Master of Business Administration [M.B.A] (Digital Marketing)
Field of Study:
$25,217 /Yr
The Master of Business Administration (MBA) with Digital Marketing specialization at the University of East London is an innovative, one-year full-time program (or two years with optional placement) that fuses core business leadership with cutting-edge digital strategies. Delivered at the Docklands Campus, it explores modules on operations, finance, HR, CSR, and specialized digital tools like SEO, social media analytics, content strategy, and AI-driven campaigns, culminating in an Applied Digital Marketing Project with real clients to develop comprehensive marketing plans. Accredited by the Chartered Management Institute (CMI), it's tailored for Indian students pursuing roles in digital agencies, e-commerce, or brand management, with access to UEL's enterprise incubator and Mental Wealth career toolkit.
Key Highlights
- Duration & Mode: 1 year full-time (or 2 years with placement); part-time over 2 years for balanced study.
- Curriculum Focus: Digital marketing strategies, data analytics, consumer behavior, and integrated campaigns; core MBA elements in strategy and ethics; practical assessments via portfolios and client projects.
- Career Boost: 95% employability; alumni in digital roles at Google, Unilever, or startups; average salary £42k (INR 48.9 lakhs); CMI accreditation for professional membership.
- London Advantage: East London's creative hub; guest speakers from ad agencies; networking via Shoreditch tech scene.
- Indian Student Support: 20%+ South Asian community; visa clinics and TB test guidance; Indian Society for cultural integration.
- Accreditation & Ranking: CMI-accredited; UEL #2 UK for graduate startups (2023/24); Business School shortlisted for THE Awards 2025.
- The tuition fees have increased by £900 GBP (approximately INR 1.05 lakhs) from £18,060 GBP (approximately INR 21.07 lakhs) in 2025 to £18,960 GBP (approximately INR 22.16 lakhs) in 2026.
UEL MBA Digital Marketing for Indian Students
| Aspect | Details for Indian Students |
|---|---|
| Application Deadlines | - September 2026 Intake: Rolling admissions; recommended by 30 June 2026 (priority visa) or 31 July 2026 (standard visa). - January 2026 Intake: 28 November 2025 (application); deposit by 9 December 2025; Pre-CAS Interview Deadline – 12 December 2025 (if using UKVI Non-priority visa service) and 6 December 2025 (if using UKVI priority visa service). - May 2026 Intake: 7 April 2026 (application); deposit by 17 April 2026; Pre-CAS Interview Deadline 24 April 2026. limited spots, apply early. Note: As an Indian student (Tier 4 visa), plan 3-4 months for UKVI; current November 2025 date means January 2026 intake deadline approaching (late Dec 2025 equivalent). |
| Tuition Fees |
- Full-time (1 year): £18,960 GBP (approx. INR 22.07 lakhs). |
| Entry Requirements | - Academic: Bachelor's degree (any discipline) with minimum 55% aggregate from a recognized Indian university (equivalent to UK 2:2; 50% from top unis like Delhi/Mumbai; UK ENIC if needed). - English Proficiency: IELTS 6.0 overall (min. 6.0 in Writing & Speaking, 5.5 in Reading & Listening); PTE 59+ or TOEFL iBT 72 accepted. - Work Experience: Not mandatory, but 1-2 years in marketing/digital preferred. - Other: Personal statement, CV, two references; no GMAT. |
| Application Fee | The university does not charge an application fee for this course |
| Application Link | Apply Now |
| Documents Required |
- Two letters of recommendation (Students must submit two academic references verifying the applicant’s ability to successfully take on graduate study in their chosen field) |
| Scholarships | - UEL International Scholarship: £500-£5,000 (INR 0.58-5.82 lakhs) fee waiver; automatic for self-funded Indian students with offer; merit-based (55%+ bachelor's). - Postgraduate Scholarship: 50% fee discount (up to INR 11.04 lakhs) for high-achievers (65%+); open to Indians. - External: Chevening Scholarships (full funding, deadline Nov 2026 for 2027); Commonwealth (INR 20+ lakhs, CSC portal). Tip: 30% of Indian applicants receive support; assessed on application. |
Tips and Tricks for Indian Students Applying to UEL MBA Digital Marketing
- Visa Efficiency: Complete TB test at approved centers like IOM Delhi early; demonstrate INR 14.3 lakhs + fees via bank statements. Opt for VFS premium lounge (5-week processing) and reference digital marketing goals in your interview.
- Application Polish: Showcase Indian digital exp (e.g., social media campaigns at Flipkart) in your PS to tie into the client project module. Register for UEL's free India webinars (uel.ac.uk/events) for personalized feedback.
- Funding Optimization: Layer UEL scholarships with Vidya Lakshmi loans (9-10% interest); target Zone 2 housing in Stratford (£650/month, INR 75.7k) and student discounts via TOTUM card to trim expenses.
- Project Prep: Build a portfolio with free HubSpot certifications pre-arrival; use UEL's Employment Hub for paid placements at UK agencies like Ogilvy (stipend £18k).
- Networking Hacks: Join the Indian Marketing Society at UEL for group pitches; leverage 20 hrs/week part-time (e.g., freelance content at £12/hr) and the 2-year PSW visa for London ad firm internships.
FAQs
Ques 1: Is marketing experience required for the UEL MBA Digital Marketing?
Ans: No, it's suitable for beginners, but prior exposure (e.g., internships in digital ads) enhances your Applied Project—many Indians from non-marketing backgrounds succeed with the foundational modules.
Ques 2: How does this MBA support digital career growth for Indians?
Ans: Robustly—CMI accreditation aids certifications like Google Analytics; 90% placement into roles like Digital Strategist; alumni at Indian firms' UK branches (e.g., Zomato) see 35% salary boosts.
Ques 3: What's the flexibility for part-time study from India?
Ans: Excellent—2-year part-time is mostly online with optional UK visits; no visa needed
Important Alert
- Application Deadline For May 2026 Intake - Apr 7, 2026
Tuition Fees
| Year | 1st Year Fees |
|---|---|
| Tuition Fees | $25217 (GBP 18960) |
Other Expenses
| Head | Avg Cost Per Year |
|---|---|
| Living Expenses | $15142 (GBP 11385) |
| Total Cost | $15142 (GBP 11385) |
Previous Year Tuition Fees
| Year | 1st Year Fees |
|---|---|
| 2025 | $24020 (GBP 18060) |
| 2024 | $22264 (GBP 16740) |
Important Dates
January 2026 Intake applications are going to open soon. These date are based on previous year intake.
| Event | Application Date |
|---|---|
| Application Deadline For May 2026 Intake | Apr 7, 2026 |
| Application Deadline For September 2026 Intake | Jul 31, 2026 |
Scores Required
180
ECTS Credits
Do you think the Rankings are wrong ? Report Here
TOP Scholarships
| Scholarship name | Award amount | Eligibility |
|---|---|---|
| Chevening Scholarships | Full Tuition Fee | Hold an undergraduate degree that qualifies you for a UK master’s programme. |
| The Commonwealth Scholarships Commission | Full Tuition Fee | By September 2025, hold either an upper second-class (2:1) honours degree or a lower second-class degree with a relevant Master’s qualification. |
Key Resources for Your Study Abroad Journey
Course Guides
1 Year Masters Programs in UK for International Students
Executive MBA in UK: Fees 2024, Admissions, Top Colleges, Jobs & Salaries
Masters in Digital Marketing in UK: Top Colleges, Admissions, Fees, Scholarships, Scope
Scholarship Grants & Financial Aids
| Name | Scholarship Per Student | Level of Study | Type | |
|---|---|---|---|---|
| VueVille Future Technology Scholarship | Scholarship per student$ 1,330/Yr$1,000 | Level Of StudyBachelor | TypeMerit-Based | |
| Bharat Petroleum Scholarship | Scholarship per studentVariable Amount | Level Of StudyMaster | TypeMerit-Based | |
| Forktip Women’s- Innovation Scholarship | Scholarship per studentVariable Amount | Level Of StudyBachelor | TypeCollege-Specific | |
| India Postgraduate Taught Master’s Scholarship | Scholarship per student$ 4,728/Yr$3,555 | Level Of StudyMaster | TypeCollege-Specific | |
| Axol Science Scholarship | Scholarship per student$ 2,660/Yr$2,000 | Level Of StudyBachelor | TypeCompany-Sponsored | |
| Leo Murray Entrepreneurship Scholarship | Scholarship per student$ 18,620/Yr$14,000 | Level Of StudyMaster | TypeCollege-Specific |













Comments