Content Curator | Updated on - Apr 8, 2026

The Certificate Course in Social Media Marketing at DBS Global University, Dehradun is a 6-month, full-time, on-campus program offered under the Doon School of Modern Media. The course is designed to equip students with practical skills in social media strategy, content creation, platform management, digital advertising, analytics, and brand communication across platforms such as Facebook, Instagram, LinkedIn, YouTube, and more. With businesses increasingly relying on social media for customer engagement, brand building, and lead generation, this short-duration certificate has become a popular choice for students seeking a quick, job-ready credential in the digital marketing space. The program is open to students who have completed 10+2 from any recognized board and is delivered in a regular, on-campus format at the Dehradun campus.

Admissions for the 2026 intake at DBS Global University are currently ongoing. Students can apply through the official admissions portal at admissions.dgu.ac. The early admission window (for students awaiting Class XII results) is applicable until June 1, 2026, or until the declaration of XII results, whichever is earlier. Regular admissions continue after the declaration of board results.

Key Points

The program is offered under the Doon School of Modern Media at DBS Global University, which is ranked #20 among Top Private Colleges in India for Mass Communications by Outlook (2023) and #29 by India Today (2021).
Covers practical social media marketing skills including content strategy, SEO, SEM, Google AdWords, Facebook marketing, Instagram marketing, LinkedIn marketing, and online analytics.
Hands-on, application-oriented curriculum with real-world brand and campaign projects.
Students from 23 states and 5 countries are enrolled on campus, providing a diverse learning environment.
Access to 350+ companies for campus placement drives.
Industry-integrated value-added certificates are bundled with the program.
Possibility of international exposure through DBS Global University's Education Immersion Program with 20+ partner universities worldwide.

Official Link:

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Highlights
Fees
Admission
Scholarships
Ranking
FAQs

DBS Global University Dehradun Latest Updates and News

11 Apr, 2026 DBS Global University Admission 2026-27 is open for UG/PG programs. Apply @doonbusinessschool.com.

DBS Global University Certificate Social Media Marketing Fees

The Certificate Course in Social Media Marketing is a short-duration, 6-month certificate program. The specific tuition fee for this certificate course is not separately listed in the official DBS Global University fee structure document (which covers major UG/PG degree programs). Prospective students are advised to contact the university directly or visit the official fee structure page at dgu.ac/admissions/programs-fee-structures for the most current fee details. Standard incidental charges applicable across all programs at DBS Global University are listed below.

Fee Components

Fee Component	Amount
Tuition Fee (6 Months)	Contact University / Visit Official Website
Admission Fee (One Time)	As applicable
Infra Charges	Rs. 9,500 (as per university norms)
Library Fee	Rs. 4,500 (as per university norms)
Alumni Registration + 1st Year Enrollment (One Time)	Rs. 5,000 (as per university norms)
Career Development Cell Membership (One Time)	Rs. 7,500 (as per university norms)
University Exam Fee (per Semester)	Rs. 5,500 (as per university norms)
Security Deposit (Refundable)	Rs. 10,000
Total Fees	Contact University for Exact Total

Security deposit of Rs. 10,000 is refundable at the time of leaving the university.
The tuition fee specific to this certificate course should be confirmed directly with the admissions office at info@dgu.ac.in or by calling +91 7259162060.
Hostel facility is available separately for boys and girls with messing and other facilities; hostel fees are not mandatory and are charged separately.
Fee is subject to change as per university policy.

DBS Global University Certificate Social Media Marketing Admission 2026

Admissions to the Certificate Course in Social Media Marketing at DBS Global University are merit-based, evaluated on academic records and an online interview. The early admission process is open for students awaiting their Class XII results, while regular admissions commence after board result declarations. There is no mandatory national-level entrance exam for this certificate program; admission is based on academic merit and the DBS Global University Entrance Test (DGU-AT Online) or online interview. Students can apply online through the university's admissions portal.

Admission Dates

Event	Date
Early Admission Window Opens	January 2026 (Ongoing)
Early Admission Deadline (for XII appearing students)	June 1, 2026 (or XII result declaration, whichever is earlier)
Regular Admissions Open (after XII results)	June 2026 (Tentative)
Last Date to Apply for Scholarship	July 15, 2026
Last Date of Application (General)	July 31, 2026
Batch Commencement	August 2026 (Tentative)

Entrance Exam Details

Exam / Assessment	Relevance	Remarks
DGU-AT (DBS Global University Entrance Test)	University-level online test	Conducted at the time of online interview; no separate national exam required for this certificate program
CUET (UG)	Optional	A CUET (UG) percentile of 88 or above may exempt students from the online interview

The dates mentioned above are tentative and subject to change.

Eligibility Criteria

Candidates must have passed 10+2 from any recognized board.
Students appearing in Class XII examinations and awaiting results are also eligible to apply under the early admission process.
No specific stream restriction is mentioned; students from any stream (Science, Commerce, Arts) may apply.

Admission Process

Register and fill the application form online at admissions.dgu.ac (application fee: Rs. 1,200).
Submit academic records (Class X, XI, XII marksheets as applicable).
Appear for the DBS Global University Entrance Test (DGU-AT Online) and/or online interview (waived for students with CUET UG percentile 88 or above).
Receive offer letter upon clearing the threshold aggregate.
Pay the admission/confirmation fee to secure the seat.
Submit Class XII marks to registrar@dgu.ac.in within 15 days of receiving board results (for early admission candidates).

DBS Global University Certificate Social Media Marketing Scholarships 2026

DBS Global University offers a merit-based scholarship scheme applicable across all programs, including undergraduate certificate programs. Scholarships are available for the first 15% of seats in each program on a first-come, first-served basis. The scholarship is calculated as a percentage of the tuition fee and is based on Class XII board marks or CUET (UG) percentile. Students are encouraged to apply for scholarships along with their admission forms, as no scholarship application will be entertained after July 15, 2026.

Merit Scholarship Slab

12th % (Any Central Board)	CUET (UG) Percentile	JEE Percentile	Scholarship (% of Tuition Fee)
80 - 84.99%	88 - 89.99	75 - 79.99	10%
85 - 89.99%	90 - 91.99	80 - 84.99	20%
90 - 92.5%	92 - 93.99	85 - 89.99	30%
92.6 - 94.99%	94 - 94.99	90 - 94.99	40%
95%	95 - 95.99	95 - 95.99	50%
96%	96 - 96.99	96 - 96.99	60%
97%	97 - 97.99	97 - 97.99	70%
98%	98 - 98.99	98 - 98.99	80%
99%	99 - 100	99 - 100	90%

Special Scholarships

Category	Scholarship
Uttarakhand Domicile	25% of Tuition Fee
Ward of Defence Personnel	10% of Tuition Fee
Ward of Single Mother	10% of Tuition Fee
Ward of Full-Time Teachers	10% of Tuition Fee
Sports Quota	5 - 10% of Tuition Fee

Scholarships are open for the first 15% of seats in each program on a first-come, first-served basis.
No scholarship application will be entertained after July 15, 2026.
Candidates should preferably submit scholarship applications along with their admission forms.
No scholarship is approved unless issued in writing by the Office of the Registrar.
Only best 4 core subjects are considered for 12th percentage calculation (SuPW, Physical Education, and non-academic subjects are excluded).
Scholarship percentages are subject to change; visit the official website for the latest updates.

DBS Global University Dehradun Certification Social Media Marketing Ranking

Outlook Ranking

#20 out of 35 in Top Private Colleges in India 2023

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DBS Global University Certificate Social Media Marketing FAQs

Ques. Is the Certificate Course in Social Media Marketing at DBS Global University a full-time on-campus program or can it be done online?

Ans. This is a full-time, on-campus program offered at the DBS Global University campus in Dehradun. It is not available in online or distance mode. Students are required to attend classes physically at the Dehradun campus for the 6-month duration.

Ques. What is the minimum eligibility to apply for this certificate course? Do I need a specific stream background?

Ans. The minimum eligibility is 10+2 (Class XII) from any recognized board. There is no specific stream requirement, meaning students from Science, Commerce, or Arts backgrounds can apply. Students appearing in their Class XII exams and awaiting results can also apply under the early admission process.

Ques. Is there any entrance exam required for admission to this certificate program?

Ans. There is no mandatory national-level entrance exam for this certificate program. Admission is based on academic merit (Class X, XI, XII records) and an online interview or the DBS Global University Entrance Test (DGU-AT Online). Students with a CUET (UG) percentile of 88 or above may be exempted from the online interview.

Ques. What kind of job roles can I get after completing this certificate in Social Media Marketing?

Ans. After completing this program, students can explore entry-level roles such as Social Media Executive, Content Creator, Digital Marketing Associate, Community Manager, Social Media Analyst, and Brand Communication Assistant. The certificate also serves as a strong foundation for pursuing higher studies in BBA (Digital Marketing), BA (Mass Communication), or MBA (Marketing). DBS Global University has 350+ companies visiting for campus placements, providing exposure even for certificate program students.

Ques. How is this certificate course different from the BBA in Digital Marketing offered at DBS Global University?

Ans. The Certificate Course in Social Media Marketing is a focused, 6-month short-duration program specifically covering social media platforms, content strategy, and digital advertising. The BBA in Digital Marketing is a 3-year full degree program covering a broader range of subjects including management, analytics, SEO, SEM, and business fundamentals. The certificate is ideal for students who want a quick, skill-focused credential, while the BBA is suited for those seeking a comprehensive degree with deeper academic grounding.

Ques. Does DBS Global University provide placement assistance for certificate course students?

Ans. DBS Global University has a dedicated Career Development Cell (CDC) and 350+ companies visiting the campus for placements each year. While placement support is primarily structured for degree program students, certificate course students benefit from the campus ecosystem, industry exposure, and networking opportunities. Students are encouraged to contact the admissions office to understand the specific placement support available for certificate program graduates.