AU MBA (Business Analytics) FAQs
Ques. What is the difference between MBA (Business Analytics) and MBA (General/Dual Specialization) at Apex University?
Ans. The MBA (Business Analytics) is a specialized programme focused exclusively on data-driven decision-making, covering subjects like Data Science, Big Data Technologies, Data Warehousing and Mining, Python, R, and Business Forecasting in the second year. In contrast, the MBA (Dual Specialization) allows students to combine two functional areas like Finance and Marketing. The Business Analytics specialization is ideal for students who want to build a career in data analytics, business intelligence, or data science roles, while the dual specialization suits those who want broader management exposure. Both programmes have the same fee structure of Rs. 1,80,000 per year.
Ques. Is CUET mandatory for MBA admission at Apex University, or can I apply directly through AUCET?
Ans. Both CUET and AUCET are accepted for MBA admission at Apex University, with 50% of seats allocated to each. You can apply directly through AUCET (Apex University Common Entrance Test) without appearing for CUET. AUCET is conducted in multiple phases (Phase 1, 2, and 3) throughout the year, giving you flexibility to apply at different times. Additionally, scores from CAT, MAT, CMAT, ATMA, and XAT are also accepted and can fetch you scholarships of up to 30% on course fees depending on your score.
Ques. What tools and technologies will I learn in the MBA Business Analytics programme at Apex University?
Ans. The programme has a strong focus on practical tools. In Year 1, you will learn Business Statistics and Analytics for Decision Making and Excel for Managers. In Year 2, the curriculum covers Python for Data Science, R for Data Science, Data Visualization for Managers, Big Data Technologies, Blockchain Technologies, and Business Forecasting. These are among the most in-demand tools in the analytics industry, and the programme is structured to ensure you graduate with hands-on proficiency in these technologies.
Ques. What are the scholarship options available for MBA Business Analytics at Apex University, and how much can I save?
Ans. Apex University offers multiple scholarship pathways for MBA students. If you score 100% in AUCET, you get a 100% scholarship on course fees. A CAT score of 80% or above fetches a 30% scholarship. Merit-based scholarships are available for students with 60% or above in graduation (10% scholarship) up to 100% for those with a perfect score. The Early Bird Scholarship gives an additional 10% if you register and pay the first installment by 31 May. On a total fee of Rs. 3,60,000, even a 30% scholarship saves you Rs. 1,08,000. Note that scholarships are applicable only on academic fees and are disbursed in even semesters.
Ques. What career roles can I target after completing MBA Business Analytics from Apex University?
Ans. Graduates of the MBA Business Analytics programme can target roles such as Data Analyst, Business Intelligence Analyst, Market Research Analyst, Operations Analyst, Analytics Consultant, and Data Scientist. The programme's curriculum in Python, R, Big Data, and Data Visualization directly prepares students for these roles. Apex University's placement cell has facilitated placements with companies like Celebal Technologies, CarDekho, and others. The average package reported across MBA specializations is Rs. 10 LPA, with the highest at Rs. 38 LPA. However, individual outcomes may vary based on skills, interview performance, and market conditions.
Ques. Can I pay the MBA fees in installments at Apex University?
Ans. Yes, Apex University offers the Apex Easy Pay scheme, which allows students to pay the annual course fee in 2 equal installments. For MBA Business Analytics, the annual fee is Rs. 1,80,000, so each installment would be Rs. 90,000. The first installment is typically due at the time of admission, and the second installment is due in the second semester. Note that the Early Bird Scholarship (10% on 1st year fee) requires the first installment to be paid by 31 May to be eligible. The Registration Fee of Rs. 10,000 and Application Fee of Rs. 1,000 are non-refundable and are payable at the time of admission.


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