Prasad Venkatraman's Review On MICA, Ahmedabad

To avail admission, giving the CAT/XAT is necessary, which is followed by giving MICAT exam. 90 percentile is a good score in CAT while scores in MICAT can vary in a wide range. Exams are followed by a Group Exercise and Personal Interview round. The final merit list is formed after a total evaluation of all the factors involved in the admission process....Read More

Should have given either CAT or GMAT and MICAT. The form can be found on the college website. There are 2 exams, MICAT 1 and MICAT2, best of 1 taken into consideration. Then there is Group Exercise and Personal Interview....Read More

The application process is very simple. You will have to write CAT and then MICAT, after applying for admission through the MICA website, they will consider both CAT and MICAT scores and then shortlist people for GEPI based on it. Then after GEPI, they release the final list. There is no reservation and you have two chances to write MICAT with MICAT 1 and MICAT 2 (Both almost 1 month apart). All the details and requirements are present on their official website....Read More

The scores of CAT, XAT and GMAT. There are no well-defined cut-offs for this score. The selection criteria include CAT, XAT and GMAT score (anyone can work), MICAT (held twice)-any score above 50 would be great. I preferred MICA over other colleges as its the 'MECCA OF MARKETING' and I have a strong affinity for various areas of marketing and advertising. The pros of the institute are its renowned faculty that includes acclaimed academicians, visiting faculty and industry experts, its serene campus and its strong alumni base. The cons include its quite high fees and its non-favorability for students who aspire to pursue general management, finance or OB-HR as the course curriculum is inclined toward the various dimension of marketing and creativity....Read More

The admission process included CAT/XAT/GMAT scores, MICAT scores(which is held twice and the best of two is considered), group exercise and personal interview. I preferred MICA over other colleges I converted as I worshipped this very institute as Mecca of Marketing....Read More

MICA accepts the scores of CAT/XAT/GMAT. There are no defined cutoffs for the scores of these exams. Besides, the other component of selection is MICAT. MICAT is held twice and the best of the two scores are considered. I preferred MICA over other colleges I converted i.e. IIM Bodhgaya, IIM Kashipur etc. as it is considered as 'The Mecca of Marketing' and my soul lies in marketing. I could to the best favour to savour my soul by admitting myself into this college. The Pros include the immensely beautiful campus, the events and fests held here are one of their kinds, the faculty here is very renowned and the placements are decent. The cons include its inappropriateness for students aspiring to pursue finance or HR and the fees are comparatively high....Read More