MBA Communications Management Course, Exam, Admission, Colleges, Syllabus, Jobs, Salary, Future Scope

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MBA Communications Management is a postgraduate degree of 2 years that comprises 4 semesters involving a practical approach with intensive learning. It is a career as well as a job-oriented course.

Note: Students who wish to pursue their education in Management field or get a career boost, can check MBA course.

MBA Communications Management syllabus inculcates the components of study including public relations, effective communication strategies, new and existing communication technology, the relevance of communication management, etc. Check MBA Full Form

This course provides the students with conceptual knowledge about the communication tools and techniques, analytical and creative communication, socio-psychological context of business and communications, etc.

To be an eligible candidate, the aspirant must have successfully completed the graduation in any field from a recognized institute or university. The average course fee ranges between INR 30,000 - 5 lacs (approx.).

Admission to MBA Communication Management is entrance based which is followed by a personal interview to test the general aptitude of the students about the respective course. Some colleges even invite admissions based on the merit of the students at their graduation level.

Successful graduates of the course are eligible to find lucrative job opportunities in the respective field. They can choose to be a Communication Manager, Communication Executive, Assistant Manager, Marketing Manager, Lecturer, and much more. They may find employment in areas like publishing companies, films, TVs, journalism, educational institutions, etc.

The top recruiting companies include Amazon, Google, Infosys, ICICI, etc. The average initial salary of these professionals ranges between INR 2-10 lacs (approx.).

Table of Contents

MBA Communications Management: Course Highlights
What is MBA Communications Management All About?
Why Study?
Admission Process
4.1 Eligibility Criteria
4.2 Top Entrance Exams
4.3 How to Prepare for Entrance Exam
4.4 How to Get Admission in Top College
Syllabus
Top Colleges in India
6.1 College Comparison
Distance Education
Courses Comparison
Jobs and Career Options
Future Scope
FAQs

MBA Communications Management: Course Highlights

The course highlights of MBA Communications Management have been listed below. All the necessary information regarding the course is included in the following table:

Course Level	Post Graduate
Full-Form	Masters of Business Administration
Duration	2 years
Examination Type	Semester based
Admission Process	Merit and Entrance based
Average Course Fee	INR 30,000 - 8 lacs (approx.).
Job Positions	Communication Manager, Communication Executive, Assistant Manager, Marketing Manager, Lecturer, and much more.
Top Recruiters	Publishing companies, films, TVs, journalism, educational institutions, etc.
Average Initial Salary	INR 2-10 lacs (approx.).

Find out: Top Colleges offering MBA Communication Management

What is MBA Communications Management All About?

A brief introduction about the course MBA Communications Management has been presented below to provide the students with an idea of what the subject deals with:

Communications management is a very fast-growing field in the present world and comprises systematic planning, implementing, monitoring, and revision of the channels of communication within an organisation and other organisations too.
The basic aim of the program involves a practical approach with intensive learning.
The students are given a strong basis according to which they may build their careers in this particular field.
The course provides the students with conceptual knowledge about the communication tools and techniques, analytical and creative communication, socio-psychological context of business and communications, etc.
The students acquire extensive knowledge about the subjects such as developing associated ideas, critically evaluating current topics, history of popular forms of mass media, analysis of media messages, new trends in media, ethics of persuasion, communication sources and credibility, etc.
The management of communication processes and structures require and demand the ability to think analytically but also innovatively and creatively.

Why study the MBA Communications Management course?

There are several reasons due to which students in recent times have an interest in this particular field. Some advantages of the course have been listed below:

Communications management is a very fast-growing field in the present world and comprises systematic planning, implementing, monitoring, and revision of the channels of communication within an organisation and other organisations too.
The students are given a strong basis according to which they may build their careers in this particular field.
The 2-year program provides the students with conceptual knowledge about the communication tools and techniques, analytical and creative communication, socio-psychological context of business and communications, etc.
Successful graduates of the course are eligible to find lucrative job opportunities in the respective field.
They can choose to be a Communication Manager, Communication Executive, Assistant Manager, Marketing Manager, Lecturer, and much more.
The top recruiting companies include Amazon, Google, Infosys, ICICI, etc.and the average initial salary of these professionals ranges between INR 2-10 lacs (approx.).

Check out: MBA Skills Required

What is the Admission Process for MBA Communications Management?

The admission to MBA Communications Management is the same as any other course. However, certain essential points must be kept in mind while applying for the course. These essential points have been listed below:

Aspiring candidates of MBA Communications Management must meet the eligibility criteria for the same.
Some of the popular entrance exams conducted for the admissions are AMAT, SNAP, MAT, CAT, etc.
The candidates may apply by submitting a filled application form.
The students can register themselves for the same either through an online or offline mode.
Some colleges may even allow admissions based on the marks obtained in the last qualifying examination.

Step by Step Admission Process	Top MBA Jobs	MBA from Abroad

What is the Eligibility criteria for MBA Communications Management?

Matching the eligibility criteria is the primary requirement for taking admission into a particular college or university. The eligibility for MBA Communications Management is as follows:

To be an eligible candidate, the aspirant must have completed the graduation in any field.
They must acquire a minimum of 50% aggregate at the qualifying exam.
The degree must be obtained from a recognised college or university.

MBA GD Topics	One Year MBA	MBA without Entrance Exams

What are the Entrance Exams conducted for MBA Communications Management?

MBA Communication Management entrance exams are the most vital component for getting admission in a good college offering MBA course. Candidates can appear for National-level, State-level, or college-specific entrance exams to get admission in colleges offering MBA Communication Management courses. The candidates must also keep track of all the necessary information about these exams like registration dates, exam dates, exam centers etc. Some of these are listed below for this year:

Exam Name	Exam Details
CAT	Check CAT Exam Dates
MAT	Check MAT Exam Dates
SNAP	Check SNAP Exam Dates
IIFT	Check IIFT Exam Dates
IBSAT	Check IBSAT Exam Dates
CMAT	Check CMAT Exam Dates
MAH CET	Check MAH CET Exam Dates
NMAT	Check NMAT Exam Dates
ATMA	Check ATMA Exam Dates
XAT	Check XAT Exam Dates
TISSNET	Check TISSNET Exam Dates
TANCET	Check TANCET Exam Dates

Check out: CAT 2024 Updates.

How to Prepare for MBA Communications Management Entrance Exams?

If an aspirant wishes to clear the entrance exams with flying colours, they need to prepare themselves very well to achieve that. Several tips have been given below for a reference of the students:

Stay alert about the latest exam pattern which will help you to prepare well for the exams.
Check the latest syllabus for the exam which is available on the official websites.
Practice all types of questions including MCQ so that you don't get confused at the time of examination.
Do not go for guesswork if there is negative marking.
Make a newspaper reading your daily habit to stay updated about the current affairs.
Revise prepared topics thoroughly until the final exam.
Do not go for new topics a day before the actual exam as this might confuse you.
Sit for mock exams as this will give you an idea of how the exams take place.

CAT 2024 Mock Test	MBA GD PI Preparation	CAT cutoff

How to get admission in a top-notch college offering MBA Communications Management course?

Getting admission into a reputed college is a dream for every aspirant. For this, they need to prepare themselves well enough to clear the entrances and get into the college. Certain tips have been mentioned below for a reference of the students:

Admission to any college requires a strong academic background. In the case of MBA Communications Management, the students must have successfully qualified the graduation in any field from a recognised institute or university.
They must acquire a minimum of 50% aggregate at the qualifying exam.
Start preparing for the entrances a year before the actual exam.
Find out whether the college you desire to get in is good enough or not.
Get an idea of the curriculum offered for the course in that particular college.
Check if the college offers placements as this has been a requirement in recent years.
Find out about the fee structure of the college and check if it matches your requirements.

What is the Syllabus for MBA Communications Management?

The syllabus of the course might differ in different colleges and universities. However, the syllabus given below provides an idea to the students as to what subjects are taught within 4 semesters.

First Year	Second Year
Business Statistics	Brand Equity Management
Advanced Business Communication	Content Creation Marketing
Marketing Management	Integrated Marketing Communication Planning
Management Perspective in Media and Communication Businesses	Marketing Research
Managerial Economics	Consumer Behaviour and Insights
Media and Communication Industry Overview	Digital Ecosystem
Communication Theories and Culture	Introduction to Syndicated Database and Analysis with Workshop
Research Methodology	Sales Management
Organizational Behaviour	Brand Communication
Digital Marketing	Rural Marketing
Brand Communication	Sports and Entertainment Marketing
Project I	Project II

The syllabus is subject to vary in different colleges and universities.

What are the Best Books to refer for MBA Communications Management?

Books are the most important part of a course and the choice of books is much more important than that. A list of the most popularly referred books has been given below for the reference of the MBA Communication Management students:

Name of the Book	Name of the Author
Communication Management - A Global Perspective	P.S. Tripathi
Essentials of Business Communication	Pal, Rajendra and Korlahalli
Effective Business Communication	Kaul, Asha
Business Communication	Pettett, Lesikar
Business Communications	Sinha P.

These are only a few books that are mostly chosen by the students and scholars as well. The students may refer to many such books that are related to the field of Biotechnology. Reading these books will provide them with extensive knowledge of the subject which they may further utilize in their career ahead.

Which are the Top-Reputed Colleges offering MBA Communications Management?

In India, many institutions are currently providing the course of MBA Communications Management. However, the most desired and reputed ones amongst them have been listed below:

Name of the Institute	Admission Process	Average Course Fee
Bharathiar University	Entrance Based	INR 1-1.5 lacs
SIU, Pune	Entrance Based	INR 8 - 9 lacs
Alliance University	Entrance Based	INR 3 lacs
SSMC, Bangalore	Entrance Based	INR 1 lacs
SIMC, Pune	Entrance Based	INR 35,000
CEPT University	Entrance Based	INR 3-4 lacs
ABBS, Bangalore	Entrance Based	INR 7 lacs
Bangalore Institute of Management Studies	Entrance Based	INR 3-4 lacs
Coimbatore Institute of Management and Technology	Entrance Based	INR 1 lacs
GNA University	Merit-Based	INR 1.6 lacs
Indian Academy of Management Studies	Entrance Based	INR 2 lacs

MBA Communication Management College Comparison

A comparison between the most reputed colleges has been given below to help the students decide which college would be the best for them and matches their requirements.

Comparison Parameters	Symbiosis International University	Acharya Bangalore B-School	Bangalore Institute of Management Studies
Overview	Symbiosis International University is a well-known institute providing various graduate, postgraduate and diploma courses under different subjects.	Acharya Bangalore B-School, a part of Samagra Sikshana Samithi is a B-school which provides various graduate and postgraduate courses in the field of Management, Arts, Science, Commerce, etc.	BIMS founded in 2005 is affiliated to the Bangalore University and managed by Geetha's Educational Trust. The University provides undergraduate and postgraduate courses in fields such as Finance, Marketing, Computer, Commerce, etc.
Average Course Fee	INR 8 - 9 lacs	INR 7 lacs	INR 3-4 lacs
Admission Process	Entrance Based	Entrance Based	Entrance Based
Area of Location	Pune	Bangalore	Bangalore
Average Initial Salary	INR 6-10 lacs (approx.)	INR 2-5 lacs (approx.)	INR 6-7 lacs (approx.)

This comparison would help the students testify the various aspects of each college and then decide accordingly.

MBA Communications Management Course Comparison

MBA Communications Management vs MBA Operations Management

A course comparison has been given below two different fields available in MBA programs. These are often the most chosen courses so a comparison will help the students decide their area of interest wisely.

Comparison Parameters	MBA Communications Management	MBA in Operations Management
Overview	MBA Communications Management is a postgraduate degree of 2 years that comprises 4 semesters in all. Communications management is a very fast-growing field in the present world and comprises systematic planning, implementing, monitoring, and revision of the channels of communication within an organisation and other organisations too.	MBA Operations Management is a master’s program of 2 years that deals with the management of operations of a particular organization. The basic focus of the subject is concerned with the planning, organizing and supervising of the aspects of productions and management.
Average Course Fee	INR 30,000 - 8 lacs (approx.).	INR 4-17 lacs (approx.)
Job Positions	Communication Manager, Communication Executive, Assistant Manager, Marketing Manager, Lecturer, and much more.	Area Operations Manager, Plant Manager, Process Manager, Operations Manager, General Operations Manager, etc.
Top Recruiters	Publishing companies, films, TVs, journalism, educational institutions, etc.	JP Morgan Chase, Accenture, Adecco, L&T, Novartis, and much more.
Average Salary	INR 2-10 lacs (approx.).	INR 3-12 lacs (approx.)

The above comparison has been done among two different subjects available in the field of MBA. These are the most desired and chosen courses among the students in recent times. This comparison will allow the students to make a wise choice as to which subject would benefit them and meet their requirements.

What are the Job Prospects and Career Aspects of MBA Communications Management?

MBA Communication Management is an emerging developing field as with this increases the demand for the professionals of this field.

They can choose to be a Communication Manager, Communication Executive, Assistant Manager, Marketing Manager, Lecturer, and much more.
They may find employment in areas like publishing companies, films, TVs, journalism, educational institutions, etc.
The top recruiting companies include Amazon, Google, Infosys, ICICI, etc.

The average initial salary of these professionals ranges between INR 2-10 lacs.

Job Profile	Job Description	Average Salary
Communication Executive	Their area of work involves drafting and sending press releases which comprise the important updates about their clients that must be printed and broadcasted in media outlets. They even indulge in handling incoming requests for information from media outlets.	INR 6,00,000 (approx.)
Lecturer	The work of Business Lecturers involves teaching specified courses and also participating in the governance of the department in which they have been hired. They can even work towards encouraging and advising the students along with which they can participate and play an active role in faculty and administrative meetings.	INR 3,00,000 (approx.)
Assistant Manager	Their area of work involves helping the store and corporate management in ensuring that retail outlet functions take place in an active manner. Their work mainly includes Personnel Scheduling, Employee Organisation, Maximization, Customer Service Improvement, etc.	INR 5,00,000 (approx.)
Communication Manager	They are given the work of ensuring that the employees are alert and aware about the changes and projects within the company or the organization. Their work also involves disseminating executive messages, preparing presentations and internal memos, etc.	INR 6,00,000 (approx.)
Marketing Manager	The work of Marketing Managers includes supervising and directing the workflow of marketing and advertising public relations specialists by providing them with job tasks. They even work towards allocating the company resources so as to maximize collaboration, efficiency, and creativity in the organisation.	INR 6,00,000 (approx.)

MBA Communication Management Jobs and Salary

What is the Future Scope of MBA Communications Management?

MBA Communication Management graduates play a very crucial role in the organisation. They often work as a communication manager as these communications managers correspond with employees and external stakeholders to keep them abreast of company various developments.

MBA Communication graduates can help in the global communications of the organisation as they work as a bridge of communication.
Interested students can go for higher/research studies such as M.Phil and PhD Management or PhD Communications.
They create strategies to increase employee awareness and to promote the productivity of the organization.
MBA Communication Management can work with any media house or any specialized field like news, movies, theatre, etc as every organization requires a professional who can work as a bridge of communication within the organization.

MBA Communication Management FAQs

Ques. What is the main focus of the subject?

Ans. The basic aim of the program involves a practical approach with intensive learning. The students are given a strong basis according to which they may build their careers in this particular field.

Ques. What is MBA Communications Management?

Ans. MBA Communications Management is a postgraduate degree of 2 years that comprises 4 semesters in all. Communications management is a very fast-growing field in the present world and comprises systematic planning, implementing, monitoring, and revision of the channels of communication within an organization and other organizations too.

Ques. Is MBA in Communication Management an expensive course?

Ans. It depends on the paying capacity of the aspirant and the average fee falls between INR 80,000 to INR 1,20,000.

Ques. What is the eligibility criteria for MBA Communications Management?

Ans. To be an eligible candidate, the aspirant must have completed the graduation in any field. The candidates aspiring to take admissions to the course must acquire a minimum of 50% aggregate at the qualifying exam of the undergraduate level. The degree must be obtained from a recognized college or university.

Ques. What are the employment opportunities after the course?

Ans. At the successful completion of the course, these professionals can further choose to be a Communication Manager, Communication Executive, Assistant Manager, Marketing Manager, Lecturer, and much more.

Ques. What is the average course fee for MBA Communications Management?

Ans. The average course fee ranges between INR 30,000 - INR 8 lacs (approx.).

Ques. Which are the entrance exams conducted for admission to the course?

Ans. The most popular entrance exams are AMAT, SNAP, MAT, CAT

Ques. What is the average initial salary for the graduates of the course?

Ans. The average initial salary ranges between INR 2- 10 lacs (approx.)

Ques. Where can the professionals find worthy employment?

Ans. They may find lucrative employment opportunities in areas like publishing companies, films, TVs, journalism, educational institutions, etc. The top recruiting companies include Amazon, Google, Infosys, ICICI, etc.

Ques. How is the course beneficial to the students?

Ans. The course provides the students with conceptual knowledge about the communication tools and techniques, analytical and creative communication, socio-psychological context of business and communications, etc.

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The Pandemic Batch

Remarks

Ranking and the MBA degree were the biggest factors that resulted in me choosing this institute. The campus was a huge addition, however the pandemic ruined it all. The pandemic has changed the game and insensitivity to the larger environment is a large issue here like any other college. However, mental health is recognised pretty well and there are processes to access experts to help you out. Quora and my peers helped me choose this massively. Moreover, the fact that SIMC guarantees a decent bourgeoisie life is incentive enough.

Placement Experience

Really worried about the placement scenario. Got a good internship at JioSaavn. Looking forward to working there, even though it'll be virtual. The Placement Cell exists to bring in companies till the time the last student is placed, and they do the best they can in that. More power and respect to the Placement Cell to do this in such a situation. However, if the pandemic continues, do not expect too many high paying options your way. The start is going to be very bumpy, but you'll have a start for sure.

0 0

Malay

Symbiosis Institute of Media and Communication - [SIMC]( Batch 2018 )MBA, Communications ManagementJune 30, 2020

3.9 /5

Most Helpful

MBA with a difference

Campus Life

The campus boasts of one of the most beautiful campuses in the country - scenic, hill-top and away from the main city. You can well imagine the Campus life. Life on the hills is pretty amazing with the folks around who become friends and family for the 2 years. One of the key features about Symbiosis is it's diversity. The gender ratio is well-balanced, and students are from different states, different walks of life, there are good amount of freshers as well as experienced ones. There are different cells and clubs that take care of each aspect of the extra-curricular activities, taking place all year round. There are fests, campus events, sports activities, competitions and seminars, conferences and a lot more keep on happening throughout the year, providing a plethora of opportunities for one to explore, learn and showcase his/her potential on a platform that one cannot miss to notice. The learning experience outside the classroom is even bigger than what it is inside.

Course Curriculum Overview

Course curriculum is diverse in the 1st semester with some interesting subjects and becomes more streamlined and industry-focused as per student's specialization in the 2nd year. The exam structure is semester-wise (4 semesters, 2 semesters in one year each) along with internal tests and engaging assignments, of-course. Students can also opt for virtual internships or live projects from the companies. There's a dedicated committee that works towards providing such opportunities. There are guest lectures where the speakers are invited from the industry.

1 0

Anonymous

Symbiosis Institute of Media and Communication - [SIMC]( Batch 2022 )MBA, Communications ManagementJune 28, 2020

5.0 /5

Student's Review On Symbiosis Institute Of Media And Communication - [SIMC], Pune

College Events

The best part is that they encourage indulgence in extra curriculars and xo curricular activities, which is super fun and keeps us revived mentally all day long. Activities like, dancing, singing, theatre, marketing, debating and the likes.

The course curriculum as mentioned already is very dynamic and keeps in track with functions of industry in real time. The academics are given utter importance as it should get. The faculty seems very flexible and friendly, also engaging.

Violina

Symbiosis International University - [SIUB]( Batch 2021 )MBA, Communications ManagementJune 24, 2020

4.8 /5

MBA with Symbiosis International University

The course structure is reconditioned constantly to fit into the current industry. The main focus is on Strategic Management, Business Administration, Marketing, and Communication. We have final semester exams along with the internal assessments. The course also incorporates theoretical lectures, hands-on experience, classroom presentations, take-home assignments, and internships. Therefore, we are always attaining industry knowledge.

Admission

The admission at Symbiosis International University is done through Symbiosis National Aptitude Test (SNAP). Based on the performance in the test, they would provide admission to the students. You would have to apply for the test online. There is a group exercise, personal interaction, and writing ability tests along with SNAP called GE-PIWAT.

Annanga

4.7 /5

MBA accomplished

Every extracurricular activity is well organized and supported by faculty and alumni members. From labs, workshops to college functions, cultural festivals and student parties, everything is noticed here. The gender ratio is also equal.

Fee Structure And Facilities

The fees here is really high. This is not a at all affordable. The yearly fees ranges from Rs 5 -7 lakh, including tuition fees and hostel charges. Fees from the next year is a bit less. You can arrange for loans from banks.

Preetika Yadav

Symbiosis School of Media and Communication - [SSMC]MBA, Communications ManagementMay 9, 2020

Preetika Yadav's Review On Symbiosis School Of Media And Communication - [SSMC], Bangalore

The course fees for both years of the college costs 4,95,000 each year. This makes it a total expenditure of 9,90,000 for the whole 2 year degree.This is quite expensive but also reasonable as the facilities provided by the college are really good.

The college accepts admission on the basis of their entrance examination SNAP and further GD-PI rounds conducted by the college. The college requires the candidate to have a bachelors or graduation with an aggregate of 50%..

Mayur Agarwal

Symbiosis School of Media and Communication - [SSMC]( Alumna/Alumnus )MBA, Communications ManagementApril 10, 2020

4.3 /5

My College Review

Our college actively pushed students to maintain a healthy balance between academics and extracurricular activities. We participated in various activities like tree plantation, yoga day, photography competitions, etc. Sports day was celebrated once every year, and it was the most fun. I participated in the college volleyball team which won the silver medal at the annual sports day.

I appeared for the SNAP entrance exam which is a management level entrance exam organized by the symbiosis group. My admission was done on the basis of merit. I applied for the MBA program through online mode, uploaded all the relevant documents, along with my exam scores and waited for the merit list. Overall, it was a pretty smooth process.

4 0

Prajakta Deshmukh

Symbiosis Institute of Media and Communication - [SIMC]( Batch 2010 )MBA, Communications ManagementOctober 31, 2016

4.0 /5

Good 2 years.

The campus location away from the city makes it so and student population of almost 2000 from 3 colleges on a hill top makes an outsider even more interested. Students coming from all over the country from best of the institutes of undergrad courses makes it a very cosmopolitan and diverse pool of people across ethnicity, race, religion, sexual orientation etc. Gender ratio was skewed towards higher number of women in SIMC. Could say 60-40 situation. There were many activity clubs, so there was always something happening. The infrastructure is very good.

Curriculum is vast covering all major components of the media industry. 1st semester covers all 4 specialization subjects of Journalism, AV production, advertising & PR so that every student is aware of all basic concepts and a bigger picture understanding of the media industry. Post 2nd semester, individual specializations takes precedence. Focus is on conceptual aspects as well as case study learning, projects, assignments, internships, media festivals, industry interface etc.

6 1

Parag Gopale

Symbiosis Institute of Media and Communication - [SIMC]( Batch 2012 )MBA, Communications ManagementAugust 31, 2016

Wish there was a Time-Machine.

Campus life is the best phase of any student's life. Apart from the academic goals that every student aspires to achieve in a competitive post-graduate school, it is important NOT to miss out on the process of reaching there. At SIMC, the gender ratio is almost 1:1 (boys: girls). The interaction that happens during class projects, assignments is more on academic level. However for cultural events, sports there is different interaction that builds bonds of friendship and at times last for a life-time. SIMC being a part of Symbiosis International University, there are students from all over India and also some from South East Asian countries. I recall interacting with a few Indonesian students and one thing that I learnt from them was my badminton skills. There is a huge diversity on campus and hence you get introduced to various aspects of different cultures. The campus has the best sports facilities (squash courts, basketball courts, badminton courts, swimming pool, health club, gymnasium, football and cricket grounds). There are inter-batch sports and cultural competitions. The best experience was the SPL (Symbiosis Premier League) which was a cricket tournament on the lines of IPL where students actually buy players and make teams.

The course curriculum is a good blend of theory as well as practical hands-on the industry. Modules like Creative Planning, Account Management, Event Management actually gave us a experience of how a client pitch is made (mock-pitch) sessions. My forte being Visual Communication (Photography & Design), I learnt how to sustain a creative interest as a profession and how to advertise and market myself to the potential clients.

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