How good is IIM Calcutta for marketing?

You can understand how good is IIM Calcutta for marketing by looking at the following parts:

• Academics and Faculty:

The marketing stream at IIM Calcutta includes a wide range of courses. It offers several PGPex marketing programs, such as the Executive Program on Digital and Social Media Marketing Strategy (EPDSMMS) and the Advanced Program for Marketing Professionals (APMP). IIM Calcutta's marketing group is made up of highly qualified and experienced faculty members.

 

• Marketing related Clubs and activities:

The Marketing Club at IIM-Calcutta is known as MarC. Its goal is to provide students with firsthand marketing experience through a variety of year-round events, case study competitions, and industry live projects in the areas of strategy, marketing consultancy, branding, and market research. Through guest talks, workshops, and event sponsorships, the club has been proactive in corporate relations and assisting them in connecting with IIM-Calcutta students.

• Placement in Sales and Marketing:

In 2021, FIITJEE offered the highest CTC in the Sales and Marketing sector: INR. 80 LPA. Despite the fact that finance is IIM Calcutta's core strength. However, marketing is also extremely competitive.