Assam University Silchar PG Diploma Marketing Management: Fees 2026, Course Duration, Dates, Eligibility

Ans. Assam University’s PGDMM is offered through its PGDMM department and focuses on principles of marketing management and related disciplines. Offered through the Jawaharlal Nehru School of Management Studies at Assam University, the PGDMM equips students with practical marketing skills aligned with the growing commerce and trade ecosystem of Northeast India, including cross-border trade with Southeast Asian markets. This combination of academic rigour and regional context gives the programme a distinctive character among PG diploma courses in this field.

Ans. The total fee for the one-year PGDMM at Assam University is INR 18,920, inclusive of tuition, development, examination, and registration charges for both semesters. Hostel accommodation is optional and costs between INR 2,800 and INR 6,000 per year.

Ans. Graduates of the PGDMM programme can pursue careers as marketing executive and brand manager, sales manager, market research analyst, digital marketing specialist, product manager, advertising coordinator, corporate communications officer, business development executive, and marketing faculty at management institutes. The one-year diploma equips students with specialised skills that complement a bachelor’s degree and open doors to entry-level professional and research roles in the relevant sector.

Ans. Yes, admission to the PGDMM at Assam University is through CUET PG 2026 scores. Candidates must appear for CUET PG, select Assam University, Silchar as a participating institution, and apply on the AUS portal after results are declared. Seat allotment is merit-based on CUET PG scores, subject to category reservations.

Ans. Yes, students enrolled in the PGDMM can apply for government scholarships via the National Scholarship Portal (scholarships.gov.in). SC/ST students are eligible for the Post-Matric Scholarship. Other merit-based and need-based scholarships are also available for eligible students; watch for notifications from the department after admission.