Bachelor of Business Administration in Retail Management Top Colleges, Syllabus, Scope and Salary

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BBA in Retail Management is a 3-year full-time undergraduate course divided into 6 semesters.

Retail Management is concerned with principles of retailing and retail operations including:

  • buying
  • merchandising
  • marketing
  • operations
  • personnel
  • inventory control
  • finance.

Major components of study comprising the course’s curriculum are:

  • retail supply chain management.
  • retail customer service.
  • store location and management.
  • quality.
  • marketing.
  • accounting.
  • computer technology, etc.

Students enrolled to the course are offered advanced lessons in:

  • customer relationships.
  • retail and market analysis.
  • concepts of sales and management.
  • management or supervisory aspects of retail.
  • human resource management.
  • retail-based negotiation.
  • retail strategy.
  • business accounting and merchandising.

Such graduates are hired in capacities such as:

  • retail managers
  • fashion purchasing managers
  • merchandisers
  • independent consultants for retail operations.

The average annual course fee charged in India ranges between INR 9,000 to 7 lakhs, depending upon the institute offering the course.

The average annual salary offered in India to successful graduates of the course ranges between INR 5 to 20 lakhs, depending upon the candidate’s expertise in the field.

Top Colleges for Bachelor of Business Administration [BBA] (Retail Management)

BBA in Retail Management: Course Highlights

Tabulated below are some of the major highlights of the course.

Course Level Under Graduate
Duration 3 years
Examination Type Semester System
Eligibility 10+2 with 50% aggregate marks with Commerce/ Mathematics
Admission Process Based on performance in entrance exam
Top recruiting organizations IBM, Infosys, Wipro, Accenture, etc.
Top recruiting areas Banking, educational institutes, healthcare industry, retail operations, and such.
Top job profiles Retail Executive, Advertising Manager, Administrative Officer, And Sales Manager, among others.
Course Fee INR 9,000 to 7 lakhs
Average Starting Salary INR 5 to 20 lakhs

BBA in Retail Management: What is it About?

Retail Management is the process of management of retail of commodities to customers from retail stores, for personal use. This includes all the steps involved in:

  • bringing customers into the store.

  • fulfilling customers’ buying needs.
  • saving time and ensuring customer satisfaction.

Retail Management involves:

  • brand management
  • customer relationship management
  • sales management.
  • direct interaction with customers.
  • co-ordination of business activities from designing of a product to its delivery and post-delivery service.
  • addressing customers’ problems.
  • monitoring retail orders.
  • handling merchandising.
  • managing HR.
  • supervision of stocks/inventory.
  • supply chain management.

Top Institutes offering BBA in Retail Management

Some of the top institutes offering the course in the country with the corresponding locations and fees charged by the respective colleges are listed below.

NAME OF INSTITUTE CITY AVERAGE ANNUAL FEES
LPU Delhi INR 4,45,000
Quantum University Roorkee INR 70,000
School of Business Management Greater Noida INR 3,30,000
Lovely Professional University Jalandhar INR 4,45,000
RIMT University Punjab INR 1,41,000
University of Technology and Management Shillong INR 2,31,000
Amity University Noida INR 1,22,000
University of Petroleum and Energy Studies Delhi INR 5,41,000
Symbiosis University of Applied Sciences Indore INR 5,40,000
Symbiosis Skills and Open University Pune INR 5,94,000
Jagannath University Jhajjar INR 2,10,000
Sun Rise University Alwar INR 73,500
University of Petroleum and Energy Studies Dehradun INR 6,41,000
Madurai Kamaraj University Madurai INR 9,000

Eligibility for BBA in Retail Management

Listed below are the minimum criteria of eligibility that interested candidates need to fulfil in order to apply for the course.

  • 10+2 education completed from a recognized educational Board.
  • Commerce subjects as the main subjects of study at the 10+2 level.
  • A minimum aggregate score of 50% (45% for SC/ST/OBC candidates) at the 10+2 level.

BBA in Retail Management: Admission Process

Most institutes offering the course admit students based on their performance in a relevant entrance test, followed by a round of Personal Interview. Some institutes conduct their own entrance tests for offering admission. Admission process generally varies across colleges.

A few institutes also provide direct admission based on the candidate’s score at the 10+2 level.

Sections of assessment in the entrance test include:

  • General Awareness
  • English Communication
  • Logical Reasoning & Critical Thinking
  • Quantitative Aptitude.

BBA in Retail Management: Syllabus and Course Description

A year - wise breakup of the course’s syllabus is tabulated below.

YEAR I YEAR II YEAR III
Overview of retailing Buying merchandizing I Buying merchandizing II
Retail marketing Store operations I Store operations II
Retail management perspective Human resources Visual merchandizing
Customer service management Principles of marketing economics Sales management
Internship Business communication Customer value management
Viva voce Field study I IT application in retail
- - Field study II

BBA in Retail Management: Career Prospects

Retail management needs a new generation of smart retail professionals of international calibre, and this course aims to equip such eligible candidates with skills in the best practices followed across the globe in retail. Retail Managers are responsible for:

  • overseeing a store's operations and staff.
  • using visual design strategies to improve the sales of products.
  • ensuring that a store operates efficiently and profitably.
  • ensuring that the store’s employees perform adequately.
  • the store's sales and employee schedule.
  • resolving problems cropping in the store.
  • coordinating a store's activities.
  • managing a single department in a store, or the entire store.

Purchasing Managers buy retail products meant to be sold in stores.

Such professionals may choose to specialize in specific retail specialties, such as:

  • beauty supply shops.
  • electronics retailers.
  • clothing stores.

Some of the top professional profiles open to such graduates are listed below with the corresponding salaries offered for the respective positions.

Bachelor of Business Administration (BBA) in Retail Management annual salary
JOB POSITION JOB DESCRIPTION AVERAGE ANNUAL SALARY IN INR
Retail Executive

A Retail Sales Manager is responsible for the day-to-day operations of a retail store and overseeing salespeople, customer service representatives, and other employees. They interview, hire, and train new employees.

They may also prepare schedules and assign duties for current employees. They often work nights, weekends, holidays, and may personally handle customer complaints.

INR 12,00,000
Advertising Manager

An Advertising Manager oversees the advertising activity of a business. Specific role of an Advertising Manager varies depending on the business. They may manage the staff and activities of an outside ad agency that the business has hired, or create the business' advertising in house.

Some general activities for this occupation include forming and directing the business' strategy for advertising, implementing advertising campaigns, and supervising various advertising-related departments.

A specific Advertising Campaign Manager must estimate the campaign's budget and approve the advertising material, and evaluate the campaign's overall performance to its conclusion.

INR 5,00,505
Sales Manager

International Sales Managers direct, train, and supervise the sales staff. They coordinate the operations of the sales department across the globe by establishing goals, and monitoring the volume of sales from staff members.

They must also review progress reports to determine customer needs, sales potential, and the pricing of products or services.

Sales staff are typically assigned territories or geographic regions by an International Sales Manager, and managers constantly monitor and evaluate their progress.

INR 9,97,000
Administrative Officer

A Chief Administrative Officer (CAO) is a top-tier executive who most often reports to the Chief Executive Officer (CEO).

They manage the day-to-day operations of a business and are sometimes referred to as the Chief Operating Officer. Scope of this position depends largely on the size of the business and the industry in which it operates. They usually manage numerous branches of the business including finance, sales, human resources, and marketing.

INR 5,26,000
Operations Manager

Business Operations Manager and government agencies plan and organize the activities of businesses, and non-profit organizations. Depending on the organization, they may also be responsible for overseeing a variety of departments from human resources to accounts payable.

Some job duties may include coordinating educational assignments for staff, reviewing budgetary information, monitoring expense reports, and interpreting financial data. They perform cost-benefit analyses on internal programs.

INR 10,31,000
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Experience (4)
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Course Syllabus (3)
Faculty (3)
Fee Structure (3)
Infrastructure (3)
Internship (3)
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34 Reviews found

Ms
4.1 /5

Course Curriculum Overview

So this course, our batch is the first batch of this course. I choosed this course because there were a internship program from the 2nd year onwards where you go to maruti suzuki showroom and work but by ghe end of 1st year they canceled it.

Internships Opportunities

There are many internship opportunities in the college. College provides a large number of internships for all the students of kristu jayanti college. On the final year it is compulsory for everyone to complete minimum one internship


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K
3.0 /5
Most Helpful

Course Curriculum Overview

The course is good consist of all factors and subject which should be there and in all semesters subjects changes so students have a knowledge about alll factors such as marketing statistics etc and also there is is a foreign language too which is limited to 1st year only "French"

Fees and Financial Aid

The fees structure is 75000 for one semester and a year consist of 2 semesters so it will goes like 150000 I don't have any idea about other batch,categories fees Nor scholarship the collage organises events like freshers and the fest the fee charges is included in Clg fee only


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af
4.7 /5
Most Helpful

Faculty

The professor are highly educated Guest lacturer are invited in intervals I like my consumer behaviour teacher she is very good and supportive And I dislike my sales management sir because he is do partiality with students The exam level is good enough you can passed the exam fir just 1 day study before the exam

Fees and Financial Aid

1 year fees 38000 2 year fees 40000 3 year fees 45000 For st/sc as per the college circuulam Fees trends - as per the trends the fees is increasing rapidly over the past few years For scholarship college gives form for only st /sc students


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pA
4.7 /5
Most Helpful

Campus Life

There so many festivals we celebrate and we having so many session with resource person We are having international conference and national conference in our college We re having all genre books and journals available in our library We re having projector class Yeah we are having students portals, clubs like echo, resellienane , creativity club , sports, NCC etcc

Faculty

Faculty has been very supportive and friendly they give also their support to their students Aruna mam our class tutor and Sopana mam over head of our department best faculty our Bala sir We having 2 internals obe model exam in our college and we re having university exams totally 2 per year Course curriculum is very effective


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Faculty

There are a maximum of 45 faculty in our course. first year we had 5 subjects and each faculty for each subject. this is a 3-year Course so we have 6 semesters and this is a 100-mark exam for each subject. I like personally Ronishmita mam our economics teacher. she too sweet and friendly

Fees and Financial Aid

Mainly I'm pursuing my BBA at Centurion University Bhubaneswar branch. basically, it's a 3-year course and I pay 75000 per year. there are 3 classrooms and 70 students in each room. it's a very good university compared to other


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Rk
2.8 /5
Most Helpful

Faculty

Faculty members are very good and they cooperate with students . There are a lot of faculty members. One of my favourite faculty members is kanika ma'am she is a gem person.course structure is like examination is done 2 time in a semester one is mid term and one is end term. Marks are given as per the performance and 5% as per the attendance and internals.

Placement Experience

Placement opportunities are there in our college. It starts from 5th semester by which a student can apply and choose where he want to work in future and by giving interviews it's on his/her skills and knowledge whether he got selected or not . The placement package is also good and many big companies also come like delloitte.


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Fees and Financial Aid

The fees structure for bba in jims sector 3 rohini was about 3.9 lakhs at my time and i don’t think they are going to increse it . There are total 6 semesters in bba management in jims and each combination if 2 semesters contains around 1.3lakhs which comes to be 3.9 lakh in 3 years of completion. And also 5000 is security deposit amount which you’ve to give in the start and it is refundable.

Course Curriculum Overview

I would rate the curriculum 6/10 as there are a lot of subjects due to which student cannot focus on one. And bookish knowledge does not help with the real life . Person only know an do better in future after learning from mistakes and experiences . Although the study in jims is very good student who is a enthusiast and love to study should definitely take admission here.


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GD
2.8 /5
Most Helpful

Campus Life

My overall experience was okay not that much bad not that much good as fests are very few in themis college and only thing they focus on attendance which is bad as people come for far places and sometimes due to 2-4 minutes late they cannot enter in the college and their class running at that time currently got missed. I create few genuine friends and enjoyed with them a lot and will miss those memories. Infrastructure is very good but the college is small . But infrastructure in every class is very god you get 2-3 ac in every classroom. Coming to clubs there are several clubs at my time but I haven't took part in any of them. But whosoever take part in the respected club they'll get free attendance and certificate as well.

Course Curriculum Overview

Curriculum does not help that much in real life or for future as it has unnecessary subjects present which creates pressure on students nothing else and you only get you future better when you learn from experiences and mistakes . Bookish knowledge don't help that much but it is necessary so cannot deny it too. Timings of exams generally are from 10-1pm in end term examinations or from 2-5 pm .


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SK
3.6 /5
Most Helpful

Internships Opportunities

The internship opportunities are the best for my batch because their are many companies for us like Biba, V-mart, Decathlon, Hamleys, Croma, Reliance, Pantaloons, and many more. Everyone company have different job roles but the most job role is Sales man and Cashier.

Campus Life

My campus life and experience was excellent I never expect that. The classmates, teachers, groups and friends I get is god gifted for me or I am lucky for that thing I recieved in campus and environment in not too good but also not bad it is average.


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Nk
3.5 /5

Fees and Financial Aid

As a student of DSEU vivek vihar. There is fees of approximately 50000 per year for bba in retail management. About the scholarship they dont help you about filling the form and any marksheet everything has to be done by your side. And they just inform you about scholarship and tell you to submit forms adding to it i had submitted all the documentation but didn't get the scholarship i am in 5th sem and no scholarship was provided. And about internships they include it in the brochure to provide the internships programs in 2nd sem but we still didnt get any internships info from our college side. They are just delaying it for unjustified reason. Although the professor are really good in knowledge you can learn more and they help you for your future and clear your doubt about subjects and also the future plans

Faculty

The faculty to student ratio is very good actually because of its low numbers of classes and students. The faculty i liked is the admin department. Because they help you out for any query. Exam are quite easy as their professors are professional so if you attend the class its quite easy to pass. The passing percentage is 95 percentage approximately. And the course subjects are relativant to each other and also relavant to the course like having e retail subject, CRM.


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AI
4.0 /5
Most Helpful

Faculty

There are 1 faculty for around 40 students and they are completely approachable and very friendly. In our batch our EVS teacher is my favourite and she is very knowledgeable and kind hearted person who is the best to be a teacher Gaurav sir is one of the hated teacher in the college, although he is not anymore working there, he is very controlling and always looking to scold someone There are two exams per semester, mid sem exam and end sem exam They are comparatively easy ,if you studied only a bit , students clear the exam , nobody fails Course curriculum is somewhat relevant to retail industry

Campus Life

There are many fests which are happening in college by students and the college also helps and allows the fest to be organised but they are all unofficial All of The course books are available in the library and anyone is free to take it just return it on time you can also re issue the book Every classes occupied with projectors and computers we have smart boards black boards and white boards There are NCC groups which are made for students they also go for camping There are student groups as well such as e cell which organise and maintain the fests


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Pk
4.3 /5
Most Helpful

Placement Experience

Still i didn't get graduated i am the 2 year of bba retail management. But i heard about the placement where the top companies come to the college to pick the skilled students for their company also i heard they offer good packages at the start for the students who perform well in the placement training

Course Curriculum Overview

Course curriculum is easy because i have studied arts in 12 th so the business administration is manage able easy to understand become of my 11th grade and 12th grade. Teaching methods of the staffs are excellent they put their full efforts for us to make us understand the subject in easy manner.


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A
4.0 /5
Most Helpful

Placement Experience

After the completion of the course the college offers 3 types of services The first one offers guidance for entrepreneurs who wish to start their own businesss The second one is offering guidance to students whose family's own a business and they are going to join the businesses The third one is the placement option where the college offers placement to a wide vareity of top companies in and out of india such as goldman sachs and so on

Campus Life

There are a qide variety of clubs available on campus ranging from the dance club, road safety club, anti drug club and many more to which the students can easily apply. Furthermore a student wing of the national defence is also available here called the NCCA to which application is quite easy and is very beneficial


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M
4.0 /5

Course Curriculum Overview

I chose this course to support my family business There are 5 faculty and 64 students The class faculty has completed master's and has doctorate The teaching is really good The term exams are easy if the students know the concepts

Placement Experience

During the third semester the students usually get placed but there is no placement in bba rm The employable is high and there are more chances to become entrepreneurs rather than employed Students get to do their master after ug


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AC
3.6 /5

Internships Opportunities

If we talk about internships in BBA retail management the internship of students is mandatory. The university said us in first semester they give us intern in the first sem but this time our third semester started but the university can't give intern till.

Fees and Financial Aid

If we see DSEU is a government university but according to the government I think fees is high because the middle class can't afford these fees but the university provides scholarship opportunity to students who score good marks.


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RG
2.7 /5

Course Curriculum Overview

I chose this course because of the ON-JOB TRAINING that they promised to provide. The main reason for providing the students with OJT was to develop skills in the Retail sector. Some of the faculty members are good. They are highly qualified and experienced in their field but some are not. They are not experienced teachers. Qualification of most teachers is PHD and their teaching method is different. They relate every topic with real-life examples that help us a lot. And in DSEU there are mid-term exams and end-term exams in a semester. These exams are not very difficult. I can say they were easy to pass.

Campus Life

Campus Life is boring as there is no annual fest in college. Also, there are fewer societies in college. Also, the availability of books in the library is less. Also, there are many facilities for the students in classrooms and on campus as well which makes campus good.


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Ta
3.5 /5

Fees and Financial Aid

The fees of the university is In 1st year 42000, In 2nd year 46000, And in 3rd year 50000to52000. As in starting college said that in 1st year only you will get the OJT but I am in 2nd year no OJT is there and I don't know about the placement either.

Course Curriculum Overview

I chose the course because I have an interest in the retail sector. In my class student attendance is 50+. The difficulty of exam is not very easy pattern is there. The semester is 6 months - 3 months mid-semester and 3 months end semester.


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SS
4.2 /5

Fees and Financial Aid

The cost of this course is Rs 52000 while I am studying and many scholarship benefits are available. BC Scholarship. SC/ST/SCA Scholarship, Atal Bihari Vajpayee Scholarship. To avail of scholarship benefits the students must have to score more than 50% in their exams.

Course Curriculum Overview

I chose this course to learn more about business and marketing, All faculties in the department were humble and friendly in nature. Most of the faculties were Doctorates in their streams. There are two internal exams and one final exam per semester and it was easy.


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p
4.8 /5
Most Helpful

Campus Life

there are two times organised biggest festival in a year, the first one is the annual function and the second one is the annual sports day in the college. The campus of the college is very big for organizing any event. On the campus, it provides a basketball ground and cricket ground for practice. In the college, there are two big basketball and cricket matches held in a year.

Course Curriculum Overview

I like to become a business administrator so I choose this course. Faculties are good on campus there are sufficient faculties on the campus. they are good at teaching and they help you in every situation where you need them. there are 3 years of course every year you have to appear for four exams two are internal and another two semesters. It's not very difficult to pass.


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A
3.6 /5

Placement Experience

The courses offered at the university are designed in such a way that it helps the students in becoming compatible with the industry. Experts from different industries visit the university to address the students regarding important happening in the business world. The experts also discuss the required skills that need to be learned. The placement of the university is also good as the university has partnered with big companies in the industry such as Infosys, Amazon, Maruti Suzuki, and many more.

Course Curriculum Overview

The course curriculum is very diverse. The course is completely industry oriented and the motive of the course is to make the student industry ready. Faculty members are also good. The content provided by the faculty members is also very relevant and useful for the students with respect to the course. The exams are conducted on a semester basis and they are very doable for a student who has focused in the classroom.


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