KK Modi University Bhilai MBA Digital Marketing: Fees 2026, Course Duration, Dates, Eligibility

Bhilai, ChhattisgarhPrivate UniversityEstd 2020
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Collegedunia Team

Content Curator | Updated 3+ months ago

KK Modi University’s MBA in Digital Marketing is a 2-year full-time postgraduate programme at its Bhilai campus in Chhattisgarh. The programme covers digital strategy, SEO and SEM, content marketing, social media management, and marketing analytics. Total programme fee is INR 5,84,000 for the complete duration. Admission uses CAT, CMAT, MAT, XAT, NMAT, or the KKMU Admission Test scores, followed by Group Discussion and Personal Interview.

📋 Admission Status: Applications are currently open. Last date to apply is July 2026.


Key Points

  • Harvard ManageMentor certification integrated in the MBA curriculum
  • Five-month paid internship with monthly stipend for MBA students
  • 600 plus practical learning hours through live industry projects over 2 years

KKMU MBA Digital Marketing Fees 2026

ComponentAmount (INR)
Programme Fee (2 Years)5,84,000
Hostel Charges (Optional)1,17,000
Total Fees (Hostel Charges Separate)5,84,000
  • Programme fee covers 4 semesters over 2 years at INR 2,92,000 per year.
  • Hostel is optional and not included in the programme fee total.
  • Merit scholarships of up to 100% on first-year tuition are available at admission.

KKMU MBA Digital Marketing Admission 2026

EventDate
CMAT 2026 ExamJanuary 25, 2026
CMAT 2026 ResultFebruary 13, 2026
XAT 2026 ExamJanuary 4, 2026
Academic Session BeginsJuly 2026
  • KKMU accepts CAT, MAT, XAT, CMAT, NMAT, or its own admission test scores.
  • Shortlisted candidates attend Group Discussion and Personal Interview at KKMU campus.
  • Two intake cycles run each year: July and January.

The dates mentioned above are tentative and subject to change.

Eligibility Criteria

  • Bachelor’s degree in any discipline from a recognised university.
  • Valid score in any one accepted management entrance test: CAT, MAT, XAT, CMAT, NMAT, or the KKMU Admission Test.
  • Shortlisted candidates must clear the Group Discussion and Personal Interview conducted by KKMU faculty.

Admission Process

  • Appear in any one accepted entrance exam: CAT, MAT, XAT, CMAT, NMAT, or the KKMU Admission Test.
  • Submit the online application at admissions.kkmu.edu.in with the entrance scorecard, degree certificate, and non-refundable fee of INR 450.
  • Receive a shortlisting call based on entrance exam score and academic track record.
  • Attend Group Discussion and Personal Interview at KKMU, Bhilai, on the scheduled date.
  • Pay the registration deposit of INR 10,000 and complete enrolment at the KKMU Administrative Office.

✓ Opt for this if

  • You want an MBA combining management fundamentals with digital marketing skills.
  • You qualify for a KKMU merit scholarship and budget is a key factor.
  • You are targeting digital marketing roles in Chhattisgarh or central India.
  • You need a programme accepting CMAT or MAT scores without a high CAT percentile.

✗ Skip if

  • You need an IIM or XLRI brand for placement in top marketing agencies.
  • Placement in metro digital marketing firms in Mumbai or Bengaluru is the goal.
  • You prefer a programme with live Google or Meta certification partnerships.
  • You have a high CAT percentile and can aim for a top-tier B-school seat.

KKMU MBA Digital Marketing Scholarships 2026

ScholarshipAmountEligibility/Schedule
KKMU Merit Scholarship (First-Year Tuition)25% to 100% on first-year tuitionBased on qualifying exam score: 100% for 80%+, 75% for 75-79.99%, 50% for 70-74.99%, 25% for 60-69.99%
KKMU Additional Scholarship20% on tuitionSiblings of KKMU students, single girl child, SC/ST/OBC, or defence personnel
NSP Central Sector ScholarshipINR 12,000 per yearTop 20 percentile in qualifying exam with family income below INR 8 lakh
  • MBA merit scholarship applies on the first-year tuition fee only.
  • Additional 20% discount for siblings of current KKMU students or single girl child.
  • National scholarships via scholarships.gov.in. Apply before the annual deadline.

Table of Contents

KK Modi University Bhilai Latest Updates and News

05 Oct, 2026 CAT 2026 correction window is live @iimcat.ac.in. The last date to edit the application form is Oct 6, 2026 (5 PM). CAT 2026 is scheduled for Nov 29, 2026. Read News.

28 Sep, 2026 MAT December 2026 MBA exam schedule is out @mat.aima.in. Check the latest events below-

  • PBT exam registrations are open till Dec 14, and the exam will be conducted on Dec 20, 2026.
  • CBT exam registrations will close on Dec 21. The exam will be held on Dec 27, 2026. Read More.

17 Sep, 2026 CMAT 2027 exam date has been declared. CMAT 2027 will be held on Feb 7, 2027. Registrations will commence soon @cmat.nta.nic.in. Read News.

18 Jul, 2026 XAT 2027 registration begins @xatonline.in. Register by Dec 6. The exam will be held on Jan 3, 2027 (2 PM to 5 PM). Read News.

KK Modi University Bhilai: Students' Opinion

AI-Generated Summary based on 1 Reviews

The university provides MBA students with a 5-month paid internship opportunity, featuring companies like GPI, 24Seven, Colorbar, Modicare, and Augtech Nextwealth. Successful placements include roles such as a Digital Marketing Internship at 24Seven, which offers a monthly stipend of 15,000 INR in Delhi. Students also have interview opportunities with well-known firms like Godfrey Phillips India and Indofil Industries.

To alleviate financial strain, the university has a semester-wise fee payment option. During the COVID-19 pandemic, a special scholarship was available, and students can qualify for a scholarship that covers up to 75% of fees, based on their academic performance in 10th, 12th, or graduation.

...Read More
 By Collegedunia’s Personal AI

KKMU MBA Digital Marketing FAQs

Ques. What entrance exams are accepted for MBA Digital Marketing at KKMU?

Ans. KK Modi University accepts scores from CAT, MAT, XAT, CMAT, NMAT, and the KKMU Admission Test for MBA Digital Marketing admission. CMAT 2026 was held on January 25, 2026 with results on February 13, 2026. XAT 2026 was conducted on January 4, 2026. Students holding valid scores from any of these exams can apply for the July 2026 intake and proceed to the Group Discussion and Personal Interview round at KKMU.

Ques. What is the total fee for MBA Digital Marketing at KKMU?

Ans. The total programme fee for MBA Digital Marketing at KK Modi University is INR 5,84,000 for the complete 2-year duration at INR 2,92,000 per year. Optional hostel costs INR 1,17,000 per year and is excluded from the programme fee total. KKMU merit scholarships of up to 100% on the first-year tuition fee are available to eligible candidates based on qualifying exam scores. A registration deposit of INR 10,000 secures the admission seat.

Ques. What subjects are covered in MBA Digital Marketing at KKMU?

Ans. The MBA Digital Marketing curriculum at KKMU covers digital strategy, search engine optimisation and search engine marketing, content marketing, social media management and analytics, e-commerce management, mobile marketing, programmatic advertising, marketing automation, customer experience design, and digital brand management. Core MBA subjects including finance, operations, HR, and business strategy are also part of the first-year curriculum. The Harvard ManageMentor certification is included in the programme.

Ques. What career roles are available after MBA Digital Marketing from KKMU?

Ans. Graduates of MBA Digital Marketing from KK Modi University can pursue roles such as Digital Marketing Manager, SEO Specialist, Content Strategy Lead, Social Media Manager, Performance Marketing Analyst, Brand Digital Head, and E-commerce Marketing Executive. These roles are available in advertising agencies, FMCG companies, retail, e-commerce platforms, media houses, and startups. KKMU’s paid internship programme and corporate network aid in early placement for marketing roles.

Ques. Does KKMU offer a paid internship for MBA Digital Marketing students?

Ans. Yes, MBA students at KK Modi University receive a 5-month paid internship as part of the programme. Monthly stipends range from INR 12,000 to INR 25,000 depending on the host company. KKMU’s corporate connections with Godfrey Phillips India, Modicare Limited, Indofil Industries, and over 50 other organisations provide internship opportunities in digital marketing, brand management, and consumer goods roles. This hands-on experience complements classroom learning effectively.

Ques. Is MBA Digital Marketing at KKMU suitable for non-marketing graduates?

Ans. Yes, MBA Digital Marketing at KK Modi University is open to graduates from any discipline including engineering, commerce, science, and arts. The first year covers foundational MBA subjects that bring all students to a common level before advanced digital marketing topics begin. Students from non-marketing backgrounds who have used digital platforms or have interest in online marketing often transition smoothly through KKMU’s experiential curriculum with live projects and industry mentoring.

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