VVCE Mysore MBA Marketing: Fees 2026, Course Duration, Dates, Eligibility

Mysore, KarnatakaEstd 1997 VTU, Belgaum NAAC Grade A 3.2
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Collegedunia Team

Content Curator | Updated 3+ months ago

The Master of Business Administration (MBA) in Marketing at Vidyavardhaka College of Engineering (VVCE), Mysore, Karnataka, is a two-year full-time postgraduate programme affiliated to Visvesvaraya Technological University (VTU), Belagavi, and approved by AICTE. The programme is offered by a government-aided institution with NAAC accreditation in the culturally rich city of Mysore. The curriculum covers brand management, market research, consumer behaviour, digital marketing, pricing strategy, distribution channels, and promotional campaigns across four semesters, blending case studies, live projects, and an industry internship. The specialisation is in high demand across FMCG, retail, technology, and e-commerce sectors, with placement opportunities spanning Mysore and the Bengaluru metropolitan corridor. VVCE ranks 291 in Collegedunia’s 2026 India engineering colleges list.

📋 Admission Status: VVCE Mysore MBA (Marketing) admissions for 2026-27 are open through Karnataka PGCET; counselling is conducted by KEA based on the PGCET rank.


Key Points

  • VVCE MBA is VTU-affiliated, AICTE-approved, and offered by a NAAC-accredited government-aided institution in Mysore.
  • Total programme fee is INR 4,45,500 for the two-year MBA under the PGCET government quota.
  • Admission is via Karnataka PGCET (or KMAT/CMAT for management quota) followed by KEA counselling.
  • The Marketing specialisation equips graduates for industry-relevant career paths in the chosen domain.
  • VVCE’s Mysore location offers proximity to major employers in Bengaluru’s technology and manufacturing corridor.

VVCE Mysore MBA (Marketing) Fees

ComponentAmount (INR)
Annual Fee (PGCET Government Quota)INR 2,22,750
Total Fees (2 Years)INR 4,45,500
  • PGCET government-quota fees are state-regulated and revised periodically.
  • Management-quota fees are higher; contact admissions for current rates.
  • Hostel, examination, and other charges are payable separately.

VVCE Mysore MBA (Marketing) Admission 2026

Important Dates

EventDate
Karnataka PGCET 2026 (MBA) ExaminationFor M.E, M.Tech and M.Arch May 23, 2026For
Karnataka PGCET 2026 ResultJuly 8, 2026
KEA PGCET Counselling and Seat AllotmentJuly to August 2026
Classes CommenceAugust 2026

Entrance Exam Dates

ExamRegistration EndExam DateResult
Karnataka PGCETApril 8, 2026For M.E, M.Tech and M.Arch May 23, 2026ForJuly 8, 2026
KMAT (Session 2)Session 1: February 5, 2026Session 2: May 11, 2026Session 1: February 22, 2026Session 1: March 2, 2026Session 2: June 18, 2026
  • PGCET route: register at kea.kar.nic.in for KEA online counselling.
  • KMAT/CMAT route: apply directly to VVCE for management-quota seats.
  • Government-quota seats are allotted on PGCET merit rank.
  • Report to VVCE with original marksheets, TC, and score certificate.

The dates mentioned above are tentative and subject to change.

Eligibility Criteria

  • Candidates must hold a bachelor’s degree in any discipline from a recognised university.
  • A minimum aggregate of 50 percent is required (45 percent for SC/ST/OBC candidates in Karnataka).
  • A valid Karnataka PGCET, KMAT, or CMAT score is required for admission.
  • Final-year degree candidates may apply provisionally pending result declaration.

Admission Process

  • Appear in Karnataka PGCET (or KMAT/CMAT for management quota) and obtain a valid score.
  • Register for KEA centralised counselling at kea.kar.nic.in and list VVCE Mysore in your preferences.
  • On seat allotment, report to VVCE with original degree marksheets, transfer certificate, and the score certificate.
  • Pay the prescribed fee and complete enrolment at the VVCE Mysore admissions office.
  • Verify documents and confirm the allotted seat to complete admission.

✓ Opt for this if

  • Karnataka students seeking affordable VTU MBA in Marketing
  • Candidates cleared PGCET targeting FMCG or retail roles
  • Students targeting Mysore or Bengaluru corridor placements
  • Female students eligible for AICTE Pragati scholarship

✗ Skip if

  • Students targeting IIM or top-tier national B-school brand
  • Candidates needing pan-India placement diversity beyond Karnataka
  • Those targeting consulting or investment banking tier roles
  • Students needing premium industry mentorship networks nationally

VVCE Mysore MBA (Marketing) Scholarships 2026

ScholarshipAmountEligibility
Karnataka SC/ST Fee ReimbursementFull tuition reimbursementKarnataka-domicile SC/ST students; apply via karepass.cgg.gov.in
AICTE Pragati Scholarship (Girls)Up to INR 50,000/yearFemale students; family income below INR 8,00,000/year
Central Sector Scholarship (NSP)Up to INR 12,000/yearMerit-based; family income below INR 8,00,000; apply at scholarships.gov.in
AICTE Saksham ScholarshipUp to INR 50,000/yearSpecially-abled students; family income below INR 8,00,000/year
  • SC/ST Karnataka students apply for fee reimbursement via the state portal.
  • AICTE Pragati and Saksham scholarships: apply through the AICTE portal.
  • Central Sector Scholarship: apply at scholarships.gov.in before the deadline.

Table of Contents

VVCE Mysore Latest Updates and News

16 Sep, 2026 KMAT 2026 admit card has been released @kmatindia.com. The exam will be held on Sept 20, 2026. Read News.

16 Sep, 2026 Karnataka PGCET Round 1 Counselling 2026 option entry is open till Sept 17 @cetonline.karnataka.gov.in. The mock allotment result will also be released on Sept 17, 2026. Read News.

15 Sep, 2026 CAT 2026 registration deadline has been extended to Sept 22, 2026, @iimcat.ac.in. CAT 2026 is scheduled for Nov 29, 2026. Read News.

10 Sep, 2026 MAT September 2026 MBA exam schedule is out @mat.aima.in. Check the latest events below-

  • PBT exam admit cards have been released, and the exam will be conducted on Sept 13, 2026. Read News.
  • CBT exam registrations will close on Sept 14. The exam will be held on Sept 20, 2026. Read More.

VVCE Mysore MBA (Marketing) FAQs

Ques. What is the total fee for MBA (Marketing) at VVCE Mysore?

Ans. The total fee for the MBA (Marketing) at VVCE Mysore is INR 4,45,500 over two years under the PGCET government quota (INR 2,22,750 per year). Management-quota fees are higher; contact the admissions office for details.

Ques. What is the eligibility for MBA (Marketing) at VVCE Mysore?

Ans. Candidates must hold a bachelor’s degree in any discipline from a recognised university with a minimum of 50 percent aggregate (45 percent for SC/ST/OBC candidates in Karnataka) and a valid Karnataka PGCET, KMAT, or CMAT score.

Ques. Which entrance exams are accepted for MBA (Marketing) admission at VVCE Mysore?

Ans. VVCE Mysore accepts Karnataka PGCET for government-quota seats (counselling through KEA). KMAT Karnataka and CMAT are accepted for management-quota seats. Candidates apply through KEA for PGCET or directly to VVCE for KMAT/CMAT-based management quota.

Ques. What are the career options after MBA (Marketing) from VVCE Mysore?

Ans. Graduates can pursue roles as product manager, brand manager, market research analyst, marketing executive, and sales manager across industries. VVCE’s placement cell supports campus recruitment; graduates also find opportunities in Mysore-based industries such as Infosys, Toyota Kirloskar, and Biocon as well as companies in the wider Bengaluru region.

Ques. What scholarships are available for MBA (Marketing) students at VVCE Mysore?

Ans. Karnataka-domicile SC/ST students are eligible for full tuition reimbursement through the state scholarship portal. Female students can apply for the AICTE Pragati Scholarship (up to INR 50,000 per year), and merit-based Central Sector Scholarships are available at scholarships.gov.in for families with annual income below INR 8,00,000. Specially-abled students may apply for the AICTE Saksham Scholarship.

Ques. Why should students choose VVCE Mysore for MBA (Marketing)?

Ans. VVCE combines a VTU-affiliated, NAAC-accredited structure with affordable government-quota fees and a Mysore location that offers proximity to major corporate employers. The two-year programme emphasises industry immersion through live projects and internships, making it a practical choice for students targeting management careers in Karnataka.

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