Content Curator | Updated on - Apr 8, 2026

The MBA (Media Management), officially offered as MBA in Media and Creative Communication at DBS Global University, Dehradun, is a 2-year full-time postgraduate program under the Doon School of Modern Media. The program integrates advanced management strategies with media dynamics, creativity, and communication trends, covering media planning, content creation, digital communication, and strategic management. The total fees for the program are approximately Rs. 9.80 Lakhs (tuition + compulsory charges) for the 2026-28 batch, with an intake of around 60 seats. The program is popular among students seeking careers in media, advertising, digital content, and brand communication, and is one of the few MBA programs in India that combines business management with creative media expertise.

Admissions for the 2026-28 batch are currently open (as of April 2026). Applications can be submitted online at admissions.dgu.ac. The university accepts national-level entrance exam scores (CAT/MAT/CMAT/XAT/GMAT) or its own DGU Entrance Test (DGU-AT Online) for admission.

Key Points

Offered under the Doon School of Modern Media, one of the specialized schools within DBS Global University
Curriculum covers media planning, content creation, digital communication, branding, strategic management, advertising, public relations, and emerging media technologies
Emphasis on hands-on learning through real-world projects, internships, and industry-relevant assignments
Students have access to an Electronic Media Production Centre on campus for practical training
International Education Immersion Program available with options for 1-week to 1-year programs at 20+ partner universities worldwide
350+ companies participate in campus placements annually
Day boarding (Rs. 25,000/year) is compulsory for MBA students in the first year if not residing in hostel

Official Link:

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Highlights
Fees
Admission
Scholarships
Placements
Cutoff
Ranking
FAQs

DBS Global University Dehradun Latest Updates and News

Key Updates1

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11 Apr, 2026 DBS Global University Admission 2026-27 is open for UG/PG programs. Apply @doonbusinessschool.com.

DBS Global University MBA (Media Management) Fees

The MBA Media and Creative Communication program at DBS Global University for the 2026-28 batch has a total academic fee of Rs. 9.80 Lakhs, which includes the one-time admission fee of Rs. 50,000 and tuition fees across four semesters. The university examination fee of Rs. 5,500 per semester is payable separately. Additionally, compulsory one-time charges such as uniform (Rs. 9,500), book bank (Rs. 4,500), and alumni registration (Rs. 5,000) are applicable.

Fee Breakdown

Fee Component	Amount (Rs.)
Admission Fee (One Time)	50,000
Tuition Fee - Semester I	2,35,000
Tuition Fee - Semester II	2,35,000
Tuition Fee - Semester III	2,55,000
Tuition Fee - Semester IV	2,55,000
Total Tuition Fee	9,30,000
University Examination Fee (4 semesters x Rs. 5,500)	22,000
Career Development Cell (CDC) Membership	7,500
Total Fees (Academic)	9,80,000

Security Deposit: Rs. 10,000 (Refundable) - payable in Semester II
Compulsory one-time third-party charges: Uniform/Dress Camp Rs. 9,500 | Book Bank (EET Library) Rs. 4,500 | Alumni Registration + 1st Year Enrollment Rs. 5,000
Day Boarding (compulsory if not in hostel, first year): Rs. 25,000/year
Hostel Fees (optional, not included in total above): Rs. 35,000 to Rs. 87,000 per year depending on room type, plus Meals Rs. 60,000/year and Facility Management Rs. 19,500/year
Fee is subject to change. For updated fees, visit www.dgu.ac
EMI/loan facility available through partner banks. Fee can be paid via SBI Collect online.

DBS Global University MBA (Media Management) Admission 2026

Admissions for the MBA Media and Creative Communication 2026-28 batch at DBS Global University are currently open. The university follows a merit-based selection process combining entrance exam scores, academic records, and an online interview. Students with a graduation in Media and Communication or any equivalent discipline are preferred, though graduates from any stream may apply.

DBS Global University MBA Admission Dates

Event	Date
Application Portal Open	Open (Ongoing)
Early Admission Deadline (for XII appearing students)	June 1, 2026
Last Date for Applications	July 31, 2026
Online Interview (Rolling Basis)	Ongoing
Batch Commencement (Tentative)	August 2026

Entrance Exam Dates

Exam	Registration	Exam Date	Result Date
CAT 2025	Aug 1 - Sep 20, 2025	Nov 30, 2025	Dec 24, 2025
XAT 2026	Jul 10 - Dec 5, 2025	Jan 4, 2026	Jan 16, 2026
CMAT 2026	Oct 17 - Nov 24, 2025	Jan 25, 2026	Feb 13, 2026
MAT (Feb 2026)	Dec 26, 2025	Mar 1 (PBT) / Mar 8 (CBT), 2026	Mar 14/18, 2026
DGU-AT (Online)	At time of interview	Rolling Basis	Immediate

Note: DBS Global University also accepts GMAT/GRE scores. The DGU-AT is an online writing test conducted at the time of the online interview and does not require separate registration.

The dates mentioned above are tentative and subject to change.

Eligibility Criteria:

Graduation in Media and Communication or any equivalent program from a recognized university with a minimum of 50% aggregate marks (45% for SC/ST/OBC candidates)
Final-year undergraduate students may also apply
Valid score in CAT/MAT/CMAT/XAT/GMAT/GRE or DGU-AT (DBS Global University Entrance Examination)

Admission Process:

Step 1: Register and apply online at admissions.dgu.ac
Step 2: Submit entrance exam score (CAT/MAT/CMAT/XAT/GMAT/GRE or appear for DGU-AT)
Step 3: Shortlisting based on cumulative score: Academic records (Class X + XII + Graduation) - 30%, Entrance Exam Score (normalized) - 40%, Online Interview - 30%
Step 4: Appear for online interview and DGU-AT writing test
Step 5: Receive offer letter from the Office of the Registrar
Step 6: Pay admission fee to confirm seat

DBS Global University MBA (Media Management) Scholarships 2026

DBS Global University offers merit-based scholarships primarily for undergraduate programs. For the MBA program, scholarship amounts are calculated on the general MBA tuition fee of Rs. 2,35,000 per semester (first year). Scholarships are available for meritorious students and are disbursed semester-wise, subject to maintaining academic performance.

Scholarship Details

Scholarship	Eligibility	Benefit
Merit Scholarship (MBA)	Based on entrance exam score and academic performance	Reduction on tuition fee (percentage varies by merit)
Female Candidate Scholarship	Female students	Additional discount on tuition fee
Uttarakhand Domicile Scholarship	Students with Uttarakhand domicile	Additional discount on tuition fee
Combo Scholarship	Applicable for specific program combinations	Mentioned in fee structure; varies by batch

15% of seats in all programs are reserved for scholarship applicants
All scholarships are on a first-come, first-served basis
No application for scholarships will be entertained beyond June 30
Scholarship applications should be submitted along with the admission registration form
No scholarship is valid until a formal letter is issued by the Office of the Registrar
Scholarship for 2nd semester onwards is subject to: 75% attendance in each subject, 70% marks in cumulative score, no disciplinary action, and good moral character certificate

DBS Global University MBA (Media Management) Placement 2026

Placement Highlights

Placement Metric	Details
Participating Companies	350+ companies participate in campus placements annually
Media School Recruiters	250+ companies recruiting from the media school
Maximum CTC	Rs. 23.5 Lakhs

DBS Global University Dehradun MBA Media and Creative Communication Ranking

Collegedunia Ranking

#239 out of 372 in India 2025

#9th in Uttarakhand

Outlook Ranking

#103 out of 200 in Top Private Colleges in India 2025

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DBS Global University MBA (Media Management) FAQs

Ques. Is MBA Media Management and MBA Media and Creative Communication the same program at DBS Global University?

Ans. Yes, the program is officially titled MBA in Media and Creative Communication at DBS Global University under the Doon School of Modern Media. It is the same program that covers media management, creative strategy, and business communication.

Ques. What is the minimum percentage required for admission to MBA Media and Creative Communication at DBS Global University?

Ans. Candidates must have a minimum of 50% aggregate marks in graduation (45% for SC/ST/OBC candidates). Graduation in Media and Communication is preferred, but graduates from any discipline may apply.

Ques. Can I get admission without a CAT score? Does DBS Global University have its own entrance test?

Ans. Yes, DBS Global University conducts its own entrance test called DGU-AT (DBS Global University Aptitude Test), which is an online writing test conducted at the time of the online interview. You do not need a CAT score if you appear for the DGU-AT. The university also accepts MAT, CMAT, XAT, GMAT, and GRE scores.

Ques. Is hostel accommodation mandatory for MBA students at DBS Global University?

Ans. Hostel is not mandatory, but day boarding (Rs. 25,000/year) is compulsory for MBA students in the first year if they are not residing in the campus hostel. This is because classes often stretch till late evening and require group projects. Separate boys and girls hostels are available on campus.

Ques. What are the career opportunities after MBA Media and Creative Communication from DBS Global University?

Ans. Graduates can pursue roles such as Media Manager, Brand Manager, Content Strategist, Public Relations Manager, Advertising Manager, Film and TV Production Manager, Art Director, Market Research Analyst, and Media Relations Specialist. The university has 250+ companies recruiting from the media school, with a maximum CTC of Rs. 23.5 Lakhs reported.

Ques. Does DBS Global University offer international exposure for MBA Media students?

Ans. Yes, the university offers an Education Immersion Program with options ranging from 1-week to 1-year programs at 20+ partner universities worldwide, including destinations like Singapore, Dubai, Malaysia, Hong Kong, and Europe. These are optional programs with additional charges (e.g., one-week international tour: Rs. 85,000).