Rajagiri College of Social Sciences Kochi BBA Advertising & Branding: Fees 2026, Course Duration, Dates, Eligibility

Bachelor of Business Administration (BBA) with specialization in Advertising & Branding at Rajagiri College of Social Sciences is a 4-year full-time undergraduate honors program designed to provide comprehensive knowledge in business administration with specialized focus on advertising, branding, and marketing communications. Affiliated with Mahatma Gandhi University, Kottayam, this program combines business fundamentals with creative and strategic advertising expertise. The total fees for the 4-year program is ₹58,164, making it an affordable option for aspiring marketing and advertising professionals. The program emphasizes practical skills through industry projects, advertising campaigns, brand management case studies, and real-world marketing experience. Students gain comprehensive knowledge in advertising objectives, brand strategy, consumer behavior, digital marketing, and creative communication. The program is offered in full-time on-campus mode at Rajagiri's Hill Campus in Kalamassery, Kochi, with classes conducted during regular academic hours.

Admissions for BBA Advertising & Branding are currently open for the 2026-27 academic year. The application window opened on January 22, 2026, and will remain open until May 15, 2026. Rajagiri conducts a multi-stage selection process consisting of an entrance examination and personal interview. Four phases of entrance exams are scheduled: March 23, April 6, April 18, and May 4, 2026. Candidates can appear for only one phase. The rank list will be published within 20 days of completing the final phase. Admission is based on performance in the entrance exam and personal interview, with consideration given to academic records and non-academic achievements.

Key Points

• Specialized curriculum in advertising, branding, and marketing communications
• Hands-on training with industry-standard advertising and branding tools
• Access to state-of-the-art computer laboratories and design studios
• Faculty with strong industry experience in advertising and marketing
• Strong placement record with 90%+ placement rate in advertising and marketing companies
• Average salary package of 3.5-4.5 LPA with highest packages reaching 6+ LPA
• Internship opportunities with leading advertising agencies and brands
• Regular industry interactions and guest lectures from advertising professionals
• Emphasis on creative thinking and strategic brand management
• Value-based education combining professional excellence with ethical marketing practices

RCSS BBA Fees

Fees Structure

• The caution deposit of ₹600 is fully refundable at the end of the program.
• All other fees are non-refundable unless specified by the university.
• Payment can be made in four installments (one per year) as per college guidelines.
• No EMI options are currently available.
• Eligible candidates from SC/ST/OBC categories may be eligible for fee concessions as per government norms.
• Students are encouraged to explore institutional scholarships and merit-based financial aid programs.

RCSS BBA Admission 2026

Important Dates for BBA Advertising & Branding Admission 2026-27

The dates mentioned above are tentative and subject to change.

Eligibility Criteria

• Passed Higher Secondary (10+2) or equivalent examination from any recognized board
• No minimum marks requirement for general admission
• Candidates from all streams (Science, Commerce, Arts) are eligible
• Final year students who will complete their 10+2 by May 2026 are also eligible to apply
• No age limit for admission

Admission Process

• Register and submit online application through https://fedena.rajagiri.edu/guest_users/login
• Application fee: ₹600 (non-refundable)
• Upload relevant documents including academic certificates and mark sheets
• Shortlisted candidates will be notified via email to their registered email ID
• Appear for Rajagiri Entrance Examination and Personal Interview in the scheduled phase
• Submit scanned copies of certificates and mark sheets as mentioned in the call letter
• Final selection based on entrance exam performance and personal interview
• Admission confirmation through online portal followed by registration at the college

RCSS BBA Scholarships 2026

Scholarships Available

• Merit scholarships are awarded to top 10% performers in the entrance examination.
• Need-based scholarships require submission of financial documents.
• SC/ST/OBC candidates must submit relevant certificates at the time of admission.
• All scholarship applications must be submitted within specified deadlines.
• Conditions include maintaining minimum academic performance and compliance with college regulations.

RCSS BBA Placement 2026

Placement Metrics

BBA Advertising & Branding has a strong placement record with excellent industry connections. The program has demonstrated consistent placement success with competitive salary packages:

Key Placement Features: The strong placement record is attributed to the comprehensive curriculum, industry-relevant skills training, and strong connections with leading advertising and marketing companies. Graduates are well-prepared for roles in advertising, branding, and marketing communications across various sectors including FMCG, e-commerce, digital marketing, and advertising agencies.