AAFT Certificate Digital Marketing FAQs
Ques. Is the 3-month Certificate in Digital Marketing at AAFT enough to get a job?
Ans. The 3-month certificate provides a strong foundation in SEO, social media marketing, Google Ads, email marketing, and analytics, along with hands-on projects and placement support. While it is sufficient for entry-level roles like Social Media Executive or Digital Marketing Trainee, building a portfolio of real projects and gaining internship experience alongside the course will significantly improve job prospects.
Ques. What is the difference between the Certificate in Digital Marketing and the Diploma in Digital Marketing at AAFT?
Ans. The Certificate in Digital Marketing is a 3-month programme covering the fundamentals of digital marketing. The Diploma in Digital Marketing is a 1-year programme that provides a more comprehensive and in-depth curriculum. The certificate is ideal for quick upskilling or career switching, while the diploma is better suited for those seeking a thorough grounding in digital marketing for a long-term career.
Ques. Will I learn to run paid ads (Google Ads, Facebook Ads) in this certificate course?
Ans. Yes, the curriculum covers advertising on search engines like Google, Bing, and Yahoo, as well as creating ads for various social channels including Facebook and Instagram. Students work on live projects involving paid ad campaigns, giving them practical experience in performance marketing.
Ques. Can working professionals or graduates join this certificate course, or is it only for fresh 12th pass students?
Ans. The programme is open to anyone who has completed 10+2. Working professionals, graduates, and entrepreneurs looking to upskill in digital marketing are welcome to apply. The 3-month duration and rolling admissions make it flexible for those already in the workforce.
Ques. Who is MissMalini and how does her mentorship benefit students in this programme?
Ans. MissMalini (Malini Agarwal) is one of India's most influential digital personalities, ranked #1 Most Influential Woman in Indian Media, Marketing, and Advertising by IMPACT Magazine. She has been featured on Fortune's 40 Under 40, Forbes Trailblazer, and Rolling Stone's Power List. Her mentorship gives students direct insights into building a digital brand, influencer marketing, and navigating the online media landscape, which is invaluable for aspiring digital marketers.
Ques. What tools and platforms will I learn to use in the Certificate in Digital Marketing?
Ans. The programme covers Google Search Ads, Google Analytics, Facebook Ads Manager, Instagram Marketing, WordPress (for website building), email marketing tools, and SEO tools. Students also learn blogging and AdSense monetisation. These are the most in-demand tools in the digital marketing industry, making graduates job-ready from day one.
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