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Is MICA's PGDM-C degree equivalent to a proper MBA degree?

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Sachin Rastogi Posted On : September 5th, 2022
Studied at MICA, Ahmedabad

Yes, MICA’s PGDM-C degree is equivalent to a proper MBA degree. The institute has AIU accreditation, which makes this degree equivalent to an MBA. The Post Graduate Diploma in Management - Communications (PGDM - C) is the flagship program of MICA. The institute trains future business leaders with a focus on effective communication, creative thinking, and community development. 

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What are all of the things to consider before going for a PGDM-C at MICA Ahmedabad?

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Aarti Ahuja Posted On : October 4th, 2023
Lives in Ahmedabad

MICA Ahmedabad’s PGDM-C is a good option to pursue if you’re interested in management communication. at MICA, Ahmedabad, there are several crucial factors to consider. 

Here are the key aspects that need to be considered before admission:

  1. Course details: MICA offers a two-year, full-time program with a total fee of 20 lacs. It emphasizes industry readiness with a recommended summer internship after the first year. Specializations encompass Advertising Management, Media Management, Brand Management, Digital Communication Management, and Marketing Research and Analytics. 
  2. Ranking and Reputation: MICA is ranked 37th out of 125 colleges in India by NIRF in 2023, demonstrating its academic excellence, infrastructure, and reputation nationwide.
  3. Accreditation: MICA and its courses are accredited by NBA and AICTE, ensuring the quality of education.
  4. Faculty & Alumni: Highly qualified professors with Ph.D. degrees and notable alumni like Vineet Kanabar and Amogh Dusad contribute to a rich learning environment.
  5. Placement: The 2023 placement statistics are impressive, with the highest package at INR 36 LPA and an average salary of INR 20.09 LPA. Top recruiters include Cognizant, Deloitte, Dalmia Group, Flipkart, and Google.

MICA Ahmedabad offers a well-rounded educational experience, strong industry connections, and promising placement opportunities, making it an ideal choice for MBA in Marketing aspirants.

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Do I have a chance at getting into the PGDMC course offered by MICA, Ahmedabad?

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Aarti Ahuja Posted On : October 4th, 2023
Lives in Ahmedabad

Yes, there are chances to pursue PGDMC course at MICA Ahmedabad through MICAT. The path to success involves not just acing MICAT but also making a lasting impression during the crucial interview round. This interview isn't just about proving your worth; it's about showcasing how your academic background makes you a perfect fit for MICA.

PGDMC at MICA thrives on diversity. They welcome students from all kinds of backgrounds because they know that diversity is where creativity sparks.

Here's a simple breakdown of what you need to know:

  1. Eligibility: You need a Bachelor's Degree recognized by AIU, even if you're in your final year.
  2. Selection Criteria:
    • Meet minimum CAT, XAT, or GMAT cutoff scores.
    •  Excel in MICAT's Section A.
    • Impressive CAT/XAT/GMAT scores lead to Section C of MICAT.
    • Shine in Section C, followed by evaluation in Section B.
  3. Sectional Cutoffs: Remember, there are cutoff scores for both Sections C and B.
  4. Final Step: If you clear the selection criteria you'll enter the GD & PI round.
  5. GD & PI Shortlist: Your chance here depends on a formula: 50% CAT/XAT/GMAT and 50% MICAT Scores.
  6. Expert Panel Thumbs-Up: If experts like you in Group Exercise and Personal Interview, you're on track for the final merit list.
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What is the admission process for Post Graduate Diploma in Management [PGDM] MICA?

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Ashwin Bhatt Posted On : January 16th, 2026

With my background, I was clear that MICA is the place, a true calling. I didn't apply to other colleges at all. Talking about MICA's USP, it lies it it's culture, values, and a student led-student run life, deeply embeded to every single brick wall on campus. The admission process in itself is quite rigorous. You need to give either of CAT/XAT/GMAT as a baseline, with MICAT. The best of CAT/XAT/GMAT is chosen with your MICAT score (if you pass your psychometric test) and then you're shortlisted for GE-PI process. The GE-PI process is one of it's kind. GE is a group exercise in which you perform an activity or a simulation in a group of 6-8. PI is personal interview which for me, was very conversation, my story and insights based. The panelist is a team of 3, which mostly includes a faculty member, an alumni, and an industry expert. With your final GE-PI, diversity, Acads, CAT, MICAT scores, final merit list is prepared.

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What is the fees for Post Graduate Diploma in Management [PGDM] in MICA?

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Ashwin Bhatt Posted On : January 16th, 2026

The fees for the programme is around ?28,00,000, of which approx ?13,00,000 is paid for 1st year. The fees includes everything from mess food, hostel, tuition, library, resources, and insurance. The fees is same for everyone but there are need-case based financial aids provided by the college which waives off most of the fees. There's no management quota or caste-based fee system.

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How are the placements for Post Graduate Diploma in Management [PGDM] (Communication) at MICA?

AB
Ashwin Bhatt Posted On : January 16th, 2026

Placements of the college is quite decent, considering the job market and niche profiles that come on campus. It's not like a 'mecca of marketing', but a mix of various roles including Sales, Marketing, General Management, Product Management, Branding, Strategy, Consultancy etc. The placements are carried out by Placements Committee who work with utmost dedication and honestly. All top companies across sectors come on campus to recruit, for both Summer Internships and Final Placements. 100% Placements are guaranteed here, while the highest package goes upto 40LPA, median is 19LPA and average is 18LPA, approximately. The reports published online are true in nature and aren't inflated unlike other schools.

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How is the course curriculum of Post Graduate Diploma in Management [PGDM] (Communication) in MICA?

AB
Ashwin Bhatt Posted On : January 16th, 2026

The curriculum has been changed recently to keep up with industry trends and needs. It was done as per discussions with industry experts. The new curriculum is fast-paced, relevant to industry, and career-focused. While 1st year is mostly around marketing, strategic communication, and MICA specific culture related subjects, subjects like Finance, Accountancy, HR, and Operations are also taught. Since the academic rigor is quite high, regular assessments take place. In 2nd year you get to choose 1 sectoral and 2 functional specialisations, which again, are very career and industry focused.

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