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BTech Professional Communication is a 4 year UG course that includes topics like Professional Communication barriers, Leadership function in GD, Style of reports etc. It involves concepts and effective application of the various means of communication in professional interactions and public relations.The basic eligibility criteria to pursue BTech Professional Communication course is that aspiring students should have passed 10+2 or equivalent examination from a recognized board of education. Admission is granted through Entrance and Merit basis.
The average fee for BTech Professional Communication is INR 4, 00,000 to 10, 00,000 per annum. The average starting salary after completing this course generally lies between INR 3, 00,000 to 15,00,000 depending on the skills of the candidates.
After BTech Professional Communication, the candidates can find job roles like Film Director, Critic, Public Relations Officer, and many others. BTech Professional Communication graduates get hired in areas like AIR - All India Radio, Websites Periodicals and Magazines, Circulation and Public Relations, Central Information Service, Legal Affairs Department, etc.
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Students who complete BTech Professional Communication degree programme may pursue masters and doctoral programs in professional communications.
BTech Professional Communication: Course Highlights
| Duration | 2 years |
| Eligibility | 10+2 |
| Admission Process | Entrance based |
| Average tuition fee | INR 4,00,000 to 10,00,000 |
| Job Positions | Film Director, Critic, Public Relations Officer, Photojournalist, Marketing, Public relations, Advertising, Journalism, Technical writer etc. |
| Top recruiting areas | AIR - All India Radio, Circulation and Public Relations, Central Information Service, Legal Affairs Department, Journals, News Agencies, Press Information Bureau, Photography Companies, TV Channels, Websites Periodicals and Magazines, Newspapers, Advertising Agencies, Books and Novels, Blogs, Broadcasting Corporations and many others. |
| Average salary | INR 3,00,000 to 15,00,000 |
BTech Professional Communication: What is it About?
Information and details about the BTech Professional Communication program are as follows.
- BTech Professional communication course trains the students in the utilization of the various communications methods and professional techniques like management and organization.
- Individuals may study the use of language; improve listening and speaking skills and they also gain knowledge of today's professional marketplace.
- Courses in these bachelor's degree programs mainly focus on language and applications of language in the various occupations and fields.
- This course involves concepts and effective application of the various means of communication in the professional interactions, public relations, marketing and management.
- The BTech Professional communication course includes topics like speech writing, public relations and rhetoric. Programs in Professional Communication may also include the study of topics like business ethics, negotiation and advertising.
Why BTech Professional Communication?
There are many benefits of pursuing a BTech Professional Communication degree program. Below given are some of the reasons why a candidate must choose this subject:
- If candidates are looking to improve their email writing, report writing or anything in between, a professional communication course will help you in identifying your audience, clarify your message, how to apply correct grammar and polish your editing and proofreading skills.
- They will learn how to keep your audience interested and engaged and how to use PowerPoint and other key visual tools.
- The students can enhance your business communications by becoming an active listener and begin interpreting nonverbal and body language messages.
- BTech Professional communication course will help students in keeping their interactions professional and will guide them in navigating difficult conversations while recognizing the signals of miscommunication.
- BTech Professional Communication program also appeals to professionals looking to expand their skill set.
- Careers in the Professional Communication field are not only high paying but also bring in a great deal of job satisfaction and expression of creativity.
BTech Professional Communication: Admission Process
The institutes offering BTech Professional Communication program admit students based on their performance in the entrance examination conducted by the admission authorities followed by subsequent admission rounds.
- STEP 1: Candidates must check the eligibility and apply for required exams.
- STEP 2: Students are required to crack the respective exam of a college/university in order to get admission in the course.
- STEP 3: After successfully appearing for the test, the college or university announces the result and releases a merit list of shortlisted candidates.
- STEP 4: Shortlisted students then need to go through the college wise admission process.
- STEP 5: Allotment of seats to the candidate is the final step, and after that the candidate is required to deposit the fee for the course and enrol for the specific academic session.
Read more: BTech Admission Process 2023
BTech Professional Communication: Eligibility Criteria
A candidate must qualify the following eligibility criteria in order to pursue the BTech Professional Communication course from any college or university. The eligibility criteria for BTech Professional Communication mentioned below is common to most of the universities and colleges across the country.
- Aspiring students should have completed 10+2 or any other equivalent qualification.
- Aspirants must have scored minimum 50%-55% in their 10+2 examination.
- Some of the very reputed universities and colleges conduct their own entrance examination for admission.
BTech Professional Communication: Entrance Exams
Entrance examinations are an important aspect of the admission process in any BTech stream. There is no single nationwide entrance examination for admission to BTech Professional Communication courses. Some of the top entrance exams with their important dates are mentioned below in the table:
- IIMC Entrance Exam: IIMC stands for Indian Institute of Mass Communication which conducts IIMC Entrance Exam.
- XIC OET: XIC OET or Xavier Institute of Communication Online Entrance Exam is conducted by the Xavier Institute of Communications to offer students admission into various mass communication courses offered by the varsity.
- DUET: DUET or Delhi University Entrance Test is a national level entrance exam which is conducted by the National Testing Agency on behalf of Delhi University to offer admission into various undergraduate, postgraduate and Doctorate courses such as arts, commerce, law, engineering, science, education and many others.
| Entrance Exams | Exam Dates |
|---|---|
| JEE Main | Check JEE Main Dates |
| JEE Advanced | Check JEE Advanced Dates |
| WBJEE | Check WBJEE Dates |
| VITEEE | Check VITEEE Dates |
| SRMJEE | Check SRMJEE Dates |
| KEAM | Check KEAM Dates |
Read More: BTech Entrance Exams In India
What is the BTech Professional Communication Syllabus?
BTech Professional Communication is a 2-year course which is divided into four semesters. This specialization covers subjects such as marketing, journalism and photography, technical writing, finance, general business, digital media or printing:
| Semester I | Semester II |
|---|---|
| Professional Oral Communication Course | Professional Report Writing |
| Introduction Professional Communication barriers | Types of reports (Formal/informal) |
| Speaking for professional Purposes | Style of reports |
| Group Discussion | Business Correspondence |
| Semester III | Semester IV |
| Constituents of Technical Written Communication | Dimensions of Communication |
| Leadership function in GD | Official communication |
| Starting discussions | Business memos |
| Job Interview | Distinction between General and Technical Communication |
| Expert Technical Lecture | Reading & comprehension |
| Semester V | Semester VI |
| Technical Research Paper writing | Technical Communication |
| Language as a tool of Communication | Lateral or Horizontal; Barriers to Communication. |
| Technical writing: sentences; Paragraph | The flow of Communication: Downward; upward |
| Semester VII | Semester VIII |
| Interview Strategies | Technical style: Definition, types & Methods |
| Stimulus & Response | Stimulus & Response |
| Flow in Speaking | Project/ Internship |
BTech Professional Communication: Recommended Books
Some reference books that will help to understand the Professional Communication concepts and theories:
| Name of the Book | Author |
|---|---|
| Double Angels | David Scott |
| If’ poem | Rudyard Kipling |
| Principles and Practice. Third Edition | Oxford University Press |
| Technical Communication- Principles and Practice, Third Edition | By Raman, Meenakshi & Sharma, Sangeeta |
| Effective Technical Communication | Tata Mc Graw –Hill |
BTech Professional Communication: Top Colleges with Fees
| College Name | Average Annual Fees in INR |
|---|---|
| Symbiosis Institute of Media and Communication | INR 2,00,000 |
| Xavier Institute of Communication | INR 2,26,000 |
| Indian Institute of Journalism and New Media | INR 3,25,000 |
| Lady Shri Ram College for Women | INR 2,50,000 |
| Indian Institute of Mass Communication | INR 4,50,000 |
| Christ University | INR 6,70,000 |
| Manipal Institute of Technology | INR 3,35,000 |
| Amity School of Communication | INR 9,70,000 |
| Delhi College of Arts & Commerce | INR 1,00,000 |
| Madras Christian College | INR 4,20,000 |
BTech Professional Communication: College Comparison
Below given is the college comparison of the top colleges offering BTech Professional Communication program in terms of several parameters like average fee, India Today Ranking 2020, college overview, admission process, top recruiter, and many others.
| Parameter | Indian Institute of Mass Communication | Symbiosis Institute of Media and Communication | Xavier Institute of Communication |
|---|---|---|---|
| Overview | IIM C institute as a full-fledged university and not deemed to be a university. Indian Institute of Mass Communication was established on August 17, 1965, by Smt. | Symbiosis Institute of Media and Communication Pune is a part of Symbiosis International University and is known as one of the top most media and communication colleges in India. | Xavier Institute of communications (XIC) is managed by St. Xavier's College Society Trust, which comprises St. Xavier's College, the Institute of Management, the Institute of Counselling and the Heras Institute of Indian History and Culture. |
| India Today 2020 ranking for Mass Communication | 1 | 3 | 7 |
| Location | New Delhi, Delhi NCR | Pune, Maharashtra | Mumbai, Maharashtra |
| Admission Process | Entrance based | Entrance based | Entrance based |
| Average Fees | INR 4,50,000 | INR 2,00,000 | INR 2,26,000 |
| Average Salary Package | INR 2,50,000 | INR 4,11,000 | INR 9,00,000 |
| Top Recruiters | Odisha Livelihood Mission, O TV, Prameya, Government of Odisha, Eenadu Digital. | Anurag Kashyap Films, Pvt Ltd,Big Synergy, CNN IBN, Encompass, Google, Grey Worldwide, Hanmer MSL, etc. | TATA Motors, Toyota, Honda, Dell, KPMG, PWC, Zee TV, India TV, AAJ TAK etc. |
Here are some job positions that students can opt for after completing BTech Professional Communication course:
| Job Profile | Average Salary |
|---|---|
| Film Director | INR 3,75,000 |
| Film Critic | INR 313,000 |
| Public Relations Officer | INR 3,03,000 |
| Photojournalist | INR 3,89,000 |
| Journalist | INR 3,66,000 |
BTech Professional Communication: Future Scope
Students can prefer to do jobs after the completion of BTech Professional Communication course or can go for further studies in the same field. The most popular choices of education post completing a Professional Communication degree are as follows.
- A course in professional communication opens doors for the students to make a career in various fields like films & TV, publishing, public relations, journalism, editing, direction, filmmaking, scriptwriting, production and many others.
- Successfully graduated students of BTech in professional communications degree programme can apply their knowledge professionally in a variety of careers and settings.
- These days with a massive increase in the number of television networks, news channels, radio stations, advertising etc. each day, the field is setting for more growth and hence, generation of more dynamic career options.
- Candidates interested in college-level teaching may enrol in a doctoral program in a related communications field.
- The graduates who wish to do higher studies in the same field can go for a course like M.Tech Professional Communication.
Check: MTech Course Details
BTech Professional Communication: FAQs
Ques. What is the eligibility to pursue a BTech Professional Communication course?
Ans. A candidate who has passed Higher Secondary School Certificate 10+2 securing a minimum of 50% of marks in any discipline is eligible to apply for BTech Professional Communication. The minimum age to pursue BTech Professional Communication is 17 years and the maximum limit is 25 years.
Ques. Is it necessary to pursue an M.Tech Professional Communication after BTech Professional Communication?
Ans. No, it is not necessary to pursue an M.Tech Professional Communication after BTech Professional Communication. Many degrees in the field, especially those at the master's level, also offer specialization options which include marketing, journalism and photography, technical writing, finance, general business, digital media or printing.
Ques. Is there any extension for the application procedure of BTech Professional Communication course?
Ans. Yes, most of the colleges and universities have extended the application procedure. You can check the official website of institutes to be updated with the new dates for the application process.
Ques. What is covered in Professional Communication?
Ans. The study of Professional Communication includes the concepts and effective application of the various means of communication in professional interactions, marketing, management and public relations
Ques. Is the Internship required to complete the BTech Professional Communication course?
Ans. It completely depends on the college/university. By producing material for campus television and radio stations, writing for a college/university newspaper, or doing internships at commercial media outlets, students can gain hands-on experience. It is highly recommended and encouraged to experience an internship during the BTech Professional Communication course.
Ques. Is it necessary to qualify the entrance exam to get admission in BTech Professional Communication course?
Ans. Yes, general admission to the BTech Professional Communication course is done on the basis of the entrance exam.
Ques. What is the duration of BTech Professional Communication?
Ans. The course duration for BTech Professional Communication is 2 years which is divided into 4 semesters.
Ques. What are higher education options after completing a BTech Professional Communication?
Ans. After completing BTech Professional Communication, if a candidate wants to attain higher education or a deeper understanding of the subject then they can opt for a M.Tech Professional Communication.
Ques. Is it a good option to pursue a BTech Professional Communication?
Ans. Yes, BTech Professional Communication course aims at enhancing one’s capacity as a Film Director, Critic, Public Relations Officer, Photojournalist, Marketing, Public relations, Advertising, Journalism, Technical writer etc.
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