M.S. in Advertising at University of South Florida: Fees, Eligibility, Entry Requirements, Admission Deadlines & Scholarships

M.S. in Advertising from University of South Florida: Overview

The Master of Science in Advertising (M.S. Advertising) at the University of South Florida (USF) is a 1-2 year and a 36-credit program. It is offered through the Zimmerman School of Advertising & Mass Communications in the College of Arts and Sciences. This program helps students build skills in strategic advertising, digital media, and brand communication. Graduates can work at positions such as advertising account managers, media planners, or creative strategists, earning salaries that average between $60,000 and $90,000. Students gain practical experience through real-world campaigns and partnerships with local companies, such as Publix and Raymond James. Students also have access to USF’s modern media labs. The program focuses mainly on strategic communication, data-driven advertising, and creative problem-solving. This makes it perfect for those looking to succeed in agency, corporate, or nonprofit jobs. USF’s ranking as one of the top 50 public universities by U.S. News & World Report adds to the program’s credibility.

M.S. in Advertising from University of South Florida: Dates

Applications for the M.S. in Advertising from University of South Florida are accepted for the Fall 2026 and Spring 2026 intake. The application deadline for for Fall 2026 is 1 June 2026 and for Spring 2026 intake is 15 October 2025. Students must apply as early as possible.

M.S. in Advertising from University of South Florida: Fees

The total cost of pursuing an M.S. in Advertising from University of South Florida is approximately $37,222​ (including fees), including $16,666 in tuition and other fees. An estimated cost of $20,556​ for Living expenses include housing, food, transportation, and personal costs, varying by lifestyle. 

M.S. in Advertising from University of South Florida: Module

The M.S. in Advertising from University of South Florida includes the following modules: