following is not considered an ethical journalism practice?
What does the cyber security protect?
Which of the following is NOT a 'netiquette'?
Match List-I with List-II:
List-I (Content)
List-II (Genre)
Choose the correct answer from the options given below:
View Solution
Identify the correct sequence of following stages in an advertising campaign:
Choose the correct answer from the options given below:
View Solution
What do you understand by the term TRP?
View Solution
Which among these is not a film genre?
Which of these characteristic(s) define journalism?
A radio presenter should avoid the use of _______.
Identify the brand associated with this tagline – "JUST DO IT".
Radio broadcasting first started in which of the two cities of India?
View Solution
A series of rough sketches which helps in visualising and organising camera treatment is called:
What does the term “public media” refer to?
Which of these is an Indian News Agency?
Which among these is a news writing format?
Read the passage and answer the question that follows:
Advertising Trends
Like most areas of marketing, advertising is changing rapidly. New forms of media available are blurring the distinction between different avenues. Convergence of different media is giving rise to an advertising convergence. The convergence of television and internet opens many potential opportunities for marketers to target customers in ways not available with traditional television advertising. Even the print is merging into web. However, these new media forms have limited reach as they are technology intensive and not affordable for everyone. The Internet has become a new hub for the ICE age (Information, Communication, Entertainment). Podcasting, Audio-Podcasting, Video-RSS Feeds, Networked Gaming—may offer themselves as major outlets for advertising in the near future. The game of old plus new goes on and the marketers must stay informed of new developments and understand how their customers are using these in ways that may offer advertising opportunities.
What limitation is associated with using New Media?View Solution
Read the passage and answer the question that follows:
Advertising Trends
Like most areas of marketing, advertising is changing rapidly. New forms of media available are blurring the distinction between different avenues. Convergence of different media is giving rise to an advertising convergence. The convergence of television and internet opens many potential opportunities for marketers to target customers in ways not available with traditional television advertising. Even the print is merging into web. However, these new media forms have limited reach as they are technology intensive and not affordable for everyone. The Internet has become a new hub for the ICE age (Information, Communication, Entertainment). Podcasting, Audio-Podcasting, Video-RSS Feeds, Networked Gaming—may offer themselves as major outlets for advertising in the near future. The game of old plus new goes on and the marketers must stay informed of new developments and understand how their customers are using these in ways that may offer advertising opportunities.
What advertising trend is mentioned in the passage regarding digital convergence?View Solution
Read the passage and answer the question that follows:
Advertising Trends
Like most areas of marketing, advertising is changing rapidly. New forms of media available are blurring the distinction between different avenues. Convergence of different media is giving rise to an advertising convergence. The convergence of television and internet opens many potential opportunities for marketers to target customers in ways not available with traditional television advertising. Even the print is merging into web. However, these new media forms have limited reach as they are technology intensive and not affordable for everyone. The Internet has become new hub for the ICE age (Information, Communication, Entertainment). Podcasting, Audio-Podcasting, Video-RSS Feeds, Networked Gaming—may offer themselves as major outlets for advertising in the near future. The game of old plus new goes on and the marketers must stay informed of new developments and understand how their customers are using these in ways that may offer advertising opportunities.
How does the passage describe the convergence of television and the Internet in advertising?View Solution
Read the passage and answer the question that follows:
Advertising Trends
Like most areas of marketing, advertising is changing rapidly. New forms of media available are blurring the distinction between different avenues. Convergence of different media is giving rise to an advertising convergence. The convergence of television and internet opens many potential opportunities for marketers to target customers in ways not available with traditional television advertising. Even the print is merging into web. However, these new media forms have limited reach as they are technology intensive and not affordable for everyone. The Internet has become new hub for the ICE age (Information, Communication, Entertainment). Podcasting, Audio-Podcasting, Video-RSS Feeds, Networked Gaming—may offer themselves as major outlets for advertising in the near future. The game of old plus new goes on and the marketers must stay informed of new developments and understand how their customers are using these in ways that may offer advertising opportunities.
Which among these does the passage predict as potential outlets for advertising in the future?View Solution
Read the passage and answer the question that follows:
Advertising Trends
Like most areas of marketing, advertising is changing rapidly. New forms of media available are blurring the distinction between different avenues. Convergence of different media is giving rise to an advertising convergence. The convergence of television and internet opens many potential opportunities for marketers to target customers in ways not available with traditional television advertising. Even the print is merging into web. However, these new media forms have limited reach as they are technology intensive and not affordable for everyone. The Internet has become new hub for the ICE age (Information, Communication, Entertainment). Podcasting, Audio-Podcasting, Video-RSS Feeds, Networked Gaming—may offer themselves as major outlets for advertising in the near future. The game of old plus new goes on and the marketers must stay informed of new developments and understand how their customers are using these in ways that may offer advertising opportunities.
What is the Internet referred to as about Information, Communication and Entertainment?View Solution
Read the passage and answer the question that follows:
Public Broadcasting in India
Public broadcasting has gone through multiple changes in India since the age of its inception. Radio broadcasting began in early 1920s. Later, in 1936, the All India Radio started its operation. Lionel Fielden was instrumental in developing the radio programming on AIR. Television broadcasting started in the late 1950s. Earlier, television was a part of AIR but by 1970, television centres were opened in various parts of the country other than Delhi. In 1976, Doordarshan which was working under All India Radio became an independent and separate department. Between August 1975 and July 1976, an experiment called the Satellite Instructional Television Experiment (SITE) was conducted. Under this program the Indian government used the American satellite ATS-6 to broadcast educational programming to several villages and states in India. Community TV sets were distributed and local programs were produced by professionals. Entertainment was also a part of these programmes in the form of dance, music, and cooking classes. In the 1990s, television and radio were brought together under the Prasar Bharati.
In which decade did the television centres open in the various parts of the country?View Solution
Read the passage and answer the question that follows:
Public Broadcasting in India
Public broadcasting has gone through multiple changes in India since the age of its inception. Radio broadcasting began in early 1920s. Later, in 1936, the All India Radio started its operation. Lionel Fielden was instrumental in developing the radio programming on AIR. Television broadcasting started in the late 1950s. Earlier, television was a part of AIR but by 1970, television centres were opened in the various parts of the country other than Delhi. In 1976, Doordarshan which was working under All India Radio became an independent and separate department. Between August 1975 and July 1976, an experiment called the Satellite Instructional Television Experiment (SITE) was conducted. Under this programme Indian government used the American satellite ATS-6 to broadcast educational programming to several village of six states in India. Community TV sets were distributed and educational programmes were broadcast. Entertainment was also a part of these programmes in the form of dance, music, drama, folk songs etc. In the 1990s, television and radio were brought together under the Prasar Bharati.
SITE stands for:View Solution
Read the passage and answer the question that follows:
Public Broadcasting in India
Public broadcasting has gone through multiple changes in India since the age of its inception. Radio broadcasting began in early 1920s. Later, in 1936, the All India Radio started its operation. Lionel Fielden was instrumental in developing the radio programming on AIR. Television broadcasting started in the late 1950s. Earlier, television was a part of AIR but by 1970, television centres were opened in the various parts of the country other than Delhi. In 1976, Doordarshan which was working under All India Radio became an independent and separate department. Between August 1975 and July 1976, an experiment called the Satellite Instructional Television Experiment (SITE) was conducted. Under this programme Indian government used the American satellite ATS-6 to broadcast educational programming to several village of six states in India. Community TV sets were distributed and educational programmes were broadcast. Entertainment was also a part of these programmes in the form of dance, music, drama, folk songs etc. In the 1990s, television and radio were brought together under the Prasar Bharati.
Doordarshan became an independent and separate department in which year?View Solution
Read the passage and answer the question that follows:
Advertising Trends
Like most areas of marketing, advertising is changing rapidly. New forms of media available are blurring the distinction between different avenues. Convergence of different media is giving rise to an advertising convergence. The convergence of television and internet opens many potential opportunities for marketers to target customers in ways not available with traditional television advertising. Even the print is merging into web. However, these new media forms have limited reach as they are technology intensive and not affordable for everyone. The Internet has become new hub for the ICE age (Information, Communication, Entertainment). Podcasting, Audio-Podcasting, Video-RSS Feeds, Networked Gaming—may offer themselves as major outlets for advertising in the near future. The game of old plus new goes on and the marketers must stay informed of new developments and understand how their customers are using these in ways that may offer advertising opportunities.
What is the Internet referred to as about Information, Communication and Entertainment?View Solution
Read the passage and answer the question that follows:
Public Broadcasting in India
Public broadcasting has gone through multiple changes in India since the age of its inception. Radio broadcasting began in early 1920s. Later, in 1936, the All India Radio started its operation. Lionel Fielden was instrumental in developing the radio programming on AIR. Television broadcasting started in the late 1950s. Earlier, television was a part of AIR but by 1970, television centres were opened in various parts of the country other than Delhi. In 1976, Doordarshan which was working under All India Radio became an independent and separate department. Between August 1975 and July 1976, an experiment called the Satellite Instructional Television Experiment (SITE) was conducted. Under this program the Indian government used the American satellite ATS-6 to broadcast educational programming to several villages and states in India. Community TV sets were distributed and local programs were produced by professionals. Entertainment was also a part of these programmes in the form of dance, music, and cooking classes. In the 1990s, television and radio were brought together under the Prasar Bharati.
In which decade did the television centres open in the various parts of the country?View Solution
Read the passage and answer the question that follows:
Public Broadcasting in India
Public broadcasting has gone through multiple changes in India since the age of its inception. Radio broadcasting began in early 1920s. Later, in 1936, the All India Radio started its operation. Lionel Fielden was instrumental in developing the radio programming on AIR. Television broadcasting started in the late 1950s. Earlier, television was a part of AIR but by 1970, television centres were opened in the various parts of the country other than Delhi. In 1976, Doordarshan which was working under All India Radio became an independent and separate department. Between August 1975 and July 1976, an experiment called the Satellite Instructional Television Experiment (SITE) was conducted. Under this programme Indian government used the American satellite ATS-6 to broadcast educational programming to several village of six states in India. Community TV sets were distributed and educational programmes were broadcast. Entertainment was also a part of these programmes in the form of dance, music, drama, folk songs etc. In the 1990s, television and radio were brought together under the Prasar Bharati.
SITE stands for:View Solution
Read the passage and answer the question that follows:
Public Broadcasting in India
Public broadcasting has gone through multiple changes in India since the age of its inception. Radio broadcasting began in early 1920s. Later, in 1936, the All India Radio started its operation. Lionel Fielden was instrumental in developing the radio programming on AIR. Television broadcasting started in the late 1950s. Earlier, television was a part of AIR but by 1970, television centres were opened in the various parts of the country other than Delhi. In 1976, Doordarshan which was working under All India Radio became an independent and separate department. Between August 1975 and July 1976, an experiment called the Satellite Instructional Television Experiment (SITE) was conducted. Under this programme Indian government used the American satellite ATS-6 to broadcast educational programming to several village of six states in India. Community TV sets were distributed and educational programmes were broadcast. Entertainment was also a part of these programmes in the form of dance, music, drama, folk songs etc. In the 1990s, television and radio were brought together under the Prasar Bharati.
Doordarshan became an independent and separate department in which year?View Solution
Read the passage and answer the question that follows:
Public Broadcasting in India
Public broadcasting has gone through multiple changes in India since the age of its inception. Radio broadcasting began in early 1920s. Later, in 1936, the All India Radio started its operation. Lionel Fielden was instrumental in developing the radio programming on AIR. Television broadcasting started in the late 1950s. Earlier, television was a part of AIR but by 1970, television centres were opened in the various parts of the country other than Delhi. In 1976, Doordarshan which was working under All India Radio became an independent and separate department. Between August 1975 and July 1976, an experiment called the Satellite Instructional Television Experiment (SITE) was conducted. Under this programme Indian government used the American satellite ATS-6 to broadcast educational programming to several villages of six states in India. Community TV sets were distributed and educational programmes were broadcast. Entertainment was also a part of these programmes in the form of dance, music, drama, folk songs etc. In the 1990s, television and radio were brought together under the Prasar Bharati.
Which programmes were aired on community TV sets?View Solution
Read the passage and answer the question that follows:
Public Broadcasting in India
Public broadcasting has gone through multiple changes in India since the age of its inception. Radio broadcasting began in early 1920s. Later, in 1936, the All India Radio started its operation. Lionel Fielden was instrumental in developing the radio programming on AIR. Television broadcasting started in the late 1950s. Earlier, television was a part of AIR but by 1970, television centres were opened in the various parts of the country other than Delhi. In 1976, Doordarshan which was working under All India Radio became an independent and separate department. Between August 1975 and July 1976, an experiment called the Satellite Instructional Television Experiment (SITE) was conducted. Under this programme Indian government used the American satellite ATS-6 to broadcast educational programming to several villages of six states in India. Community TV sets were distributed and educational programmes were broadcast. Entertainment was also a part of these programmes in the form of dance, music, drama, folk songs etc. In the 1990s, television and radio were brought together under the Prasar Bharati.
Dance and drama were broadcast under which category?View Solution
| CUET 2024 English Question Paper with Answer Key (Set D) | Download |
Check Solution |
Comments