Bachelor of Arts [B.A] [International Business] From California State University Fullerton

The B.A. in international business offers two concentrations. A concentration in global trade includes coursework in economic development analysis and case studies, global finance, risk management, operations management, export/import marketing strategies, and the supply chain. New for fall 2018, the intercultural management concentration is a highly interdisciplinary program enabling students to complete related coursework through the College of Communications and foreign language studies through the College of Humanities and Social Sciences.

Regional or functional elective coursework at the upper-division level enables customization, providing the opportunity for students to specialize in a single area of interest (such as marketing); develop a greater understanding of business practices in global regional or cross-regional contexts; or focus on areas of interest, such as economic development.

Applied implementation of global business strategies is central to the international business program. One such example is a capstone course that may encompass the unique cultural differences in Europe and the Pacific Rim, two of the leading economic powerhouses in the contemporary world.