DTU MBA Marketing Management: Fees 2026, Course Duration, Dates, Eligibility

Badli, New DelhiState UniversityEstd 1952NAAC Grade A+ 3.4
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Collegedunia Team

Content Curator | Updated on - Jul 23, 2026

DTU MBA Marketing Management at Delhi School of Management (DSM), New Delhi is a 2-year full-time programme covering marketing strategy, consumer behaviour, digital marketing, and brand management. Total fee is INR 4,83,400 across two years. Admission is through CAT 2025, MAT, or CMAT 2026 via CMAC MBA counselling. Applications for the 2026-28 batch closed in May 2026 and counselling rounds ran through June and July 2026.

📋 Admission Status: Applications closed. Class Commencement expected August 2026.


DTU MBA Marketing Management Fees 2026

ComponentAmount (INR)
Year 1INR 2,36,700
Year 2INR 2,46,700
Total FeesINR 4,83,400
  • Year 1 fee is INR 2,36,700 and Year 2 fee is INR 2,46,700.
  • Fee covers tuition, student welfare, facilities, examination, and medical charges.
  • Hostel accommodation is optional and charged separately from the programme fee.

DTU MBA Marketing Management Admission 2026

EventDate
CMAC MBA Application Opens17 April 2026
CMAC MBA Application Closes17 May 2026
MBA Counselling RoundsJune to July 2026
Class CommencementAugust 2026 (Tentative)
  • CMAC application fee is INR 1,500 for all categories.
  • CAT General category percentile cutoff at DTU DSM is 30 and above.

The dates mentioned above are tentative and subject to change.

Eligibility Criteria

  • Bachelor’s degree in any discipline from a recognised university with minimum 60% aggregate marks (50% for SC/ST/PwD)
  • Valid CAT 2025, MAT, or CMAT 2026 score with admission through CMAC counselling portal at cmacadmissions.com
  • Final-year graduation students may also apply with admission confirmed on submission of final marksheets

Admission Process

  • Appear for CAT 2025, MAT, or CMAT 2026 and obtain a valid percentile score.
  • Register on the CMAC portal at cmacadmissions.com and apply for DTU MBA.
  • Shortlisted candidates appear for Group Discussion and Personal Interview at the DTU campus.
  • Participate in CMAC counselling rounds based on combined merit of exam score and PI performance.
  • Pay the admission fee within the allotted window and report to DTU for document verification.

✓ Opt for this if

  • You plan a career in brand management, digital marketing, or sales strategy.
  • You want a marketing-focused MBA at a state technical university in Delhi NCR.
  • You have a moderate CAT score meeting the 30-percentile DSM cutoff.
  • You want access to Delhi NCR corporate and consumer goods industry for placements.

✗ Skip if

  • You need an IIM or top-20 MBA programme with strong marketing campus placements.
  • Your CAT score qualifies for higher-ranked MBA programmes with dedicated marketing cells.
  • You are targeting finance or operations roles and want a general MBA track instead.

DTU MBA Marketing Management Scholarships 2026

ScholarshipAmountEligibility/Schedule
Post-Matric Scholarship for SC/ST Students (Delhi Govt)Full or partial fee reimbursementSC/ST students domiciled in Delhi
Apply via Delhi Scholarship Portal
Central Sector Scheme of ScholarshipsINR 20,000 in final year
INR 12,000 per year in earlier years
Above 80th percentile in graduation with family income below INR 8 lakh
Apply at scholarships.gov.in
DTU Merit ScholarshipAs notified by the instituteOutstanding performers at DSM as notified by DTU Academic Affairs
  • SC/ST students apply via the Delhi Scholarship Portal at edistrict.delhigovt.nic.in.
  • Central Sector Scheme applications are submitted at scholarships.gov.in after admission.
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Table of Contents

DTU Latest Updates and News

Key Updates2
Other Updates1

05 Oct, 2026 CAT 2026 correction window is live @iimcat.ac.in. The last date to edit the application form is Oct 6, 2026 (5 PM). CAT 2026 is scheduled for Nov 29, 2026. Read News.

30 May, 2026 DTU has released MBA Marketing Management Fee Structure 2026. The total academic fee is ₹ 4.83 Lakhs.

DTU: Students' Opinion

AI-Generated Summary based on 4 Reviews

Admission to the college requires taking the CAT exam, followed by a Group Discussion and Personal Interview (GD-PI). Selection is based on CAT scores, past academic records, and GD-PI performance. The college boasts a faculty-to-student ratio of 1:12, offering personalized attention. Faculty members are experienced and focus on practical and theoretical learning using case studies. The annual fee is Rs. 1,66,000/-, making it affordable among top institutions. Placement opportunities are vast, with 250 companies like Amazon, Microsoft, and Coca Cola visiting the campus.

The placement rate is high at 85-90%, with the highest salary reaching 37 LPA, and the average at 6 LPA. Internship stipends can be as high as Rs 40,400. Scholarships are available for economically weaker students, SC/ST/PD students, and based on merit, covering up to 100% of fees for about 10-12 students. The total fees for the 2022 batch were 400,000 INR, with minimal hikes. The college encourages research and entrepreneurship through an incubation center.

More information is available on their website or campus.

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 By Collegedunia’s Personal AI

DTU MBA Marketing Management FAQs

Ques. What does the DTU MBA Marketing Management specialisation cover?

Ans. The DTU MBA Marketing Management at Delhi School of Management covers marketing strategy, consumer behaviour, digital marketing, brand management, market research, product management, retail management, and sales and distribution strategy. Alongside the marketing specialisation, students also study core MBA subjects such as finance, operations, HR, and organisational behaviour. The curriculum is designed to prepare students for roles across consumer goods, FMCG, e-commerce, and digital marketing firms.

Ques. What entrance exam is required for DTU MBA Marketing Management?

Ans. DTU MBA Marketing Management accepts CAT 2025, MAT, or CMAT 2026 scores. Admission is through the CMAC MBA counselling portal at cmacadmissions.com. Shortlisted candidates are called for a Group Discussion and Personal Interview at the DTU campus. The CAT percentile cutoff for the General category at DSM is 30 and above, making it accessible to candidates with mid-range management entrance exam scores.

Ques. What is the total fee for DTU MBA Marketing Management?

Ans. The total fee for DTU MBA Marketing Management is INR 4,83,400 across 2 years, with Year 1 at INR 2,36,700 and Year 2 at INR 2,46,700. The fee covers tuition, student welfare, facilities, examination, and medical charges. Hostel accommodation is optional and charged separately. Educational loans are available from most banks against the official DTU admission letter and fee schedule issued by DSM.

Ques. What career options are available after DTU MBA Marketing Management?

Ans. Graduates of DTU MBA Marketing Management pursue roles as brand managers, product marketing managers, digital marketing executives, sales managers, and market research analysts in consumer goods, FMCG, e-commerce, advertising, and retail sectors. The Delhi NCR market has a large concentration of corporate marketing functions, providing placement access to students from DSM. Alumni from the marketing track have joined companies in sectors ranging from technology to consumer products.

Ques. How is DTU MBA Marketing Management different from the general MBA at DSM?

Ans. DTU MBA Marketing Management includes a focused set of elective subjects in marketing disciplines, including digital marketing, brand management, consumer behaviour, and distribution strategy, alongside the mandatory core MBA subjects. The general MBA at DSM offers a broader set of electives across finance, HR, IT, and operations. Students with a clear goal of working in marketing roles benefit from the Marketing Management track, while those undecided about their functional area may prefer the general MBA path.

DTU: 2 Answered Questions

Should I opt for DTU mechanical or IIIT Delhi CSE?

Sanjana KapoorLives in New Delhi

The choice depends on what matters the most to you. 

If placements, faculty and research opportunities are your top most priority, choose IIIT Delhi CSE. In this respect, IIITD CSE beats DTU Mechanical by a large margin. But if you want the best of campus, college environment, cultural fests and brand name, DTU Mechanical is a much better choice. 

I would personally recommend IIIT Delhi, as it offers top notch placements. But if you’re truly passionate about Mechanical, choose that branch. Do not take your interest for granted while choosing your branch/degree.

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Are courses in DTU and NSIT flexible? Can students from lower branches study a minor in C.S. easily?

Akriti Banerjeelives in New Delhi

As an NSUT student, the new CBCS (choice based credit system) allows you to choose your fields of study. This makes for more flexible courses. Also, NSUT has an excellent coding environment which will help you for your minor in Computer Science. Many students over there pursue coding, despite being from a branch other than IT/COE. 

In DTU, you will have electives starting from 5th semester.These are department and general electives. IIIT Delhi offers the most flexible courses. Other than some fixed category credits, all the subjects are choice based. 

Thus, in terms of providing flexible courses, this is the order of preference- IIITD> NSUT>DTU.

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