Dr. Ray Titus has been working as the Professor at Alliance School of Business, Bangalore, Karnataka. He has done Graduation in Hotel Management from IHm of Trivandrum, Post Graduation in Management and Business Analytics from IMT of Ghaziabad and also holds an MBA from the International Management Institute of Belgium and Doctorate in Business Administration from SMC University - Zug, Switzerland. Apart from this, he is a certified Six Sigma Green Belt award by KPMG and has taught courses as Visiting Professor at IIM Bangalore, SP Jain Center of Management, Dubai & Singapore, Asian Institute of Technology, Thailand and the Institute of Product Leadership. 

As a Consulting Advisor at Sphere Thoughts, a Bangalore based Research & Consulting Firm and as a Marketing Consultant, Dr. Ray aids clients in generating buyer insights, building go-to-market and growth strategies. He is also the founder of Dabit Lab, a digital habits research lab that uses mixed method research techniques to generate depth-driven user insights. And because he is listed as a 'Consumer Lifestyle Expert' by Economic Times, Dr. Ray is frequently invited as a speaker on consumer and lifestyle related topics. He has also written 3 books and his business articles and expert comments have featured in leading Indian and global media publications. His blog, ‘Buyer Behaviour’ has been featured among leading business blogs. Also, before entering into the education world, he has worked in diverse roles including Operations, Marketing, Project and Strategy roles. His industrial stint saw him managing service and retail operations at the Taj Group of Hotels, India and the Landmark Gulf Group, Dubai. As the Marketing Head at INI Technologies, Dr. Ray oversaw market and product development initiatives, and while at Coffee Day, spearheaded the launch of Coffee Day Xpress as an independent Strategic Business Unit. In executing growth strategies for businesses, he has forged cross-border strategic alliances and custom-designed franchising models for market expansions.

Alliance School of Business

Which latest program is your college offering in your institute to help students stand apart from the crowd?

Our college is offering the NEP-aligned and industry 4.0 focused Executive Post Graduate Diploma in Management program in 8 specializations including AI and Data Science, Digital Transformation, Product Management, Information Technology, Business Analytics, Digital Supply Chain Management, Design and Smart Manufacturing and Fintech etc. Also, our program has core subjects, a capstone project and is taught by highly experienced professors and industry professionals. Apart from this, we have implemented the NCrF and to enhance knowledge of students and make them aware about the latest developments of the industrial world, interactive learning sessions, career counseling and personality development programs are regularly conducted by the college. Last but not the least, certification courses along with guided projects are also available for students on Coursera platform.

What benefits and career options would be available to students after pursuing EPGDM course from ASB?

A plethora of advantages and career opportunities are available for anyone having the qualification of Executive Post Graduate Diploma in Management (EPGDM) course and below mentioned are the details for the same. 

Potential Benefits of EPGDM program are:

  • The program provides quality knowledge to students in the domain of management and business administration and also enhances their leadership, communication and interpersonal skills along with problem-solving abilities.
  • Apart from this, students get abundant windows to connect with eminent people of the business world.
  • Students also get good job opportunities with decent salary packages in reputed organizations post pursuing the EPGDM course from Alliance School of Business.

And if we talk about the career options, then students after finishing the course may work in managerial positions or consulting roles in a diverse range of industries including finance, marketing, operations and human resources etc. Additionally, they can work as a Professor in colleges or universities or can even start their own business by becoming an Entrepreneur.

In other terms, EPGDM courses can be a valuable investment for those who are looking to advance their careers in the business world, because along with the program comes a comprehensive and rigorous curriculum that can help students develop essential skills and knowledge they need to succeed in today's competitive job market.

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Which best practices are offered by your college to the students under the latest Executive Post Graduate Diploma in Management course?

Our institution's emphasis on enhancing the practical exposure of students and program is designed in such a way to prepare students for today's business world through an amalgamation of a wide variety of teaching methodologies including lectures, case studies and hands-on projects. Also, we are committed to give a global learning experience and knowledge of international business to students for which guest speakers are invited from all over the world to have deep interactive sessions with the young minds. Apart from all this, the EPGDM program equips students with required skills and logical thinking capabilities that will help them to make ethical and sustainable decisions in business. 

And we have developed a supportive and collaborative learning environment on campus as we have small class sizes, feedback are regularly collected from faculty members about the academic performance and progress of students and suitable opportunities are created as and when needed for students and teachers to work together on real-time projects.

How did you train your faculty to deliver the EPGDM Program to the students in the best way possible?

For the purpose of training ourselves and our teachers in accordance with latest industry standards and also so that they can deliver programs to students in the best way possible, we have made it mandatory for new faculty members to complete an on-boarding training that covers the program's curriculum, teaching methods and assessment criteria. And we also encourage them to participate in professional development activities such as conferences, workshops, and webinars so that they can remain up-to-date on the latest trends in business education and pedagogy. In addition to this, we all collaborate with each other to share our ideas and best practices and this kinds of peer-to-peer support helps everyone to enhance their teaching skills and develop innovative learning experiences for students. Then we take feedback from students about the program's curriculum, teaching methods and assessment criteria in order to improve each, as and when required. So, I would say these are the main methods through which our teachers make daily lectures engaging and informative for students. 

Last but not the least, teachers regularly read publications released by eminent industry to stay informed about the latest happenings and trends and also follow thought leaders on social media.

How do you build an industry connectedness between your institute courses and industry demands?

For the purpose of bridging the gap between students' skills, our courses and industry demands, we regularly invite industry experts as guest speakers and during these sessions they thoroughly interact with our students, share their professional experiences and struggle and also give a better understanding of the latest trends and challenges of cut-throat, dynamic and developing business world. Apart from this, full support and assistance is provided to students to do internships in college's industry partners so that they can get real-world work experience and build good relations with potential employers. Students are also motivated to carry out research on industry-related topics in order to gain a deeper understanding of the industry and develop their research skills. Additionally, network events are conducted by the college for students so that they can meet with corporate professionals and form partnerships with them to get access to required resources and opportunities.

Therefore, by building strong industry connections, the EPGDM program can help students gain the knowledge, skills, and experience they need to succeed in the business world.

Which factors make the EPGDM program a best fit and worth pursuing for students?

There are actually many factors that make the EPGDM program of our Alliance School of Business, a great choice for students. And the very first in the line is our rigorous curriculum including topics like accounting, finance, marketing, operations and strategy, which we have designed to provide strong foundational knowledge and skills to students that they need to succeed in today's business world. Also, our flagship program is taught by an expert team of highly accomplished, educated and experienced faculty members, all of whom are actively involved in research and scholarship to ensure the program is always up-to-date with the latest business trends. Apart from this, we regularly encourage our young minds to work collaboratively on projects and assignments to learn teamwork and essential communication skills. Experiential learning opportunities including internships, consulting projects and case competitions are also offered to them so that they can apply classroom learning in real-world scenarios.

College also has a strong alumni network of over 1,000 graduates, who all are located in different places of the world and work in a variety of industries. These alumni provide undivided suppprt and guidance to students for job opportunities. And all these factors together make the EPGDM program a top choice for students.

On what kinds of projects your students are currently working on under the EPGDM program?

Our students are working on a broad range of real-time consulting and research projects by applying their existing knowledge and skills, working with expert and experienced industry professionals and conducting research on a topic of their own choice for solving business problems and developing their research and analytical capabilities. In addition to this, students compete against each other to solve a business problem through something called Cases Competitions and this kind of learning approach help them to enhance their problem-solving and teamwork skills. Apart from this, students regularly participate in guest lectures to interact with business leaders and workshops on a variety of topics, such as negotiation, leadership, and presentation skills.

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How does the EPGDM Program of your institute ensure the future readiness of students?

The flagship EPGDM Program of our college which also covers topics like Digital Marketing Strategy, Content Marketing, Search Engine Optimization, Pay-per-click Advertising, Social Media Marketing, Email Marketing, Analytics and Data-driven Decision Making, prepares students for the future by providing them with the skills and knowledge they need to succeed in the ever-changing digital marketing landscape. And in addition to inculcating required technical skills in students, program also helps them to be more creative and have skills like critical thinking and problem solving. In other words, students learn how to think strategically and develop innovative marketing campaigns that will resonate with company's target audiences. And young minds also have the flexibility to learn things online or by physically being present in the classroom, and the biggest benefit of this hybrid learning mode is that they can work at their own pace.

And our EPGDM Program is accredited by the Accreditation Council for Business Schools and Programs and this recognition ensures that the program meets the highest standards of academic quality.

Lastly, Graduates of our EPGDM Program have gone on to successful careers in a variety of industries, including Advertising, Marketing, Public Relations, Technology, Finance and Consulting.

What are some valuable insights of the program that you are offering at your institute?

The most valuable insight of our Executive PGDM program is that it inculcates skills like creativity, innovative thinking, strategic management of business, presentation skills followed by negotiation and influencing skills. And course also teach about change management, ethical leadership skills, financial acumen, cross-functional collaboration to students and also make them digitally proficient and technology enthusiasts. And to make all this a reality, we have the support of our highly qualified Faculty members and industry professionals and events like Career Counseling, Interview Preparation Sessions, Corporate Workshops and Seminars along with Career Development Training Programs which we regularly organize in the college.