BBA Specialization: List, Subjects, Courses, Jobs, Admission, Eligibility, Salary 2024

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Ahana Bhaduri

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Bachelor of Business Administration (BBA) is the 4th most popular course after MBA, Journalism and Digital Marketing. There are a varied options to choose from BBA Specialisations like BBA Finance, BBA HR, and BBA Marketing to take up a promising and lucrative jobs. The average BBA Salary is INR 4,00,000 to INR 6,00,000. The BBA Syllabus is moulded according to the specialization chosen by the student. Some of the basic BBA subjects include Macroeconomics, Microeconomics, Principles of Management, Indian Socio-Political Economics, and Banking & Insurance. Certain specializations like BBA LLB help candidates to study both BBA and its application to Law. After BBA the specializations will help to get admission for MBA Course that has huge scope and opportunities. 

BBA Admission Process

There are multiple methods of attaining admission for BBA in colleges or universities. There are national level BBA entrance test examinations for students all over India. Some colleges even count the merit scores while some hold their own entrance examinations to choose the students. Below given is a brief approach to understand the intricacies of this process.

  • First, it is important to register and apply for BBA entrance exams that you want to give. Most students give multiple entrance tests in order to increase their chances of getting a seat.
  • Then comes the part where you have to study for the entrance examinations in order to score high. Each candidate or student receives a rank based on their marks which holds a very important role.
  • Based on your marks and ranking, you will get shortlisted by the college cut-off list.
  • Finally, based on the cut-off list, a merit list is created for BBA admission counseling. It is important to know that the student’s class 10 and 12 examination marks hold quite a lot of importance including the extra-curricular activities.

The counseling process is done to verify the documents and create a final merit list based on the information acquired about the students. Through that merit list, the BBA admission offer is sent to the selected students which they have to accept in a certain period of time to confirm their seat.

Read MoreBBA Distance Education 

BBA Eligibility Criteria

The following is the general criteria mentioned below,

  • The candidate must attain a minimum of 60% aggregate marks in class 12.
  • Age of the candidate has to be maximum of 25 years. Some colleges even hold the age limit for as low as 22 years of age.

Top BBA Specializations

BBA Business Administration

BBA in Business Administration has been extremely popular among students due to its high correlation with the degree. Students get to learn about the fundamentals needed in every business along with various concepts and skills for business administration that can be applied in any other business in general.

Reasons to Choose the Specialization:

  • Graduates with this specialization are high in demand.
  • Learn the basics of managing a business.
  • Considerable increase in salary potential.
  • Career Flexibility.
Job Profiles Average Salary
Sales Manager INR 7,49,500
Tax Manager INR 18,01,100
Actuary INR 5,13,300
Management Consultant INR 11,37,300
Business development manager INR 6,00,000

BBA International Business

Yet another specialization that has gained popularity due to changing times and globalizing world. BBA International Business helps students understand the concept of business management at an international level. It helps them in gaining the attention of multinational companies during placements or job recruitment. Students get to learn about international trade, taxation and accounting laws too.

Reasons to choose this Specialization:

  • Gain attention from overseas or multi-national companies.
  • Good increase in potential starting salary along with benefits and growth.
  • Solve Commercial challenges at a global level.
  • Develop the key management skills.
Job Profiles Average Salary
Business Advisor INR 11,52,300
Business Analyst INR 6,04,800
Human Resources Officer INR 2,90,400
Procurement Manager INR 12,20,700
Product Manager INR 16,69,200

BBA Banking and Insurance

BBA in Banking and Insurance makes a student mindful of the concepts and fundamentals utilized in the banking and insurance areas. There are various subjects that students learn along with skills such as, international banking and insurance, risk management, investment banking and much more.

Reasons to choose this Specialization:

  • Helps in becoming an efficient insurance and financial planner.
  • Students attain the basic knowledge skills needed in financial markets.
  • Good chance of getting placements or jobs in the financial sector.
  • Maintains flexibility in career and allows graduates to pursue teaching.
Job Profiles Average Salary
Investment Banker INR 9,66,400
Administrative Officer INR 6,65,000
Assistant Controller INR 9,88,800
Credit & Risk Manager INR 21,90,000
Asset Manager INR 7,07,100

BBA Human Resource

BBA in Human Resources is extremely important due to the concept of “HR” being an integral piece of any industry. They are ones who guarantee a company runs smoothly and the employees are cheerful. HR is tied in with managing the organizational structure, and being the bridge among employees and the board.

Reasons to choose this Specialization:

  • Good chance of getting placements or jobs in the HR sector of various companies.
  • Fresh content in nature keeping students updated with new techniques and research.
  • Allows the graduate to make employee policies for the company that they work in.
  • Salary potential will depend on the type of company you work in.
Job Profiles Average Salary
HR Executive INR 2,67,000
HR Manager INR 8,74,300
PR Manager INR 5,87,400
IT Recruiter INR 3,13,500
Trainee HR Management INR 1,60,400

BBA Finance

BBA in Finance specialization is for students who are good with numerical analysis and possess reasoning skills. The course is planned in such a way that the students gain theoretical knowledge of financial segments, for example, Financial Engineering, International Finance, Corporate Finance and substantially more.

Reasons to choose this Specialization:

  • Gain important skills related to leadership and management correlated with the banking and financial sector.
  • High in Demand among recruiting companies.
  • Students can also get into the field of research while they pursue their higher studies to provide financial solutions at a small or global level.
Job Profiles Average Salary
Financial manager INR 12,84,800
Credit analyst INR 17,50,000
Financial investment analyst INR 10,18,600
Loan officer INR 2,55,000
Tax assistant INR 2,41,300

BBA Information Technology

BBA in Information Technology is an intricate course which teaches the fundamentals of Information Technology along with the basic skills and knowledge regarding its management. Students get to learn various subjects like, Information Database Management, Information Management Theory and much more.

Reasons to choose this Specialization:

  • The IT sector still flourishes in India providing a fast growth for talented individuals.
  • Provides better chances at getting a good paying job.
  • Students get updated with the recent knowledge and skills along with the latest technology needed in this sector.
Job Profiles Average Salary
Marketing executive INR 2,90,400
Advertising manager INR 17,28,300
Market research analyst INR 3,43,900
Marketing manager INR 21,10,000
Brand manager INR 10,92,300

BBA Marketing

BBA Marketing will require you to have great relationship-building abilities and deal skills on the off chance that you need to have a fruitful profession in marketing. The students pursuing this course study Market research and analysis, Pricing, Product plan and considerably more.

Reasons to choose this Specialization:

  • Marketing is a never sleeping workspace needing more and more people working hence the demand will keep increasing.
  • The pay grade is bound to increase and due to positive growth.
  • It highly correlates with the main degree, strengthening the overall expertise of the graduate.
Job Profiles Average Salary
Marketing executive INR 2,90,400
Advertising manager INR 17,28,300
Market research analyst INR 3,43,900
Marketing manager INR 21,10,000
Brand manager INR 10,92,300

BBA Entrepreneurship

BBA Entrepreneurship is a good option for candidates who ultimately do not plan to work under a company rather start one of their own. Students are taught various skills which are crucial for an individual to know while they start a business along with the basic managerial knowledge and techniques.

Reasons to choose this Specialization:

  • A specialization like this helps candidates learn how to work with less resources.
  • It provides a good number of opportunities for graduates as it doesn’t restrict them to a particular sector.
  • The salary is bound to increase with growth.
Job Profiles Average Salary
System Analyst INR 6,49,300
Trainee Telesales INR 2,42,600
Chief Human Resources Officer INR 4,913,100
Executive/Office Assistant INR 5,14,800
Finance Controller INR 18,50,700

BBA Hospitality

BBA Hospitality is for candidates willing to enter the vibrant hospitality industry. India currently a blooming hospitality industry is going through constant development which would need more and more recruitment. Mainly, this specialization will help students understand the basics of customer oriented business.

Reasons to choose this Specialization:

  • Currently high in demand meaning a good chance of attaining employment early.
  • May even help graduates to start their own business.
  • Doesn’t restrict employment to India rather attracts international companies too.
Job Profiles Average Salary
Executive Trainee INR 5,26,600
Guest Service Officer INR 1,71,900
Reservations Manager INR 3,60,000
Executive Search Consultant INR 6,20,200
Tour Booking Officer INR 1,55,200

BBA Tourism

BBA Tourism is a very good combination due to the fact that India thrives on tourism. Students will be taught skills regarding customer relations as well as handling tour operations. Along with this, students will be taught managerial skills co-aligning with Tourism management.

Reasons to choose this Specialization:

  • The graduates have a wider range of occupations to choose from due to the vastness of the tourism sector.
  • It does not limit them to India. Graduates can try to attain a job in a multi-national company as well.
  • High demand for employees meaning a good chance of getting employed at a high pay company.
Job Profiles Average Salary
Lobby Manager INR 3,01,600
Travel Executive INR 3,16,200
Travel Coordinator INR 5,00,100
Ticketing Executive INR 3,21,300
Front Office INR 3,01,600

BBA Import and Export Management

BBA Import and Export Management is exactly about what it sounds like, which is the study of the Import and Export system along with its management. India is a hub for Import and Export and has been for centuries due to which its popularity in the market rarely recedes. Students are taught GDP mechanics along with import-export dynamics.

Reasons to choose this Specialization:

  • It provides the student a much more technical understanding of international business.
  • Students can help find the financial, legal and marketing needs of the foreign trade through this course.
  • Higher chance of employment due to the vastness of this sector.
Job Profiles Average Salary
Foreign Trade Analyst INR 9,85,800
Export Manager INR 6,67,000
Relationship Manager INR 3,89,500
Foreign Trade Manager INR 6,15,000

BBA Sports Management

BBA Sports Management is a much more specific approach which is still at a very young age. This specialization helps students enter the sports industry and learn the skills necessary for sport events, teams, players and much more.

Reasons to choose this Specialization,

  • Due to the young age of this industry, it needs more employees.
  • There is a higher chance of growth in this sector.
  • Graduates do not need to be restricted to a single company or a client.
Job Profiles Average Salary
HR Manager INR 7,04,000
Event Manager INR 4,53,500
Finance Manager INR 9,94,900
PR Manager INR 5,87,400
Sales Manager INR 7,49,500

BBA Hospital & Healthcare

It may sound difficult for a person with no medical background to enter the medical industry but the medical industry is extremely vast and doesn’t work in a specific manner rather through a collaboration of various other sectors. BBA Hospital & Healthcare teaches students the skills necessary to handle and manage hospitals and various other medical institutions.

Reasons to choose this Specialization:

  • It is an ever-growing demand which can only be fulfilled through increase in employment meaning secured employment.
  • The medical sector is a high paying sector meaning good salaries.
  • As the government also handles the medical sector, it provides the graduates a chance to become part of the government sector in a way, which ensures benefits.
Job Profiles Average Salary
Catering Supervisor & Assistant INR 4,93,550
Catering Officer INR 3,46,300
Hospitality Executive INR 3,01,800
Cabin Crew INR 6,13,400
Sales Manager INR 7,49,500

BBA Accounting

Accounting is perhaps the main aspect of running an organization. Knowing the profits and losses helps companies plan, and pay the required taxes to the government. Subsequently, this is a decent specialization to pick. Also, numerous extra accounting courses can additionally strengthen your resume. BBA Accounting graduates run the accounting departments.

Reasons to choose this Specialization:

  • It co-aligns with the degree strengthening the overall skillset.
  • Doesn’t restrict to a certain sector and allows the graduates to be able to choose the type of company they want to work with.
  • Ensures growth and high pay grade with an increase in experience.
Job Profiles Average Salary
Chief Accounting Officer INR 35,45,500
Audit Manager INR 16,94,200
Tax Assistant INR 4,19,000
Finance Executive INR 7,31,800
Assistant Controller INR 6,88,200

BBA Supply Chain

Supply chain managers are probably the most sought-after experts in the business. Furthermore, they are likewise compensated with a high salary and benefits. BBA Supply Chain is tied in with dealing with the supply chain in an assembling organization.

Reasons to choose this Specialization:

  • Allows graduates to work in multiple sectors.
  • Ensures employment due to increasing demand for employees to handle clients.
  • Ensure growth and increase in salary with experience.
Job Profiles Average Salary
Warehouse Supervisors INR 3,17,000
Shipping Coordinator INR 4,24,000
Operations Manager INR 7,70,000
Export Sales Coordinator INR 6,67,000
Logistics Coordinator INR 4,01,600

BBA Retail

BBA Retail is famous for its fluidity. Students are taught the basics of marketing, merchandising, customer service and much more. It is for those candidates who are willing to enter the Retail or supply chain sector.

Reasons to choose this Specialization:

  • Retail Industry is one of the fastest growing industries in the world.
  • There are many foreign companies recruiting people from India in order to expand trade in the country providing employment.
  • Ensures benefits and increase in pay grade based on profit.
Job Profiles Average Salary
Customer Care Executives INR 2,41,500
Floor Managers INR 5,04,500
Lobby Managers INR 5,02,800
Supply Chain Distributor INR 6,84,000

BBA Specializations: FAQs

Ques. What is BBA? Is there any point to this course?

Ans. BBA is a three years undergraduate program. BBA (Degree in Bachelor in Business Administration). BBA degree joins Theory of managing money, human resource and marketing goes inseparably with the viable expertise development endeavours.

You get a ton of opportunities to apply getting the hang of during industry visits, summer entry level positions, introductions and case considers. These specializations can incorporate management, privately-run company, account, worldwide business, human resources, marketing, business and others.

Ques. Who should be applying for this course?

Ans. The Bachelors of Business Administration is generally taken up by the late Higher Secondary School pass outs. These candidates should possess the much needed inspiration and should want to fabricate a solid establishment for a career in management and business organization.

Ques. What might be the span and structure of the program?

Ans. The 3? year full time program comprises six Semesters, every semester being of half year length. Here, the main idea is to provide students with the foundations of business and practical managerial skills while sharpening their relational skills through a progression of useful based meetings.

Ques. Is BBA simple to pass?

Ans. There is no any program which is extreme, it relies upon your advantage, ability and your exhibition during the program. So you can take up BBA. As this course is identified with Business studies, Administration and all such things a science student ought not to discover trouble.

Ques. Which BBA college provides the highest salary?

Ans. The INDIA TODAY - MDRA SURVEY shows that the Shaheed Sukhdev College of Business Studies offers the most significant pay at INR 6,40,000 every year.

Ques. What is the salary at the very beginning for a BBA graduate?

Ans. The salary for new alumni after BBA can go from INR 2-3 LPA every year but it does increase later.

Ques. Can I do BBA after my 12 standard?

Ans. Bachelor of Business Administration (BBA) is quite possibly the most mainstream course after 12 standard. There are numerous purposes for BBA being one of the highest selections of candidates after Class 12. The course is particularly favoured by Commerce students who need to join the administration area.

Ques. Is there maths in BBA?

Ans. BBA is a course intended for budding administrators to comprehend the necessities of the businesses around. There are a few subjects like accounting, statistics Operations the board and few others which require arithmetic. So honestly there is a decent measure of arithmetic involved in BBA.

Ques. Is BBA better or B.Com?

Ans. The main contrast among BBA and B.Com. is noticeable on the career prospects that are offered by each course. While BBA can coordinate the students towards a grounded executive career, B.Com. can open a more extensive avenue with a few career options like CA, Company Secretary-ships, and so forth

Ques. Can we do BBA without maths?

Ans. This is a 3 years in length program and can be sought after without maths subject. PG: After completing BBA, you may go for Masters or PG Diploma programs. MBA is the most mainstream decision among BBA graduates.

Bachelor of Business Administration [BBA] : 272 answered questions

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Ques. What questions can be expected in an IIM Indore IPM interview?

● Top Answer By Sagardeep on 09 Jan 23

Ans. The questions in an IIM Indore IPM interview are mostly about academics. They are focused on your personal introduction. That is, your hobbies and interests are well taken into account and questions will be asked right on that to check the depth of your 'desired field'. They inquire about your favorite subjects and pose questions about them. They want to know why you want to take the course, what your future plans are, your strengths and weaknesses, and your knowledge of current events. They also assess your general knowledge and mental alertness. Though the questions are simple, you will be bombarded with them in order to put you under pressure.  If they believe you are well-versed in your subjects, they will dig deeper and only leave you if you are exhausted. If you succeed in all of this, you will undoubtedly find yourself inside the circular column of IIM Indore. The IPM interview is one-of-a-kind, personifying the course itself. It is both difficult and simple at the same time.Read more
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Ques. How is the IPM program at IIM Rohtak?

● Top Answer By Himani Rawat on 04 Jul 23

Ans. IIM Rohtak has been ranked at an impressive 12th rank in NIRF 2023 rankings. People have doubts about joining IIM Rohtak as it stands below the top IIMs. However, IIM Rohtak is rapidly growing and achieving new heights and you should not worry about choosing IIM Rohtak for your studies. The IPM is a 5-year integrated management program at IIM Rohtak. On completion of this program, you will receive a BBA+MBA degree. If you attain a 5.0 CGPA in your first three years, then only will you be eligible to continue for the next two years for your MBA. Otherwise, you will exit the program with a BBA degree with a CGPA not below 4.0. Even if you wish to exit the course after 3 years, you can do so by informing the office within the stipulated time in the third year of the course. Instead of joining another institution for your BBA and then trying for IIM A/B/C through your CAT, you should join the IPM program at IIM Rohtak. Even if you do not score as much in your CAT, you will have the backup plan of completing your MBA from IIM Rohtak (in this case you will get a single CAT attempt in November third year). Most students from the IPM program at IIM Rohtak give their CAT or GMAT in the third year. So if you wish to switch to another higher-ranking IIM or go for a foreign MBA, you can do so. The IIM Rohtak campus offers all the facilities to its students and you will also enjoy life at Rohtak in general. Rohtak is only 70 km away from Delhi so the international airport is only an hour or two’s drive from the IIM Rohtak campus. The cost for the course is around INR 36 Lakhs, which is on the expensive side. However, you also get to stay at IIM for 5 years and learn from some of the best teachers in India. You can consider the fee structure, placements, and other aspects before joining the program. However, if you do make up your mind, the IPM course at IIM Rohtak is a good choice.Read more
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Ques. Is IPM IIM Rohtak worth it?

● Top Answer By Arun Sharma on 09 Jan 23

Ans. IIM Rohtak is a very newly established IIM that has yet to make its place in the IIM family. Because of its recent establishment people deem it not worthy of the IIM tag. But in reality, it’s gradually picking up pace and by the time its first batch will graduate (2024), it will have climbed the ladder higher.  People think the IPM program offered by IIM Rohtak is a backdoor for people who want to escape the CAT exam. In reality, most of the students plan to give CAT or GMAT or both at the end of their third year. Even if one compares Rohtak and Indore, we can clearly see that Rohtak is way ahead of Indore. The first batch placements of Rohtak are better than Indore.  Some consider the lack of connectivity and cost also a reason why Rohtak is not worth it. But let me shed some light on this matter. Rohtak is just 70 km away from Delhi. The International airport is just an hour or two 's drive from the campus. So the connectivity issue is resolved here. As far as the cost is considered, one should not underestimate the 5 years he will be spending at an IIM campus with top-notch facilities and the most learned faculty and brilliant peers. All the investment is worth it. The final decision is yours to make but does remember that IIM Rohtak will have climbed the ladder in just a few years.Read more
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Ques. Which college is the best for BBA between Symbiosis, NMIMS and Christ University?

● Top Answer By Sneha Pathak on 16 May 24

Ans. According to me, Christ University is the best option. Being a student of this university, I would like to say that Christ has fulfilled all the expectations that I had. At Christ, you will get an overview of the various aspects of business management. This two-year degree will help you to be knowledgeable about accountancy, finance and commerce. You will learn how business operates in the real world. Our university has some of the best faculty who continuously guide you throughout the course. Also, be prepared to solve lots of case studies. Study hard and try to gain practical knowledge as you will be tested rigorously during the midterms. The campus life is awesome at Christ. There is always some fest going on the campus and you can join any of the multiple clubs that are present or create a club of your own.Read more
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Ques. How good is NMIMS Bangalore for BBA?

● Top Answer By Dabadrita Mukherjee on 01 Aug 22

Ans. The BBA program offered by NMIMS Bangalore is great. The department has a top-notch faculty branch. Most of the faculty members are alumni of reputed B-Schools such as IIM Bangalore, IIM Lucknow, etc. Most of the faculty members are friendly and cooperative.  NMIMS BBA syllabus is extensive. You will learn the recent industry trends and practices. This program is accredited by ANBA, this certification adds more value to the degree.  NMIMS Bangalore placements are good. Around 93% of students get placed from BBA each year. The average CTC received by the students of BBA is around INR 5-6 LPA.Read more
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Ques. How preferable is it to do a BBA from NMIMS?

● Top Answer By Aditi Sinha on 20 Jun 22

Ans. NMIMS BBA has a good curriculum and offers decent placement opportunities . The faculty base is brilliant. According to NMIMS placements around 100% of students get placed from BBA. TCS, Genpact, Tresvista, etc. are the major recruiting companies. For BBA, the highest CTC is INR 12 LPA . You can get plenty of placement opportunities if you have a decent CGPA. Read more
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Ques. How tough is it to get into IPM IIM Indore?

● Top Answer By Mansi Jain on 02 Apr 24

Ans. Getting into IPM at IIM Indore is quite competitive. It entirely depends on the Individual. If you're good at Math, Logical Thinking, and English, then cracking the IPMAT shouldn't be too difficult for you. The IPM Entrance Exam involves a lot of Studying and Practicing because over 30,000 students take it, and the number is rising every year. IIM Indore IPM Interview checks if you're a Good fit for the Program. The Interview is usually Tough but also Clear and Direct. In the interview, first they ask about you, like your Hobbies and Interests. Your hobbies and interests are important, and they ask questions about them to see how much you know about your favorite subjects or activities.Read more
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Ques. Which is the best college of IP university for BBA?

● Top Answer By Chandan Khandelwal on 07 Jan 22

Ans. IP University in total has 6300 seats for BBA (General / BI / CAM ) divided into 37 colleges. If you are interested in doing BBA, it is suggested you choose among the top 5 colleges. The Top 5 colleges include : Maharaja Surajmal Institute - 420 seats. Maharaja Agrasen Institute - 360 seats. Vivekanand Institute of Professional Studies - 360 seats. Jagannath Institute of Management Studies, Rohini - 120 seats. Jagannath Institute of Management Studies, Vasant Kunj - 240 seats. The BBA from these colleges have a well crafted curriculum. They also are equipped with the necessary and modern facilities to stay updated to the industry trends. They will train you with proper managerial skills which will be beneficial for your career ahead. After graduating with a BBA degree from these colleges, you can get job opportunities like: Business Development Executive, Assistant Project Manager, SAP Consultant, Operations Team Leader, HR Manager, Assistant Manager - Finance, etc.Read more
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Ques. How is the IIM Ranchi IPM interview?

● Top Answer By Krishna Agarwal on 11 Jan 23

Ans. My brother had his interview at IIM Ranchi last year for IPM. His 10th marks were 95% and 12th (PCB) marks stood at 78.4%. His interview was scheduled for the afternoon. He was welcomed by 2 male panelists who seemed quite comfortable and asked him if he had had lunch before appearing for the interview. Then they asked him the following questions  10/12th marks  Favorite subject (PS: I said biology.) Why did you choose IPM after having biology? How would these subjects complement you? What is the difference between gray and white matter? (Brain) What is the function of the vitreous humor, and where is it located? What are the different enzymes secreted by the pancreas? Name the smallest and largest bone in the human body. (Location as well) State the “Second law of thermodynamics.” Define E=mc^2 CM of your state. Any current official statement made by him. What is your hobby?  From the above list of questions, we can boldly say that the majority of the questions are aimed at testing your general knowledge. If you have a confident aura, you will easily win their favor. Pro tip: You can direct the interview to a favorable topic by elaborating on any specific answer.Read more
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Ques. Can I expect a placement after studying BBA at NMIMS?

● Top Answer By Disha Mittal on 18 Jan 22

Ans. The placement scenario is quite good at NMIMS Mumbai. According to the reviews online, they provide ample opportunities for jobs in MNC’s. Lots of reputed companies visit the campus during their placement process choosing the deserving candidates. Hence the competition is usually high. But the one thing that students have shown their concern about are the salary packages offered. The data in the website is said to be inflated to attract more candidates. But in a more true sense the salary packages are really less than portrayed. The college claims to provide an average salary package ranging from 15-16 LPA, mostly the students are offered 9-10 LPA. The course BBA is really good and full of opportunities, but it is suggested that you complete MBA also to get a better salary package from a reputed company like KPMG, EY, American Express, ICICI Bank, etc. They have a highly experienced faculty, so  you will get to learn a lot.Read more
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