Dr. Jayesh N. Desai is the Principal of BRCM College of Business Administration at Surat. He is also a faculty at the college. Dr. Desai holds a PhD degree in Economics after completing an MBA in Marketing Management. He is an academic with over 22 years of experience working in Sarvajanik University.

As the Principle of BRCM College of Business Administrative, any challenges have you faced?
BRCM College of Business Administration effectively addresses the evolving dynamics of the education industry by proactively embracing changes such as the privatization of education and the growing trend of students pursuing studies abroad. The college consistently strives to provide its students with the best practices and experiences, ensuring they are well-prepared for the competitive global job market. By collaborating with industry partners, the college offers a curriculum that combines theoretical knowledge with practical insights, enabling students to develop relevant skills and expertise. Additionally, BRCM College of Business Administration is actively working towards building international partnerships with foreign universities and exchange programs, to provide exposure and empowering students to gain diverse perspectives and experiences.
What are your thoughts On changes happened in the education industry over the past few years?
The education industry has witnessed both positive and negative changes in recent years. Positive changes include the privatization of institutions and the widespread endorsement of technology, which have uplifted and modernized the methods of education. However, it is important to note that the privatization of institutions also poses challenges to good institutions. Increased competition can create a more market-oriented environment, where institutions may prioritize profit over the quality of education. This could potentially lead to a decline in academic standards or a focus on attracting students based on marketing rather than educational excellence. It becomes crucial for institutions to strike a balance between commercial viability and maintaining educational integrity.
What is your philosophy of leadership in BRCM College of Business Administrative?
BRCM College of Business Administration follows a nimble leadership style that recognizes the importance of staying updated with the changes happening in both the business and academic realms. By actively monitoring and analysing these changes, BRCM College of Business Administration can effectively incorporate relevant updates into its curriculum and educational practices, providing students with the most up-to-date knowledge and skills. Additionally, the college adopts a servant leadership style when it comes to building its staff. This leadership approach empowers faculty members by granting them the freedom to choose their specialized areas of expertise. By recognizing and valuing the unique strengths and interests of each faculty member, BRCM College of Business Administration enables them to contribute their best and most passionate efforts in delivering quality education to the students.
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What is the top priority of the institute over the next 10 years?
Looking ahead to the next 10 years, the college has set its first priority as nurturing students to become the leaders of tomorrow. This emphasis on leadership development highlights the college's commitment to equipping students with the necessary skills, knowledge, and mindset to excel in their future endeavours. Additionally, BRCM College of Business Administration emphasizes its commitment to take advance legacy of parent trust Sarvajanik Education Society and establish distinct identity based on values adopted by Sarvajanik University in its growth path. This triad of partnership signifies the college's dedication to maintaining high academic standards and continuously improving its educational offerings.
How does the curriculum of BRCM College of Business Administrative ensure the best practice of the industry?
BRCM College of Business Administration recognizes the importance of staying aligned with these changes and has taken proactive steps to enhance its curricular offerings for students. In line with NEP 2020, BRCM College of Business Administration has implemented value-added curricular programs beyond traditional course offerings. These programs aim to provide students with additional knowledge, skills, and experiences that are highly relevant to the evolving needs of the business world. Furthermore, BRCM College of Business Administration has responded to NEP 2020 by introducing new trendy courses that foster innovation among students. These courses are designed to address emerging industry trends and technological advancements, preparing students to adapt and excel in a rapidly changing business environment. By incorporating innovative and forward-thinking content into their curriculum, the college enables students to develop critical thinking, problem-solving, and entrepreneurial skills, positioning them as creative and resourceful individuals in their respective fields.
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How does your institute welcome students of different races or economic backgrounds?
BRCM College of Business Administration maintains an inclusive and welcoming environment for all students, irrespective of their social class or background. The college places a high priority on fostering a healthy, innovative, and integrated society. This diversity of perspectives and experiences enhances the overall educational experience and prepares students to thrive in an interconnected world. Furthermore, BRCM College of Business Administration emphasizes innovation as a key aspect of its educational approach. By encouraging creativity, critical thinking, and problem-solving skills, the college equips students with the tools they need to adapt to an ever-changing business landscape. This focus on innovation enables students to explore new ideas, embrace emerging technologies, and contribute to the development of an innovative society.


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