IIM Lucknow Certification Strategic Digital Marketing: Fees 2026, Course Duration, Dates, Eligibility

Lucknow, Uttar PradeshAutonomous UniversityEstd 1984

Certification Strategic Digital Marketing at IIM Lucknow is a 1 year , Full Time Certification program offered On Campus.

  • The total fees for the Certification Strategic Digital Marketing program at IIM Lucknow is ₹ 2.66 Lakhs.

According to Collegedunia Management Ranking 2026, IIM Lucknow ranks 5 out of 350 colleges in India with an overall score of 899 out of 1000. India Today Management ranking 2026, ranks IIM Lucknow at 3 out of 270 in India.

Find detailed IIM Lucknow Certification Strategic Digital Marketing fees, eligibility, admission dates, cutoff and ranking below.

Course HighlightsDetails
duration1 Year (Full Time)
course levelUG Certificate (Certification)
mode of studyOn Campus
total fees₹ 2.66 Lakhs
eligibilityCourse-specific

IIM Lucknow Certification Strategic Digital Marketing Fees

IIM Lucknow Certification Strategic Digital Marketing fees 2026 is ₹ 2.66 Lakhs for the entire course duration.
Quota:
Fee TypeTotal Amount (INR)
total fee₹2.66 Lakhs
* Fees is refundable

IIM Lucknow Certification Strategic Digital Marketing Admission Process

Eligibility Criteria

IIM Lucknow: 3 Answered Questions

What are the different courses offered at IIM Lucknow?

Ritesh Prasad
Kriti VyasStudied at IIM Lucknow

IIM Lucknow offers a variety of courses in a variety of fields. The following are the courses available at IIM Lucknow:

  • Post Graduate Programme in Management (PGPM): This is a two-year full-time residential program for graduates interested in pursuing a career in management.
  • Post Graduate Programme in Agribusiness Management (PGP-ABM): This is a two-year full-time residential program for graduates who want to work in agribusiness management.
  • Post Graduate Programme in Sustainable Management (PGP-SM): This is a two-year full-time residential program for graduates who want to work in sustainable management.
  • Executive Post Graduate Programme in Management (EPGP) is a one-year full-time residential program developed for experienced professionals who want to improve their managerial skills and expertise.
  • Fellow Programme in Management (FPM): This is a doctoral program for researchers interested in conducting management research.

IIM Lucknow also provides a variety of Executive Education programs, such as Management Development Programmes (MDPs), Customised Programmes, and Certificate Programmes.

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How is IIM Lucknow & Wiley’s product analytics program? It costs almost 2 lakhs. Is it worth it? Has anyone done this course?

Ahana Bhaduri
Sulagana BhattacharyaMBA from Indian Institute of Management Lucknow (2021)

Honestly, there are so many online courses offering the same program that are cost-friendly. Brand name does not play any major role in your career in Analytics. So paying such hefty fees is not understandable. Also, the professors of Analytics here are too old and have never worked in the field in real life. They are just here to earn money and impart bookish knowledge. 

Courses like these require passion and willingness to learn and not a brand name or huge fees. This course is suitable for a senior manager who is eager to learn about Analytics. 

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What are the best courses to take in IIM Lucknow?

Amit MouryaMBA from Indian Institute of Management Lucknow (2019)

There are several excellent courses to be chosen to take in IIM Lucknow. Here is a list of some of the preferred choices.

  • Marketing-- Consumer Behaviour – Taken by Professor Dash.
    Professor Dash has his own eccentricities. Even after leaving that aside, just doing a proper pre-read and being attentive in the class, students can gain a tremendous amount of knowledge. It is heard that AMR is even better.
  • Strategy—Strategic Alliances – Taken by Professor Amita Mittal.
    Professor Amita Mittal is patient, has her own wit, and explains each strategy concept carefully. She elaborates theory concepts with real-life examples, and this keeps her audience engaged to listen. She is known to deliver excellent pre-reads.
  • Decision Science—Game Theory Application—taken by Yogesh Kumar Agarwal. He is very popular among students. 

These are some of the personal choices. There are several other professors who deliver excellent lectures and are equally reputed among students.

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