Marketing Executive Salary: Per Month, In India, For Freshers, In India Per Month, Average Salary

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Ahana Bhaduri

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Marketing Executives develop and implement marketing strategies, conduct market research and analyse customer behaviour to identify trends and preferences. They are in huge demand as companies seek ways to sell more products. The average annual salary of a Marketing Executive is INR 2.8 LPA with the highest salary being 6 LPA. 

To become a Marketing Executive, students have to enrol in different management courses after class 12. IIM Bangalore, IIMC Kolkata and IIM Indore are some of the best colleges for Marketing Executive education. BBA and MBA in Marketing/Digital Marketing are some of the top courses that can be pursued for a career as a Marketing Executive along with similar certificate and diploma courses. 

Marketing Executive Salary in India

The average annual Marketing Executive Salary in India is INR 2.8 LPA. The starting salary for a Marketing Executive is INR 1.5 LPA in India while the highest salary is INR 6 LPA. The monthly salary that Marketing Executives earn in India is around INR 19,988 to INR 21,651. 

Marketing Executive with an experience of 5 years can earn up to INR 3 LPA in India. Individuals with higher designations and experience earn more than those who are just starting. Senior Marketing Manager and Marketing Head are top designations with an average annual salary of INR 14.5 LPA and INR 12.2 LPA.

Marketing Executive Salary: Experience Wise

Marketing Executives with significant years of experience are compensated more because of the knowledge and skillset they possess. Marketing Executive salary is highly impacted by the experience. The following table highlights the Marketing Executive salaries based on years of experience.

Experience Years Average Annual Salary (INR)
1 - 3 years 2.18 L
5 - 7 years 3.60 L
8 - 10 years 5.15 L

Marketing Executive Salary: Designation Wise

Marketing Executives help businesses market products and evaluate marketing campaigns. The profession has seen rapid growth offering varied salaries across various designations and positions. The average Marketing Executive Salary across various domains are tabulated below for your reference. 

Designations Average Annual Salary (INR)
Senior Marketing Executive 4.5 L
Digital Marketing Executive 2.7 L
Sales Executive 2.5 L
Area Sales Executive 4.5 L
Marketing Manager 6.8 L
Senior Sales Executive 3.7 L

Marketing Executive Salary: Skill Wise

Marketing Executives are responsible for companies reaching their target audience and generating sales. For this, they need to possess a varied set of skills and expertise. The average Marketing Executive Salary based on different skills are tabulated below.

Skill Set Average Annual Salary (INR)
Marketing 2.3 L
Sales 2.5 L
Business Development 5.8 L
Market Research 3.3 L
Digital Marketing 3 L
Advertising 5 L
Branding 12 L
Promotion 3.1 L
Social Media 4 L

Marketing Executive Salary: Qualification Wise

Candidates aspiring to become a Marketing Executive can pursue various relevant courses across Diploma, Undergraduate and Postgraduate degrees. The salary for each however varies from one to another. Tabulated below is the average salary of a Marketing Executive across different degrees pursued by them for your reference. 

Degree Pursued Average Annual Salary (INR)
Diploma 1.80 L
Bachelors 3.60 L
Masters 5 L

Marketing Executive Salary: Company Wise

Many companies hire Marketing Executives for branding and marketing their products and for evaluating the issues they are facing with marketing. The table below highlights the salary of some of the top recruiters of Marketing Executives Consultants in India. 

Name of the Companies Average Annual Salary (INR)
Hindustan Unilever 2.3 L
SBICAP Securities 1.7 L
Lupin 4.1 L
Kalintis Healthcare 2.3 L
Alkem Laboratories 3.5 L
C.R.I Pumps 3.7 L
Vodafone Idea 1.6 L
Paytm 2.3 L
Inudslnd Bank 1.9 L
Hindustan Coca Cola Beverages 2.8 L

Marketing Executive Salary: City Wise

Marketing Executives work for different companies in various cities. Because of it, their salaries vary greatly on the basis of location. Marketing Executive salaries from some of the top Indian cities are mentioned in the table below.

Name of the Cities Average Annual Salary (INR)
Mumbai 3.6 L
Bangalore 3.6 L
Pune 3.4 L
New Delhi 3.4 L
Kolkata 2.7 L

Marketing Executive Salary: Country Wise

Because of the expertise and skills they bring, Marketing Executives are in demand all over the world. Students can apply for Marketing Executive jobs in other countries also after completing their education. Some of the top countries with good pay for Marketing Executives are mentioned in the table below.

Name of the Countries Average Annual Salary (INR)
UK 41.59 L
USA 73.11 L
Canada 50.26 L
Australia 61.28 L

Marketing Executive Salary: FAQs

Ques. What skills are required to become a Marketing Executive in India?

Ans. The following are some of the top skills that a Marketing Executive should possess:

  • Marketing.
  • Sales.
  • Business Development.
  • Lead Generation.’Communication Skills.

Ques. What are the highest-paying industries for Marketing Executives in India?

Ans. IT Services and Consulting, Internet, Pharma, Healthcare and Financial Services are some of the best industries for Marketing Executives in India.

Ques. Name some top recruiters for Marketing Executives in India.

Ans. Lupin, C.R.I Pumps, Alkem Laboratories, Hindustan Coca-Cola Beverages, etc are some of the top recruiters for Marketing Executives in India.

Ques. What is the monthly income of Marketing Executives in India?

Ans. The monthly income of a Marketing Executive in India is between INR 19,988 to INR 21,651. 

Ques. How much a Senior Marketing Executive is earning in India?

Ans. The average annual earning of a Senior Marketing Executive Executive in India is INR 4.5 LPA.

Master of Business Administration [MBA] (Marketing) : 51 answered questions

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Ques. Which is better, an MBA in marketing in IEM Kolkata or PGPM-IB from Globsyn Business School, Kolkata when it comes to placements??

● Top Answer By Sneha Kar on 31 Jul 24

Ans. Globsyn Business School offers the following programmes: AICTE-Approved PGDM  AICTE -Approved PGDM- Business Analytics programmes MBA (Global) programme in collaboration with the Malaysia University of Science and Technology (MUST) Determining whether an MBA in Marketing from IEM Kolkata or an MBA/PGDM from Globsyn Business School, Kolkata is better for placements depends on various factors. Both are institutes of excellent repute. Here are some considerations to help you decide: Reputation and Ranking: Both IEM Kolkata and Globsyn Business School have strong reputations. Curriculum and Course Content: Compare the curricula to see which aligns better with your career goals and interests. An MBA in Marketing and Dual Specializations - International Business, and a choice between Marketing / Finance / HR / Operations Management, have different focuses, so choose based on your professional aspirations. Industry Connections and Placement Records: Research the industry connections and placement records of both schools. Identify which programme has a stronger track record of placing students in your desired field. Faculty and Student Community: Evaluate the quality of faculty and the student community. Consider which environment will provide a better learning experience for you. Ultimately, your decision should be based on your individual needs and career goals.Read more
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Ques. Which one is better for an MBA in marketing, IIM Udaipur or DoMS IIT Madras?

● Top Answer By Avishek Dharma on 09 Jul 24

Ans. According to me, IIT Madras is a better choice for an MBA in marketing as compared to IIM Udaipur. IIT Madras has ranked 19th according to NIRF Ranking. The MBA curriculum of IIT Madras has been designed to prepare the students to become leaders of tomorrow. The students are given 360-degree education as well as imparted practical knowledge to shape them into great managers. Multiple internship opportunities are provided to the students for them to gather practical knowledge. The average salary recorded in 2024 is INR 16.93 LPA and the highest salary recorded in 2024 is INR 21.89 LPA . Top recruiters include Standard Chartered, Accenture, Dell , etc.Read more
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Ques. What is the admission process at Master of Business Administration [MBA] DIT University Dehradun?

● Top Answer By Anish D on 07 Feb 24

Ans. I have just applied to the university by filling out their application form online which costs 1000 after that I got a call from the university for the interview schedule and then gave my interview at the meeting time through telephone and the next day got the call from the university that I got selected now we can move further for the admission. No, I don't want any change in my university admission process.Read more
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Ques. What is the fees for Master of Business Administration [MBA] in DIT University Dehradun?

● Top Answer By Anish D on 07 Feb 24

Ans. The annual fee is 115000. The fees are very good it are not very high compared to the other universities. They provide scholarships on exam scores like CAT, MAT, and other exams. No, I did not get a placement from the university.Read more
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Ques. How are the placements for Master of Business Administration [MBA] (Marketing) at DIT University Dehradun?

● Top Answer By Shivam Khanna on 10 Sept 21

Ans. Placements are conducted in the college itself, they also conduct pool campus placement programs for the students. students in their 3rd semester are eligible for campus placements. Companies like Amazon, Infosys, Wipro, offered jobs to students. 60 % of the students got placed.Read more
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Ques. How is the course curriculum of Master of Business Administration [MBA] (Marketing) in DIT University Dehradun?

● Top Answer By Anish D on 07 Feb 24

Ans. I chose an MBA because I have graduated in marketing and now want to earn a master's degree to boost my career. In my class, the ratio is about 62 students and experienced faculty members are there in the university and focus on each student nicely. The exams are always held according to their academic calendar in which when the exams will be and all things are mentioned.Read more
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Ques. What is the admission process for Master of Business Administration [MBA] Presidency College Bangalore?

● Top Answer By Chytanya Netalkar on 19 Jun 24

Ans. Degree percentage must be above 60% and 10th must be above 50%. You can go to college and ask for application form or the form is also available online, there is no fees for application form. Reservation benefits are available at college Difficulty level of exam is high and timing is standard of 3h and mid term 1h. Admission process is perfect and there are no areas for improvement .Read more
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Ques. What is the fees for Master of Business Administration [MBA] in Presidency College Bangalore?

● Top Answer By Chytanya Netalkar on 19 Jun 24

Ans. Fees in this college is average and there are no hikes in rate. The complete cost of education can go around 612000 including the exam fees other then that there are no extra charges. College gives opportunities for scholarships and financial aids.Read more
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Ques. How are the placements for Master of Business Administration [MBA] (Marketing) at Presidency College Bangalore?

● Top Answer By Chytanya Netalkar on 19 Jun 24

Ans. Placements in presidency college is really good then most of top colleges in bangalore. Students are eligible for placements in 2nd semester Companies like kpmg and other big 4 visits campus for placements Highest package is 18L and average package is 6L Around 90% of students get placed I plan to experience corporate world and later get into businessRead more
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Ques. How is the course curriculum of Master of Business Administration [MBA] (Marketing) in Presidency College Bangalore?

● Top Answer By Chytanya Netalkar on 19 Jun 24

Ans. The reason I chose Presidency College was the college is super strict and has good record of successful students and also has great placement records as u know the average package in Presidency College is more than 6L. Presidency College has faculty who are experienced in the corporate world and in real world so this college can prepare you for real world and this is an advantage added in your career. Major improvement can be in giving more importance for clubs and sports. Difficulty level in MBA exams are pretty high and tough.Read more
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