Content Curator | J/hVSQ

The MBA in Fashion Management at Graphic Era Hill University (GEHU), Dehradun is a 2-year full-time postgraduate programme offered under the School of Design. Officially titled Masters of Business in Fashion (MBF), the programme is designed to equip students with a blend of business management principles and specialised fashion industry knowledge, covering areas such as fashion marketing, branding, merchandising, retail management, supply chain management, fashion forecasting, and sustainability. The total fees for the programme are approximately Rs. 3.59 Lakhs (for All India candidates without scholarship), making it one of the more affordable fashion management postgraduate programmes in the country. The course is offered in full-time on-campus mode and is popular among students from fashion design, visual arts, and related backgrounds who wish to transition into management roles in the fashion industry.

Admissions 2026 are currently open at GEHU Dehradun. The admission process is merit-based on qualifying examination scores. Candidates with a graduation from a fashion-related domain, or any other branch of graduation with a minimum of 55% marks, are eligible to apply. The batch is expected to commence in August 2026.

Key Points

The programme is uniquely positioned at the intersection of fashion and business, covering both creative and commercial aspects of the fashion industry.
Students get global exposure through international study tours and collaborations with leading fashion schools, providing insights into global fashion trends and practices.
The curriculum includes modules on fashion entrepreneurship and innovation, helping students develop skills to launch and manage their own fashion ventures.
Practical learning is emphasised through internships, industry collaborations, live projects, and workshops with fashion industry professionals.
The programme is housed within GEHU's School of Design, which also offers B.Des in Fashion Design, providing a rich creative ecosystem for fashion management students.
GEHU is NAAC accredited and is among the top-ranked private universities in Uttarakhand.

5 Views Last Year

2 Studentsshown interest in the last 30 days

Official Link:

Go To Website

Highlights
Fees
Admission
Scholarships
FAQs

GEHU Dehradun Latest Updates and News

26 May, 2026 MAT May 2026 MBA exam schedule is out. Read more.

PBT admit cards will be released on May 28, and the exam will be held on May 31, 2026.
CBT registrations are open till Jun 8. Admit cards will be available on Jun 11, and the exam will be conducted on Jun 14, 2026.

GEHU MBA (Fashion Management) Fees

The MBA (Fashion Management) / MBF programme at GEHU Dehradun has a total fee of approximately Rs. 3.59 Lakhs for All India candidates (without scholarship, yearly payment mode). The tuition fee per semester is Rs. 74,900 in Year 1 and Rs. 76,900 in Year 2. Merit-based scholarships are available based on the percentage secured in 4-year graduation (BFA/BVA), with the highest bracket offering Rs. 27,300 per semester for candidates with 95%+ in graduation. Uttarakhand and other hilly state candidates are eligible for an additional state concession on tuition fees.

Fee Structure

Fee Component	Amount (Rs.)
Tuition Fee - Year 1 (2 semesters x Rs. 74,900)	1,49,800
Tuition Fee - Year 2 (2 semesters x Rs. 76,900)	1,53,800
Total Tuition Fee (2 Years)	3,03,600
Admission Fee (One-time)	10,000
Enrolment Fee (One-time)	5,000
Other Charges (Exam, Library, Insurance, Sports, PDP etc.) - 2 Years	37,000
Caution Money (Refundable)	3,000
Total Fees (All India, No Scholarship)	3,58,600
Hostel Fees (Optional, per year)	Rs. 1,20,000 - Rs. 2,30,000 (depending on room type)

Caution Money of Rs. 3,000 is fully refundable at the time of course completion.
A 5% discount is applicable on tuition fees if paid in yearly (annual) mode.
Hostel fees are optional and not included in the Total Fees above.
Hostel charges for 2026-27 range from Rs. 1,20,000 (4-seater non-AC) to Rs. 2,30,000 (single AC) per year, plus a one-time registration fee of Rs. 10,000 and a refundable security deposit of Rs. 5,000-Rs. 10,000.
Half-yearly payment option is also available; the 5% discount does not apply to half-yearly payments.
Fees are subject to revision as per university policy.
Uttarakhand and other hilly state candidates (Himachal Pradesh, J&K, Sikkim, North-Eastern states) are eligible for a state concession on tuition fees (50% seats reserved for Uttarakhand candidates).

GEHU MBA (Fashion Management) Admission 2026

Admissions 2026 at GEHU Dehradun are currently open for the MBA (Fashion Management) programme. The admission process is entirely online and merit-based on qualifying examination scores. Unlike the general MBA, this programme does not require CAT/MAT scores; admission is based on graduation percentage. The university follows a rolling admission process with seats allotted on a merit-cum-first-come basis.

Important Dates

Event	Date/Period
Admissions Open	Open (as of March 2026)
Online Application Available	Ongoing
Application Fee	Rs. 1,500
Merit List / Provisional Allotment	Rolling basis
Batch Commencement	August 2026 (tentative)

The dates mentioned above are tentative and subject to change.

Eligibility Criteria

Graduation from a fashion-related domain (e.g., BFA, B.Des in Fashion Design, B.Voc in Fashion) OR any other branch of graduation with a minimum of 55% aggregate marks from a recognised university.
Candidates appearing in the final year of their qualifying examination are also eligible to apply provisionally.
No mandatory entrance exam (CAT/MAT/XAT) is required; admission is purely merit-based on graduation percentage.

Admission Process

Visit apply.gehu.ac.in and fill the online application form.
Upload required documents (graduation marksheets, ID proof, photographs).
Pay the application fee of Rs. 1,500 online.
Receive provisional allotment letter digitally upon merit evaluation.
Pay the course fee to confirm admission (yearly or half-yearly mode).

GEHU MBA (Fashion Management) Scholarships 2026

GEHU Dehradun offers a merit-based scholarship structure for the MBA (Fashion Management) / MBF programme. Scholarships are based on the percentage secured in 4-year graduation (BFA/BVA) and are locked in at the time of admission for the entire course duration, subject to maintaining a minimum 7 SGPA each semester. Multiple scholarships can be stacked (up to Academic Scholarship + 3 additional scholarships).

Scholarship Structure

Scholarship / Concession	Eligibility Criterion	Amount / Benefit
Academic Scholarship (Highest Bracket)	4-year Graduation (BFA/BVA) 95%+	Rs. 27,300 per semester (Rs. 2,18,400 over 2 years)
Academic Scholarship (2nd Bracket)	4-year Graduation 90-95%	Rs. 23,100 per semester
Academic Scholarship (3rd Bracket)	4-year Graduation 85-90%	Rs. 20,000 per semester
Academic Scholarship (4th Bracket)	4-year Graduation 80-85%	Rs. 16,800 per semester
Academic Scholarship (5th Bracket)	4-year Graduation 75-80%	Rs. 12,600 per semester
Academic Scholarship (6th Bracket)	4-year Graduation 70-75%	Rs. 10,500 per semester
Diversity Scholarship	70%+ in 12th (10% of All India seats)	Rs. 9,000 per semester
Diversity Scholarship (Lower Bracket)	60-69.99% in 12th	Rs. 6,000 per semester
Female Candidate Concession	All female candidates	10% on Net Tuition Fee (additional)
Ward of Defence Personnel Concession	Wards of current/ex-servicemen (Army, Navy, Air Force, Paramilitary)	5% on Net Tuition Fee
Loyalty Concession	Alumni of any Graphic Era Group institution	10% on Net Tuition Fee
Sibling Concession	Immediate sibling of current GEHU student	7.5% on Net Tuition Fee
Sibling Concession (Alumni)	Immediate sibling of GEHU alumni	5% on Net Tuition Fee
Annual Payment Concession	Paying fees in yearly (annual) mode	5% on Net Tuition Fee
State Concession	Candidates from Uttarakhand, HP, J&K, Sikkim, NE states	Special concession on tuition fee (50% seats reserved)

Scholarship bracket is frozen at the time of admission and does not change during the course.
Scholarship is not applicable for a semester if the student scores below 7 SGPA or has a backlog in any subject; it is reinstated once the student clears the backlog and scores 7 SGPA or above.
A maximum of Academic Scholarship + 3 additional scholarships/concessions can be availed simultaneously.
All scholarships require valid supporting documents; failure to provide documents results in cancellation of the scholarship.

GEHU MBA (Fashion Management) FAQs

Ques. Is the MBA (Fashion Management) at GEHU the same as a regular MBA? What is the difference?

Ans. No, the MBA (Fashion Management) at GEHU - officially called Masters of Business in Fashion (MBF) - is a specialised postgraduate programme distinct from the regular MBA. While a regular MBA covers general business management, the MBF is tailored specifically for the fashion industry, with subjects like fashion marketing, fashion merchandising, retail management, supply chain management in fashion, trend forecasting, and fashion entrepreneurship. The fee structure, scholarship criteria, and eligibility are also different from the regular MBA.

Ques. Do I need a fashion design background to apply for the MBA (Fashion Management) at GEHU?

Ans. Not necessarily. While candidates with a graduation from a fashion-related domain (BFA, B.Des in Fashion Design, B.Voc in Fashion, etc.) are preferred, the programme also accepts graduates from any other discipline with a minimum of 55% marks. So students from commerce, arts, or science backgrounds can also apply, provided they meet the minimum percentage requirement.

Ques. Is CAT or any entrance exam required for admission to the MBA (Fashion Management) at GEHU?

Ans. No, CAT or any other national-level entrance exam is not required for the MBA (Fashion Management) / MBF programme at GEHU. Admission is purely merit-based on the percentage secured in the qualifying graduation examination. This makes it more accessible compared to the regular MBA, which requires CAT/MAT/XAT scores for aptitude test exemption.

Ques. What are the career options after completing the MBA (Fashion Management) from GEHU?

Ans. Graduates of the MBA (Fashion Management) programme can pursue diverse roles in the fashion industry, including Fashion Marketing Manager, Fashion Buyer, Fashion Merchandiser, Fashion Operations Manager, Brand Manager, Retail Manager, Fashion Entrepreneur, and Supply Chain Manager in fashion companies. The programme also prepares students for roles in fashion e-commerce, luxury brand management, and fashion consulting. Companies like Myntra, Nykaa Fashion, Reliance Retail, Aditya Birla Fashion, and various international fashion brands recruit fashion management graduates.

Ques. Does GEHU offer international exposure for MBA (Fashion Management) students?

Ans. Yes, the programme specifically includes international study tours and collaborations with leading fashion schools globally. Students get to visit and explore fashion industries, markets, and cultures in different countries, providing them with a global perspective on fashion trends and business practices. This international exposure is a key differentiator of the MBF programme at GEHU.

Ques. What is the total fee for the MBA (Fashion Management) at GEHU after scholarship? Is it affordable?

Ans. The gross total fee is approximately Rs. 3.59 Lakhs (without scholarship). With the highest merit scholarship (Rs. 27,300 per semester for 4 semesters = Rs. 1,09,200), the net fee can come down to approximately Rs. 1.86 Lakhs for top-merit candidates. Female candidates get an additional 10% concession on net tuition. Uttarakhand/hilly state candidates also benefit from a state concession. Compared to other fashion management postgraduate programmes in India, the MBF at GEHU is considered quite affordable, especially after scholarships.