Yenepoya University Mangalore Master of Business Administration [MBA] Digital Business Management with minor in Data Analytics in association with Institute of Analytics, UK: Fees 2026, Course Duration, Dates, Eligibility

Yelahanka, MangaloreDeemed to be UniversityEstd 2008NAAC Grade A+
Collegedunia Team's profile photo

Collegedunia Team

Content Curator | Updated 3+ months ago

The MBA in Digital Business at Yenepoya (Deemed to be University) is a two-year postgraduate management programme offered at Yenepoya Institute of Arts, Science, Commerce and Management (YIASCM), Mangaluru. The programme covers digital business strategy, e-commerce operations and digital marketing, business analytics and data intelligence, digital transformation management, social media and content strategy, customer experience and CRM, digital supply chain management, fintech essentials, emerging technologies in business, and a digital business capstone project, preparing graduates for digital marketing management, e-commerce operations, and digital business strategy roles. Yenepoya (Deemed to be University) holds NAAC A+ accreditation. Total programme fee is INR 3,74,000 for the two years.

📋 Admission Status: Yenepoya University MBA Digital Business admissions for 2026-27 are open. Apply at admissions.yenepoya.edu.in. Admission is based on KMAT Karnataka or CAT or CMAT score plus Group Discussion and Personal Interview.


Key Points

  • Two-year MBA in Digital Business at YIASCM, Yenepoya University, Mangaluru
  • Covers digital business strategy, e-commerce operations and digital marketing, business and more
  • Eligibility: graduation in any stream with minimum 50% marks
  • Admission via KMAT Karnataka or CAT or CMAT score plus GD and PI
  • Yenepoya University: NAAC A+ accredited; NIRF 2024 university rank 95

Yenepoya University MBA Digital Business Fees

ComponentAmount (INR)
Fee (Year 1)INR 1,88,000
Fee (Year 2)INR 1,86,000
Total Fees (2 Years, Hostel Separate)INR 3,74,000
  • Verify 2026-27 fee at yenepoya.edu.in before admission.
  • One-time registration fee INR 26,000 payable at admission.
  • Hostel charges are separate; confirm at yenepoya.edu.in.

Yenepoya University MBA Digital Business Admission 2026

Important Dates

EventDate
KMAT Karnataka Registration Closes1st week Sep 2026
Yenepoya Application WindowJuly to September 2026; confirm at admissions.yenepoya.edu.in
GD and PIJuly to August 2026; as per merit list schedule
Classes CommenceAugust 2026
  • Admission: KMAT Karnataka, CAT, or CMAT score; GD and PI.
  • Apply at admissions.yenepoya.edu.in with graduation marksheets and scorecard.
  • Selection: 60% entrance score, 40% GD and PI combined.
  • Confirm 2026-27 seat availability at yenepoya.edu.in or +91-8867754493.

The dates mentioned above are tentative and subject to change.

Eligibility Criteria

  • Candidates must hold a graduation degree in any stream (BA, BCom, BSc, BE, BTech, BCA, or equivalent) from a recognised university with a minimum of 50 percent aggregate marks (45 percent for SC/ST Karnataka candidates).
  • A valid score in KMAT Karnataka, CAT, CMAT, or Y-ENTRANCE (Yenepoya University entrance test) is required. Shortlisted candidates must also appear in a Group Discussion and Personal Interview.

Admission Process

  • Obtain a valid score in KMAT Karnataka (registration: until 1st week Sep 2026), CAT 2025, CMAT 2026, or the Y-ENTRANCE (Yenepoya University test).
  • Register at admissions.yenepoya.edu.in with graduation marksheets, entrance scorecard, and supporting documents.
  • Appear in the Group Discussion (GD) and Personal Interview (PI) conducted by YIASCM, Mangaluru.
  • Final merit list is declared based on 60% entrance score and 40% GD plus PI combined marks.
  • Pay the Year 1 fee of INR 1,88,000 (plus INR 26,000 registration fee) and complete registration; classes commence August 2026.

✓ Opt for this if

  • Career target is digital marketing manager, e-commerce executive, or digital business strategist
  • Interest in combining business management with data analytics and digital tools
  • Yenepoya NAAC A+ campus in Mangaluru suits career in the Bengaluru-Mangaluru digital corridor
  • Fee of INR 3.74 Lakhs for a 2-year MBA in Digital Business is very affordable
  • Planning career in digital marketing, e-commerce, or business analytics after graduation

✗ Skip if

  • Top national B-school brand (IIM, XLRI) required for consulting-level or FAANG digital roles
  • Goal is core finance, operations, or HR management rather than digital business strategy
  • Fee of INR 3.74 Lakhs does not represent adequate ROI given target employer profile
  • International digital business career requires a globally ranked university MBA degree

Yenepoya University MBA Digital Business Scholarships 2026

ScholarshipAmountEligibility
Yenepoya Merit ScholarshipAs per university normsBased on Class 12 marks or entrance exam rank; awarded at admission
Central Sector Scholarship (NSP)Up to INR 12,000/yearMerit-based; family income below INR 8,00,000; scholarships.gov.in
Post-Matric Scholarship (Government of Karnataka)As per government normsSC/ST Karnataka domicile students; state scholarship portal
Prime Minister’s Special Scholarship Scheme (J&K)As per scheme normsStudents from J&K and UT of Ladakh; aicte-pragati-saksham-neu.in
  • Yenepoya Merit Scholarship: based on graduation marks or entrance rank.
  • Central Sector Scholarship: family income below INR 8 lakh; scholarships.gov.in.
  • Karnataka state scholarships: SC/ST/OBC domicile students; state portal.

Table of Contents

Yenepoya University MBA Digital Business FAQs

Ques. What is the total fee for MBA Digital Business at Yenepoya University?

Ans. The total fee for MBA Digital Business at Yenepoya University (YIASCM, Mangaluru) is INR 3,74,000 for the two-year programme (Year 1: INR 1,88,000; Year 2: INR 1,86,000). A one-time registration fee of INR 26,000 is payable separately at admission. Hostel charges are separate. Verify the 2026-27 fee at yenepoya.edu.in before admission.

Ques. What is the eligibility for MBA at Yenepoya University?

Ans. Candidates must hold a graduation degree in any stream from a recognised university with a minimum of 50 percent aggregate marks. A valid KMAT Karnataka, CAT, CMAT, or Y-ENTRANCE score is required, followed by GD and PI.

Ques. Which entrance exam is accepted for MBA at Yenepoya University?

Ans. Yenepoya University MBA admissions accept scores from KMAT Karnataka, CAT 2025, CMAT 2026, and the Y-ENTRANCE (Yenepoya’s own test). Shortlisted candidates must appear in a Group Discussion and Personal Interview.

Ques. What career options are available after MBA Digital Business from Yenepoya University?

Ans. MBA Digital Business graduates can work as Digital Marketing Managers, E-commerce Executives, Business Analysts, Digital Transformation Consultants, Content Strategists, and CRM Specialists with IT companies, e-commerce platforms, digital marketing agencies, FMCG companies, fintech startups, and consulting firms. India’s rapid digital economy growth creates consistent demand for professionals with both business management and digital strategy expertise.

Ques. Is Yenepoya University MBA recognised?

Ans. Yes. Yenepoya (Deemed to be University) is recognised by the University Grants Commission (UGC) under Section 3 of the UGC Act 1956 and holds NAAC A+ accreditation. The MBA degree is valid for employment and for further academic or professional qualifications.

Comments


No Comments To Show