The BBA in Retail Management at Yenepoya (Deemed to be University) is a three-year undergraduate management programme offered at Yenepoya Institute of Arts, Science, Commerce and Management (YIASCM), Mangaluru. The programme covers retail operations management, merchandise planning and buying, consumer behaviour, retail marketing and visual merchandising, supply chain fundamentals, e-commerce and D2C retail, inventory control, retail analytics, category management, and an industry internship component, preparing graduates for retail management, merchandising, and store operations roles. Yenepoya (Deemed to be University) holds NAAC A+ accreditation. Total programme fee is INR 3,75,000 for the three years.
📋 Admission Status: Yenepoya University BBA in Retail Management admissions for 2026-27 are open. Applications run at admissions.yenepoya.edu.in. Admission is based on Y-ENTRANCE score and Class 12 merit.
Key Points
- BBA in Retail Management at YIASCM, Yenepoya University, Mangaluru
- Covers retail operations management, merchandise planning and buying, consumer beh and more
- Eligibility: Class 12 (any stream) with minimum 55% aggregate marks
- Admission via Y-ENTRANCE university test and Class 12 merit (60:40) or CUET-UG
- Yenepoya University: NAAC A+ accredited; NIRF 2024 university rank 95
Yenepoya University BBA in Retail Management Fees
| Component | Amount (INR) |
| Fee (Year 1) | INR 1,25,000 |
| Fee (Year 2) | INR 1,25,000 |
| Fee (Year 3) | INR 1,25,000 |
| Total Fees (3 Years, Hostel Separate) | INR 3,75,000 |
- Fee: INR 62,500 per semester for non-Karnataka students.
- One-time registration fee INR 26,000 payable at admission.
- Hostel separate; verify 2026-27 fee at yenepoya.edu.in.
Yenepoya University BBA in Retail Management Admission 2026
Important Dates
| Event | Date |
| CUET-UG 2026 Exam (NTA) | May 11 to May 31, 2026 |
| CUET-UG 2026 Result | June 14, 2026 (Tentative) |
| Yenepoya Application Window | June 25, 2026 to September 30, 2026 |
| Classes Commence | August 2026 |
| CUET-UG 2026 (NTA) Registration End | January 31, 2026 |
| CUET-UG 2026 (NTA) Exam Date | May 11 to May 31, 2026 |
| CUET-UG 2026 (NTA) Result | June 14, 2026 (Tentative) |
- Admission: 60% Y-ENTRANCE or CUET-UG score, 40% Class 12.
- Apply at admissions.yenepoya.edu.in with Class 12 marksheet and scorecard.
- Final merit list is declared after document verification at YIASCM, Mangaluru.
- Confirm 2026-27 seat availability at yenepoya.edu.in or +91-8867754493.
The dates mentioned above are tentative and subject to change.
Eligibility Criteria
- Candidates must have passed Class 12 (10+2) from a recognised board in any stream with a minimum of 55 percent aggregate marks (50 percent for SC/ST Karnataka).
- A valid CUET-UG 2026 score (NTA) or Y-ENTRANCE (Yenepoya University entrance test) score is required. Merit-based direct admission on Class 12 marks may also be available; confirm at yenepoya.edu.in.
Admission Process
- Appear in CUET-UG 2026 (exam: May 11 to May 31, 2026) conducted by NTA, or register for the Y-ENTRANCE (Yenepoya University AI-proctored entrance test) for UG admissions.
- Register at admissions.yenepoya.edu.in with Class 12 marksheet, CUET-UG or Y-ENTRANCE scorecard, and supporting documents.
- Merit list is declared based on 60% Y-ENTRANCE or CUET-UG score and 40% Class 12 marks; shortlisted candidates receive an admission offer.
- Pay the Year 1 fee of INR 1,25,000 (plus one-time registration fee of INR 26,000) and complete document verification at YIASCM, Deralakatte, Mangaluru.
- Complete registration; classes commence August 2026.
✓ Opt for this if
- Career target is retail store manager, merchandiser, or e-commerce operations role
- Interest in consumer goods, fashion retail, or fast-growing D2C and quick-commerce sector
- Yenepoya NAAC A+ campus in Mangaluru suits your career and location preference
- Fee of INR 3.75 Lakhs total is affordable for a 3-year retail management degree
- Planning MBA (Retail/Operations) or supply chain certification after BBA graduation
✗ Skip if
- Top national B-school brand is required; BBA from Yenepoya is strong regionally, not nationally
- STEM or engineering career path; BBA Retail leads specifically to commerce and trade roles
- Fee of INR 3.75 Lakhs is outside budget without scholarship or family support
- Goal is MBBS, law, or core engineering; retail management leads to commerce careers only
Yenepoya University BBA in Retail Management Scholarships 2026
| Scholarship | Amount | Eligibility |
| Yenepoya Merit Scholarship | As per university norms | Based on Class 12 marks or entrance exam rank; awarded at admission |
| Central Sector Scholarship (NSP) | Up to INR 12,000/year | Merit-based; family income below INR 8,00,000; scholarships.gov.in |
| Post-Matric Scholarship (Government of Karnataka) | As per government norms | SC/ST Karnataka domicile students; state scholarship portal |
| Prime Minister’s Special Scholarship Scheme (J&K) | As per scheme norms | Students from J&K and UT of Ladakh; aicte-pragati-saksham-neu.in |
- Yenepoya Merit Scholarship: based on Class 12 marks or entrance rank.
- Central Sector Scholarship: family income below INR 8 lakh; scholarships.gov.in.
- Karnataka state scholarships: SC/ST/OBC domicile students; state portal.
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