Bachelor of Business Administration [B.B.A] (Marketing)
4 years
Full Time
On Campus
Ranked #401 out of 990 by THE Global Ranking 2025
$65,606 /Yr
Tuition Fees
| Year | 1st Year Fees |
|---|---|
| Tuition Fees | $65606 |
Other Expenses
| Head | Avg Cost Per Year |
|---|---|
| Housing and Food | $20000 |
| Books and supply | $1200 |
Important Dates
| Event | Application Date |
|---|---|
| Early Decision 1 Deposit By | |
| Early Action Notification By | |
| Early Decision 2 Notification By | |
| Early Decision 2 Deposit By | |
| Regular Decision Notification By | |
| Regular Decision Deposit By | |
| Early Action Deposit By | |
- Technology has completely changed the ways in which products and services are sold today.
- Big Data has given marketers a limitless wealth of information into the habits and behaviors of their customers, and social media and mobile communications mean messages can be targeted to specific people at specific places during specific times.
- But to capitalize on those advantages, students need to be able to interpret all that data to create actionable strategy — a specialty at Stevens.
- Here, they will experiment directly with these tools to create and manage campaigns, and use analytics to adjust strategies based on audience behavior.
- Students who major in Marketing Innovation & Analytics graduate able to bring a results-driven, creative approach to traditional and new media campaigns, and will understand how to apply analytical methods to track and ensure success.
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Scores Required
Required Document List
Required Documents are as follows:
- A complete application
- Official high school transcript
- Essay
- Two letters of recommendation
- Financial Documents
Business 401 out of 990 in Global Ranking
( #45 out of 147 in USA 2025)
Business 251 out of 340 in Global Ranking
( #60 out of 184 in USA 2025)
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Business 68 out of 133 in Global Ranking
( #36 out of 125 in USA 2025)
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Key Resources for Your Study Abroad Journey
Scholarship Grants & Financial Aids
| Name | Scholarship Per Student | Level of Study | Type | |
|---|---|---|---|---|
| Jane M. Klausman Women in Business Scholarship | Scholarship per student$ 5,000/Yr$5,000 | Level Of StudyBachelor | TypeMerit-Based | |
| Ritchie-Jennings Memorial Scholarship Program | Scholarship per student$ 10,000/Yr$10,000 | Level Of StudyBachelor | TypeMerit-Based | |
| Axol Science Scholarship | Scholarship per student$ 2,000/Yr$2,000 | Level Of StudyBachelor | TypeCompany-Sponsored | |
| VueVille Future Technology Scholarship | Scholarship per student$ 1,000/Yr$1,000 | Level Of StudyBachelor | TypeMerit-Based | |
| R&D Systems Scholarship | Scholarship per student$ 1,500/Yr$1,500 | Level Of StudyBachelor | TypeMerit-Based | |
| BL Mandhana Scholarships | Scholarship per student$ 10,000/Yr$10,000 | Level Of StudyBachelor | TypeMerit-Based |
Similar Programs
| Program | Important Date | Total Fees | Median Exams Score | Action |
|---|---|---|---|---|
| USD 65,606 /Yr |
| |||
| USD 20,760 /Yr |
| |||
Application Deadline for Spring 2026 Intake (15th Oct 2025) Early Action Application Deadline For 2026 Intake (5th Nov 2025) Regular Decision Application Deadline For 2026 Intake (15th Jan 2026) | USD 42,269 /Yr |
| ||
-- | USD 51,610 /Yr |
|
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