AAFT Diploma Advertising and Brand Management: Fees 2026, Course Duration, Dates, Eligibility

Sector 27, NoidaEstd 1993
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Collegedunia Team

Content Curator | Updated on - Apr 8, 2026

The Diploma in Advertising and Brand Communication at AAFT (Asian Academy of Film & Television), Noida is a 1-year full-time, on-campus programme offered by the School of Advertising, PR and Events. The course covers advertising principles, brand strategy, campaign planning, digital and social media marketing, consumer behaviour, media planning, copywriting, and client servicing, preparing students for careers in advertising agencies, branding firms, PR companies, and marketing departments. The total fee for the programme is Rs. 1,80,600, with classes running 5 days a week. The programme follows a 70:30 structure with 70% practical learning through live projects and portfolio building. AAFT is ranked 10th in the world among creative institutions and has a 33-year legacy in professional education.

Admissions for the June 2026 Diploma batch are currently open. Students can apply online or offline; the application deadline for the June 2026 batch is expected by end of May 2026 (based on previous year patterns). The batch commences in June 2026.

Key Points

  • Industry Dean: Prahlad Kakar, one of India's top ad filmmakers known for iconic campaigns for Pepsi, Nestle, and Britannia, mentors students in the advertising programme.
  • 70:30 learning structure - 70% practical (live campaigns, portfolio building) and 30% strategy, analysis, and written assessments.
  • Students work on 6 real-world projects including New Brand Identity Ideation, Customer Journey Roadmap, Startup Launchpad Ideation, and Social Media Strategy Planning.
  • Infrastructure includes lecture halls, interview studios, chroma studios, sound editing labs, editing studios, and recording studios.
  • Alumni placed at Manyavar Mohey, Talent Serve, The Elegant Planner, Ever After Weddings, Triveni Media Marketing Services, Brookfield Properties, and Bizgurukul.
  • Curriculum includes Fundamentals of Photography as a subject, giving students a cross-disciplinary creative edge.

AAFT Diploma Advertising Fees

The Diploma in Advertising and Brand Communication at AAFT Noida has a total fee of Rs. 1,80,600 for the complete 1-year programme, payable in 2 instalments. The first instalment includes a one-time registration fee of Rs. 15,000 and a prospectus fee of Rs. 600. EMI options are available through partner financing companies. Hostel facility is optional and charged separately at Rs. 90,000 per 6 months (inclusive of transportation and meals).

Fee Components

Fee ComponentAmount (INR)
Tuition Fee (Course Fee)1,65,000
Registration Fee (one-time)15,000
Prospectus Fee (one-time)600
Total Fees (excluding hostel)1,80,600

Hostel Fees (Optional)

Hostel Fee Components

Hostel ComponentAmount (INR)
Hostel Fee (including transportation and meals) per 6 months90,000
  • The 1st instalment of Rs. 90,600 is payable at the time of admission (includes registration fee of Rs. 15,000 and prospectus fee of Rs. 600).
  • The 2nd instalment of Rs. 90,000 is payable mid-course.
  • Hostel is optional; minimum locking period of 6 months is required.
  • EMI options are available through partner financing companies; students can consult the admissions counsellor for details.
  • No partial payment is accepted for seat confirmation; the first instalment must be paid in full as per the admission letter deadline.
  • If a student does not clear the final interview, the registration amount (Rs. 15,600) is refunded.

AAFT Diploma Advertising Admission 2026

Admissions to the Diploma in Advertising and Brand Communication at AAFT Noida are conducted on a rolling basis throughout the year, with the primary batch starting in June. The process involves filling an application form, clearing the AAFT Global Entrance Test (GET), and a personal interview. Admissions for the June 2026 batch are currently open as of April 2026.

Admission Dates

EventDate / Period
Application Window OpenOngoing (Rolling Admissions)
Expected Application Deadline (June Batch)May 2026 (Tentative)
AAFT Global Entrance Test (GET)On Application / Rolling
Personal InterviewAfter GET Clearance
Batch CommencementJune 2026

Note: No specific national entrance exam is required for this diploma programme. Admission is based solely on AAFT's own GET and personal interview.

The dates mentioned above are tentative and subject to change.

Eligibility Criteria:

  • Candidate must have passed 10+2 from a recognised board (CBSE / ICSE / IGCSE / IB / State Board).
  • Minimum 50% marks in 10+2 (45% for reserved category candidates).
  • Candidates appearing in their 10+2 final exams can apply provisionally; original mark sheets must be submitted at the time of admission.

Admission Process:

  • Fill the online or offline application form available at aaft.com/apply-now or collect from campus.
  • Pay the registration fee of Rs. 15,600 (adjusted in fees upon selection; refunded if not selected).
  • Appear for the AAFT Global Entrance Test (GET) - objective type questions based on general awareness of the programme.
  • Attend a personal interview conducted by the admissions panel.
  • Receive the admission offer letter upon selection.
  • Pay the first instalment in full as per the deadline mentioned in the admission letter to confirm the seat.

AAFT Diploma Advertising Scholarships 2026

AAFT Noida does not offer institutional scholarships directly to students. However, students can avail of educational loans through AAFT's partner financing companies and explore external government scholarships. EMI options help ease the financial burden for students. Students from SC/ST/OBC/Minority communities domiciled in Delhi-NCR may be eligible for the Delhi Government's Merit Scholarship.

Available Scholarships

ScholarshipOffered ByAmountEligibility
Merit Scholarship for SC/ST/OBC Students, DelhiGovernment of NCT of DelhiUp to Rs. 24,000 per annumIndian citizens domiciled in Delhi, belonging to SC/ST/OBC/Minority categories, min. 60% marks in previous exam
Educational LoanPartner Financing Companies (via AAFT)As per loan eligibilityAll enrolled students; consult AAFT admissions counsellor
  • The Delhi Merit Scholarship application deadline for 2025-26 was 31 May 2026; students should check the official Delhi SC/ST Welfare Department portal for updated deadlines.
  • AAFT's official admission information page confirms no institutional scholarship schemes are currently available.
  • Students with above 90% marks in 10+2 may receive a minor fee concession at the time of admission (as reported by students); this is not a formal published scheme and should be confirmed directly with the admissions office.

AAFT Diploma Advertising Placement 2026

AAFT's School of Advertising, PR and Events provides 100% placement assistance to all students upon completion of the programme. The institute organises job fairs, career counselling sessions, and campus recruitment drives in collaboration with industry partners. Advertising and Brand Communication alumni from AAFT have been placed at Manyavar Mohey, Talent Serve, The Elegant Planner, Ever After Weddings, Triveni Media Marketing Services, Brookfield Properties, GenX Real Estate, and Bizgurukul. The overall AAFT placement average package ranges between Rs. 3.60 LPA and Rs. 4 LPA, with the highest package reaching Rs. 12 LPA across all programmes. Advertising graduates typically start as advertising executives, copywriters, or brand associates, with scope to grow into brand strategist, media planner, or creative director roles.

Placement Statistics

Placement MetricDetails
Placement Assistance100% (Assistance Guaranteed)
Key Recruiters / EmployersManyavar Mohey, Talent Serve, Triveni Media Marketing Services, Brookfield Properties, Bizgurukul, GenX Real Estate
Sample RolesAdvertising Executive, Brand Strategist, Copywriter, Media Planner, Digital Marketing Associate, Client Servicing Executive, Account Manager
Overall Average Package (AAFT)Rs. 3.60 LPA - Rs. 4 LPA
Overall Highest Package (AAFT)Rs. 12 LPA
  • Course-specific placement data for the Diploma in Advertising and Brand Communication is not separately published.
  • The above figures represent overall AAFT placement statistics.
  • Advertising-specific roles and packages may vary.

AAFT Diploma Advertising FAQs

Ques. Is the Diploma in Advertising and Brand Communication at AAFT suitable for someone from a non-commerce or non-arts background?

Ans. Yes, the programme is open to students from any stream who have completed 10+2. The curriculum starts from the fundamentals of advertising and branding, making it accessible to students from science, commerce, or arts backgrounds. A creative mindset and interest in marketing and communication are more important than a specific academic background.

Ques. What is the difference between the Diploma in Advertising and Brand Communication and the Diploma in Event Management at AAFT?

Ans. The Diploma in Advertising and Brand Communication focuses on brand strategy, campaign planning, copywriting, media planning, and digital marketing. The Diploma in Event Management focuses on event planning, logistics, budgeting, and client servicing for events. Both are offered by the School of Advertising, PR and Events at AAFT, and students can choose based on their career interests.

Ques. Will I learn digital marketing as part of this diploma?

Ans. Yes, Digital and Social Media Marketing is a core subject in Semester 2 of the programme. Students also work on a Social Media Strategy Planning project as part of the coursework. The curriculum covers digital advertising, account planning, and creative strategy, giving students a strong foundation in both traditional and digital advertising.

Ques. What kind of live projects will I work on during the diploma?

Ans. Students work on 6 real-world projects including New Brand Identity Ideation, Customer Journey Roadmap, Designing Posters and Visiting Cards, Startup Launchpad Ideation, Planning a Social Media Strategy, and Compiling and Printing a Coffee Table Book. Past student projects have included campaigns for brands like Virat Kohli, Rock Music Festival, and Diljit Dil-luminati Tour.

Ques. Who is the Industry Dean for the Advertising programme at AAFT, and how does it benefit students?

Ans. The Industry Dean is Prahlad Kakar, one of India's most celebrated ad filmmakers, known for iconic campaigns for Pepsi (featuring Amitabh Bachchan and Sachin Tendulkar), Nestle, and Britannia. His production house Genesis Films has won multiple national and international awards. His mentorship gives students direct access to industry insights, real-world advertising knowledge, and professional networking opportunities.

Ques. What is the scope of advertising and brand management as a career in India?

Ans. India's advertising industry is one of the fastest-growing in Asia, driven by the rise of digital media, e-commerce, and OTT platforms. Brand managers, digital marketers, and creative directors are in high demand across FMCG, retail, media, and technology sectors. Entry-level roles typically offer Rs. 3-5 LPA, with experienced professionals in senior brand or creative roles earning significantly more. Entrepreneurship in advertising, PR, or brand consulting is also a popular path for AAFT graduates.

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