Budge Budge Institute of Technology Kolkata MBA Marketing: Fees 2026, Course Duration, Dates, Eligibility

Kolkata, West BengalEstd 2009 MAKAUT, Nadia NAAC Grade B+ 2.6
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Collegedunia Team

Content Curator | Updated on - Mar 30, 2026

Master of Business Administration [MBA] (Marketing) at Budge Budge Institute of Technology (BBIT), Kolkata is a 2-year full-time postgraduate management programme affiliated to Maulana Abul Kalam Azad University of Technology (MAKAUT), West Bengal, and approved by AICTE. The programme covers core management subjects along with specialised marketing topics including consumer behaviour, brand management, digital marketing, sales management, market research, advertising, and retail management. The total fee for the MBA programme at BBIT is approximately Rs. 3.50 lakhs for the 2-year programme (2026-27). Admission is based on MAT, CMAT, or JEMAT scores followed by Group Discussion (GD) and Personal Interview (PI), and the programme is popular for its practical approach to marketing, industry-oriented curriculum, and BBIT's strong placement record in Kolkata.

Admissions for 2026-27 are upcoming. CMAT 2026 was conducted on January 25, 2026, and results were declared on February 13, 2026. MAT February 2026 session was conducted in March 2026. JEMAT 2026 is expected to be conducted in June 2026. Candidates with valid MAT/CMAT/JEMAT scores can apply directly to BBIT for GD and PI rounds. The admission season for 2026-27 is expected to commence from May-June 2026.

Key Points:

  • Specialised MBA in Marketing with focus on brand management, digital marketing, and consumer behaviour
  • Affiliated to MAKAUT (West Bengal) and approved by AICTE
  • Accredited by NBA (for engineering programmes) and NAAC
  • Admission through MAT, CMAT, or JEMAT followed by GD and PI
  • Candidates with work experience are given preference during selection
  • Strong placement support with 135+ recruiters and 10,500+ students placed overall
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Budge Budge Institute of Technology Kolkata Latest Updates and News

26 May, 2026 MAT May 2026 MBA exam schedule is out. Read more.

  • PBT admit cards will be released on May 28, and the exam will be held on May 31, 2026.
  • CBT registrations are open till Jun 8. Admit cards will be available on Jun 11, and the exam will be conducted on Jun 14, 2026.

14 May, 2026 JEMAT 2026 registration begins for MBA/MHA admissions. Apply till May 27 @cetmat.formflix.com/jemat/. Exam on Jun 7, 2026. Read news!

BBIT MBA Fees

The MBA programme at BBIT has a total fee of approximately Rs. 3.50 lakhs for the 2-year programme. The annual fee for the first year is approximately Rs. 1.83 lakhs and for the second year is approximately Rs. 1.67 lakhs. The fee covers tuition, examination, and other institutional charges.

Fee Breakdown

Fee Component1st Year2nd YearTotal
Tuition FeeRs. 1,50,000 (approx.)Rs. 1,40,000 (approx.)Rs. 2,90,000 (approx.)
Examination and Other FeesRs. 33,000 (approx.)Rs. 27,000 (approx.)Rs. 60,000 (approx.)
Total Fees (Per Annum)Rs. 1,83,000 (approx.)Rs. 1,67,000 (approx.)Rs. 3,50,000 (approx.)
  • Fee figures are approximate and based on available data for 2025-26.
  • Candidates should verify the exact fee structure from the official BBIT website or admission office before applying.
  • Hostel facility is available at BBIT.
  • Hostel fees are charged separately and are not included in the above table.
  • Bank loan facility is available for eligible students.
  • Scholarships are available for SC/ST/OBC/GEN/Minority/Kanyashree students.

BBIT MBA Admission 2026

Admissions to MBA (Marketing) at BBIT are conducted based on valid MAT, CMAT, or JEMAT scores, followed by Group Discussion (GD) and Personal Interview (PI). Candidates with work experience are given preference. The admission process for 2026-27 is expected to commence from May-June 2026 after JEMAT 2026 results are declared.

College/University Admission Dates (2026-27)

EventTentative Date
BBIT MBA Application OpensMay 2026 (Tentative)
BBIT MBA Application ClosesJune 2026 (Tentative)
GD and PI RoundsJune - July 2026 (Tentative)
Merit List / Admission OfferJuly 2026 (Tentative)
Batch CommencementAugust 2026 (Tentative)

Entrance Exam Dates (2026)

ExamRegistration DatesExam DateResult Date
CMAT 2026October 17, 2025 - November 24, 2025January 25, 2026February 13, 2026
MAT 2026 (February Session - PBT)December 25, 2025 onwardsMarch 1, 2026March 14, 2026
MAT 2026 (February Session - CBT)December 25, 2025 onwardsMarch 8, 2026March 18, 2026
JEMAT 2026May 2026 (Tentative)June 2026 (Tentative)June - July 2026 (Tentative)

The dates mentioned above are tentative and subject to change.

Eligibility Criteria:

  • Must have passed graduation in any discipline from a recognised university
  • Must have a valid score in MAT, CMAT, or JEMAT
  • Candidates in the final year of graduation may also apply provisionally
  • Candidates with work experience will be given preference during selection

Admission Process:

  • Appear for MAT, CMAT, or JEMAT and obtain a valid score
  • Apply to BBIT through the official website (www.bbit.edu.in) or directly at the admission office
  • Shortlisted candidates will be called for Group Discussion (GD) and Personal Interview (PI)
  • Final selection is based on entrance test score, GD performance, PI performance, and academic record
  • Candidates with work experience are given additional weightage

BBIT MBA Scholarships 2026

BBIT offers and facilitates several scholarship schemes for MBA students. Government scholarships for SC/ST/OBC/Minority/EWS students are available, along with the Kanyashree scholarship for female students in West Bengal. These scholarships help reduce the financial burden on eligible students.

Scholarship Schemes

Scholarship SchemeEligible CategoryBenefitApplication Portal
Post Matric Scholarship for SC/STSC/ST (West Bengal residents)Fee reimbursement and maintenance allowanceWest Bengal e-District Portal / NSP
OBC ScholarshipOBC (West Bengal residents)Annual scholarship amountWest Bengal e-District Portal
Minority ScholarshipMinority students (West Bengal residents)Annual scholarship amountNational Scholarship Portal (scholarships.gov.in)
Kanyashree Scholarship (K3)Female students pursuing higher education in West BengalAnnual scholarship for higher educationWest Bengal Kanyashree Portal
Swami Vivekananda Merit-cum-Means ScholarshipStudents with family income below Rs. 2.5 Lakhs, minimum 75% in qualifying examRs. 1,000 - Rs. 5,000 per monthWest Bengal e-District Portal
AICTE Pragati ScholarshipFemale students (family income below Rs. 8 Lakhs)Rs. 50,000 per annumAICTE portal (aicte-pragati-saksham-gov.in)
  • Scholarship amounts and eligibility criteria may vary year to year based on government policy.
  • Students must apply for scholarships within the stipulated deadlines each academic year.
  • Bank loan facility is also available at BBIT for students who need financial assistance.

BBIT MBA Placement 2026

Placement Highlights

Placement MetricDetails
Recruiters135+
Students Placed Overall10,500+

BBIT MBA FAQs

Ques. What are the career prospects after MBA Marketing from BBIT, Kolkata?

Ans. MBA Marketing graduates from BBIT can pursue careers in brand management, digital marketing, sales, market research, advertising, and retail management. Job roles include marketing manager, brand manager, digital marketing specialist, sales manager, and market research analyst. The demand for marketing professionals is growing across FMCG, e-commerce, IT, and service sectors.

Ques. Is digital marketing covered in the MBA Marketing curriculum at BBIT?

Ans. Yes, digital marketing is an important component of the MBA Marketing curriculum at BBIT. The programme covers topics such as social media marketing, SEO/SEM, content marketing, email marketing, and digital analytics, preparing students for the rapidly evolving digital marketing landscape.

Ques. What is the total fee for MBA Marketing at BBIT?

Ans. The total fee for the 2-year MBA programme at BBIT is approximately Rs. 3.50 lakhs. The first year fee is approximately Rs. 1.83 lakhs and the second year fee is approximately Rs. 1.67 lakhs. Candidates should verify the exact fee structure from the official BBIT website or admission office before applying.

Ques. Does BBIT have a hostel facility for MBA Marketing students?

Ans. Yes, BBIT has hostel facilities available for students. Hostel fees are charged separately from the academic fees. Candidates should contact the BBIT admission office for current hostel fee details and availability.

Ques. Can engineering graduates apply for MBA Marketing at BBIT?

Ans. Yes, MBA Marketing at BBIT is open to graduates from any discipline including engineering. Engineering graduates with an interest in marketing and business development can benefit from the programme. The combination of technical knowledge and marketing skills is highly valued in technology companies and product management roles.

Ques. What is the minimum score required in CMAT/MAT/JEMAT for MBA admission at BBIT?

Ans. BBIT does not publicly specify a minimum cutoff score for MBA admission. The selection is based on a combination of entrance test score, GD performance, PI performance, and academic record. Candidates with higher scores in CMAT/MAT/JEMAT have a better chance of selection. It is advisable to aim for a good percentile and prepare well for the GD and PI rounds.

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