Bachelor of Arts [B.A] (Marketing)
3 years
Full Time
Honours & On Campus
$12,210 /Yr
£9,250 /Yr
- Three-year Marketing course gives student a critical understanding of the subject within different business contexts coupled with the problem-defining skills to help you interpret and translate data to inform marketing decisions. The marketing modules you cover, from strategic brand management to understanding consumer behaviour, are highly relevant to real-life practice. Our staff bring an extensive range of professional and research interests to the programme ensuring it is full of stimulating and relevant content.
- The aim of the first year is to provide students with the business acumen required to be an effective marketing specialist within any organisation. You are introduced to the principles underlying marketing and learn how to identify and develop key marketing skills.
- The second year provides student with opportunities to hone marketing management capabilities. During this level of study, emphasis is placed on developing a critical understanding of consumer behaviour and stakeholder needs in order to create viable marketing opportunities.
- The final year is strategic in nature allowing student to further develop critical thinking skills. Students consider the complexities and ethical implications of marketing, exploring the relationship between culture and marketing and marketing and society.
- Students final Extended Independent Study is all about building confidence and marketing expertise. It can take the form of a dissertation, work experience or research into management issues.
- Over three years, students develop a range of skills such as critical analysis, creative thinking, problem-solving, team-working, and effective communication to engage customers and clients through good marketing practice.
- Career options are as diverse and broad as the course itself – your biggest challenge is deciding which area to go into. Potential roles include sales, brand management, business development, market research, communications and customer liaison.
- Graduates go onto work in a variety of different organisations, from small and medium-sized enterprises to large multinational corporations, and in private, public and charitable sectors.
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Tuition Fees
| Year | 1st Year Fees |
|---|---|
| Tuition Fees | $12210 (GBP 9250) |
Other Expenses
| Head | Avg Cost Per Year |
|---|---|
| Rent | $12799 (GBP 9696) |
| Transportation | $2614 (GBP 1980) |
A Tuition Fee Deposit of 2000 GBP (2,08,771 INR) as part of your application to study at the University.
Previous Year Tuition Fees
| Year | 1st Year Fees |
|---|---|
| 2023 | $22044 (GBP 16700) |
Important Dates
| Event | Application Date |
|---|---|
| Application Deadline For 2025 Intake | |
Scores Required
TOP Scholarships
| Scholarship name | Award amount | Eligibility |
|---|---|---|
| International Student Scholarship | 3000 | International Students |
Key Resources for Your Study Abroad Journey
Scholarship Grants & Financial Aids
| Name | Scholarship Per Student | Level of Study | Type | |
|---|---|---|---|---|
| VueVille Future Technology Scholarship | Scholarship per student$ 1,320/Yr$1,000 | Level Of StudyBachelor | TypeMerit-Based | |
| Forktip Women’s- Innovation Scholarship | Scholarship per studentVariable Amount | Level Of StudyBachelor | TypeCollege-Specific | |
| Axol Science Scholarship | Scholarship per student$ 2,640/Yr$2,000 | Level Of StudyBachelor | TypeCompany-Sponsored | |
| Business Administration Scholarships | Scholarship per studentVariable Amount | Level Of StudyBachelor | TypeMerit-Based |
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Important Dates
| Program | Important Dates |
|---|---|
| M.S International Business Management | Aga Khan Foundation Scholarship Programme Application Deadline (1st Mar 2025) Application Deadline For September 2025 Intake (15th May 2025) University of Winchester Scholarships Application Deadline (31st Jul 2025) Application Deadline For January 2025 Intake (8th Dec 2025) |
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