Content Curator | Updated on - Mar 30, 2026

The MBA Marketing at AIMS Institutes, Bangalore is a 2-year full-time postgraduate program designed to develop marketing professionals equipped with advanced marketing strategy, consumer behavior, and digital marketing skills. The program covers essential areas including marketing management, brand management, digital marketing, consumer psychology, and marketing analytics. The total fees for the course is 8.74 lakhs, with an intake of approximately 60 seats per batch. The program is offered in full-time on-campus mode and is highly popular among students seeking careers in marketing, brand management, and market research. AIMS Institutes is recognized for its industry-aligned curriculum and strong placement support, making it an attractive choice for aspiring marketing professionals.

Admission Status: Admissions for the 2026-27 batch are currently ongoing with a deadline of March 31, 2026. The application process is open and candidates can apply through the official AIMS website. For the 2025-26 batch, admissions were conducted through Karnataka PGCET, CAT, MAT, CMAT, and XAT entrance exams. Counselling and seat allocation typically occur in May-June following the entrance exam results. Fee payment and registration are completed before the batch commencement in July.

Key Points:

Comprehensive curriculum covering marketing strategy, brand management, and digital marketing
Industry partnerships with leading FMCG, e-commerce, and marketing consulting firms for internships and placements
Experiential learning through marketing case studies, campaigns, and real-world market research projects
Faculty with extensive experience in marketing management, brand strategy, and consumer insights
Strong alumni network in marketing and brand management roles across India and globally

Official Link:

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Highlights
Fees
Admission
Scholarships
Placements
Cutoff
Ranking
FAQs

AIMS Institutes Bangalore Latest Updates and News

Key Updates2

Other Updates2

09 Apr, 2026 Karnataka PGCET 2026 registration has been extended till April 20, 2026, @cetonline.karnataka.gov.in.The Exam will be held on May 23, for M.Tech/M.Arch and May 24, for MBA/MCA. Read more.

06 Apr, 2026 {short_form} UG/PG application deadline 2026 has been extended till Apr 30, 2026. Apply @theaims.ac.in. Read more.

AIMS Institutes Bangalore Important Events

UG/PG1

AIMS MBA Marketing Fees

The MBA Marketing program at AIMS Institutes charges a total of 8.74 lakhs for the 2-year duration. The fees are structured to be paid on a semester basis, with approximately 4.37 lakhs per year. The fee structure is transparent and includes tuition fees, examination fees, and other academic charges. Students from Karnataka may be eligible for different fee structures based on their domicile status. The college provides education loan assistance and helps students secure loans from partner banks at competitive interest rates.

Fee Structure

Fee Component	Amount (INR)
Tuition Fees (Per Year)	4,37,000
Examination Fees	Included in Tuition
Library and Lab Fees	Included in Tuition
Total Fees (2 Years)	8,74,000

Students can avail education loans from banks like Axis Bank, HDFC Bank, and ICICI Bank.
EMI options are available for fee payment.
Scholarships and fee concessions are available for eligible candidates based on merit and financial need.

AIMS MBA Marketing Admission 2026

Admissions to the MBA Marketing program at AIMS Institutes are merit-based and conducted through multiple entrance exams accepted by the college. The admission process involves entrance exam qualification, followed by counselling and seat allocation. The college follows a transparent admission process with multiple rounds of counselling to accommodate candidates from different exam categories. Candidates must have completed their graduation from a recognized university to be eligible for the program.

Important Dates

Event	Date
Application Deadline (2026-27 Batch)	March 31, 2026
Karnataka PGCET Registration	April 25, 2026 - May 14, 2026
Karnataka PGCET Exam	May 14, 2026 (MBA/MCA)
Karnataka PGCET Admit Card	May 15, 2026
CAT 2026 Exam	November 30, 2026 (Tentative)
XAT 2026 Exam	January 4, 2026
CMAT 2026 Exam	January 25, 2026
MAT 2026 Exam (PBT)	March 1, 2026
MAT 2026 Exam (CBT)	March 8, 2026
Counselling and Seat Allocation	May-June 2026
Batch Commencement	July 2026

The dates mentioned above are tentative and subject to change.

Eligibility Criteria:

Bachelor's degree from a recognized university with minimum 50% marks (45% for SC/ST candidates)
Valid score in any of the accepted entrance exams: Karnataka PGCET, CAT, MAT, CMAT, or XAT
Indian citizen or foreign national with valid visa documentation

Admission Process:

Fill the online application form on the AIMS website
Appear for the entrance exam (Karnataka PGCET, CAT, MAT, CMAT, or XAT)
Qualify in the entrance exam and register for counselling
Participate in counselling rounds and accept the allocated seat
Complete fee payment and document verification
Register for the program and attend orientation

AIMS Institutes Bangalore: Students' Opinion

AI-Generated Summary based on 3 Reviews

The college offers a variety of programs, including MBA, BBA, BCA, MCA, hotel management, and pharmacy, with all faculty members holding Ph.D. qualifications and possessing both industry and academic experience. The MBA program has excellent faculty covering subjects like managerial skills, marketing, finance, and human resources. Tuition fees vary based on residency: Karnataka students pay 6.5 lakh, out-of-state students pay 9.5 lakh, and merit seat students pay 1.5 lakh. Admission requires exams like CAT, MAT, or KMAT.

Students are eligible for placements and internships from the third semester, with internships offering an average stipend of 10,000 INR. Although internship support is limited, the college provides opportunities in marketing, human resources, and finance. Placement processes start in June and continue until all students are placed, with companies like Deloitte, ICICI, Simplilearn, Naukri.com, and Future Retail participating. The average salary package is 4.5 LPA, with common packages ranging from 3 LPA to 4 LPA.

Additionally, MBA students must complete two projects during their third and fourth semesters. Scholarships are available based on academic performance and past achievements. The college organizes campus recruitment events with multiple companies participating.

By Collegedunia’s Personal AI

AIMS MBA Marketing Scholarships 2026

AIMS Institutes offers a comprehensive scholarship program to support deserving and high-performing students pursuing the MBA Marketing program. The scholarships are designed to make quality education accessible to students from diverse backgrounds. Merit-based scholarships are awarded to students with excellent academic records, while need-based scholarships support financially disadvantaged students. Additionally, special category scholarships are available for sports achievers, SC/ST students, and other eligible categories.

Scholarship Details

Scholarship Name	Eligibility	Amount	Application Deadline
Smt. Nagarathnamma Scholarship	90% or above in Graduation	100% of Tuition Fees	Rolling Basis
AIMS Merit Scholarship	90% or above in Graduation	50% of Tuition Fees	Rolling Basis
AIMS Scholarship for Sports	District/State/National level sports achievement + 60% in Graduation	50-90% of Tuition Fees	Rolling Basis
SC/ST Karnataka Students Scholarship	SC/ST category + Graduation completion	25% of Tuition Fees	Rolling Basis
Defence & Armed Forces Employees Scholarship	Defence/Armed Forces employee status	12% of Tuition Fees	Rolling Basis
EWC Scholarship	Family income below 2 lakhs per annum	8% of Tuition Fees	Rolling Basis
AIMS Alumni/Staff Referral	AIMS alumni or staff referral	10% of Tuition Fees	Rolling Basis
AIMS Existing Student Scholarship	Completion of 12th/Graduation from AIMS	20% of Tuition Fees	Rolling Basis

Maximum 2 candidates per program for Smt. Nagarathnamma and AIMS Merit Scholarships.
All scholarships are subject to eligibility verification and availability of slots.
Scholarship decisions are made by the AIMS Scholarships Committee.
Students must submit required documents including academic transcripts, recommendation letters, and identity proof.
Scholarships are awarded on a rolling basis throughout the admission cycle.

AIMS MBA Marketing Placement 2026

AIMS Institutes has demonstrated strong placement performance across its MBA programs, including the Marketing specialization. The college maintains relationships with leading FMCG companies, e-commerce platforms, and marketing consulting firms for campus recruitment. The 2024-25 placement data shows an average package of 8 LPA with a highest package of 16.50 LPA and a placement rate of 79%. The placement cell provides comprehensive support including resume building, interview preparation, and industry networking opportunities. Marketing-specific roles are available in brand management, product management, digital marketing, and market research.

Placement Statistics

Placement Metric	2024-25	2023-24
Average Package	8.00 LPA	6.00 LPA
Median Package	5.00 LPA	4.00 LPA
Highest Package	16.50 LPA	12.00 LPA
Placement Rate	79%	86%
Top Recruiters	ICICI Bank, Federal Bank, KPMG, Capgemini, Infosys, TCS, Zomato, Swiggy	-

Placement statistics are based on overall MBA program data.
Marketing-specific placement data may vary.
The college provides dedicated placement support through its Placement Cell with regular industry interactions and recruitment drives.

AIMS Institutes Bangalore MBA Marketing Ranking

Collegedunia Ranking

#176 out of 372 in India 2025

IIRF Ranking

#58 out of 122 in Top Private Colleges in India 2025

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AIMS MBA Marketing FAQs

Ques. What career opportunities are available after completing MBA Marketing from AIMS Institutes?

Ans. Graduates can pursue diverse career paths including Brand Manager, Product Manager, Marketing Manager, Digital Marketing Manager, Market Research Analyst, and Marketing Consultant. The marketing sector in India is experiencing significant growth with opportunities in FMCG, e-commerce, technology, retail, and advertising industries. AIMS alumni have successfully placed in leading marketing roles across various sectors.

Ques. Is work experience required for admission to the MBA Marketing program?

Ans. No, work experience is not mandatory for admission. The program is open to fresh graduates as well as working professionals. However, candidates with relevant marketing or business experience may have an advantage during the selection process. The program is designed to accommodate both fresher and experienced candidates.

Ques. What is the difference between MBA Marketing and other MBA specializations at AIMS?

Ans. The MBA Marketing specialization focuses specifically on marketing management, covering topics like brand strategy, consumer behavior, digital marketing, and marketing analytics. Other specializations like Finance, HR, and Supply Chain focus on their respective domains. The Marketing specialization is ideal for students interested in building careers in marketing and brand management.

Ques. How does AIMS Institutes support placement for MBA Marketing students?

Ans. AIMS has a dedicated Placement Cell that conducts regular recruitment drives with FMCG companies, e-commerce platforms, and marketing consulting firms. The cell provides resume building workshops, interview preparation sessions, and industry networking opportunities. Students also benefit from the college's strong alumni network in marketing roles. The 2024-25 placement rate was 79% with an average package of 8 LPA.

Ques. Can I pursue further studies after completing MBA Marketing from AIMS?

Ans. Yes, graduates can pursue PhD programs in Management, Marketing, or related fields from Indian and international universities. Many graduates also pursue specialized certifications in digital marketing or brand management from professional bodies. The MBA degree provides a strong foundation for advanced studies in marketing and management domains.

Ques. What are the admission exam options for MBA Marketing at AIMS Institutes?

Ans. AIMS accepts scores from multiple entrance exams including Karnataka PGCET, CAT, MAT, CMAT, and XAT. Candidates can choose any one of these exams based on their preference. Karnataka PGCET is the primary exam for Karnataka domicile students, while CAT is widely accepted across India. The college follows a transparent merit-based selection process based on entrance exam scores and counselling performance.

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KAWISH IQBAL

5.0Helpful

MBA, Marketing

Reviewed on Oct 19, 2024(Enrolled 2023)

Budget MBA course

Fees and Financial Aid:

It is a best college for mba ... placement is very good here ... and the fee structure for Karnataka student is 6,50,000 for 2 year and 9,50,000 for other states student .... dont forget to fill the form of cat , mat , kmat .... it is mandatory for taking admission in this college

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dhakshinmurthy

1.8Helpful

MBA, Marketing

Reviewed on May 13, 2021(Enrolled 2020)

The half truth

Fees and Financial Aid:

There is campus recruitment with a lot of companies coming forward to recruit. The fees are a very high amount. It cost 1lakh and a half for a merit seat and almost. 9.5 lakh for management seat. A lot of friends who are outside Karnataka are facing difficulty paying this hefty sum.

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