GITAM University Bengaluru Ph.D Marketing: Fees 2026, Course Duration, Dates, Eligibility

Ans. The academic fee for Ph.D. (Marketing) at GITAM Bengaluru is INR 30,000 per year, totalling INR 90,000 for the minimum three-year duration. Additionally, GITAM awards a Ph.D. Fellowship of INR 33,000 per month (for up to 3 years) to all full-time scholars, which far exceeds the annual academic fee. Application fee is INR 1,200.

Ans. Candidates must hold a Master’s degree in MBA, PGDM, or Master’s degree in Management, Marketing, or an equivalent discipline with a minimum of 55 percent aggregate marks. Valid GReAT, GATE, CSIR-NET, or UGC-NET score is required; NET/GATE holders are directly called for an interview. CA, CS, or ICWAI qualified candidates with 55% and 7 or more years of managerial experience may also apply.

Ans. All full-time PhD scholars admitted to GITAM are eligible for the GITAM Ph.D. Fellowship of INR 33,000 per month for a maximum period of three years. Meritorious scholars may also receive the MURTI Excellence Fellowship of INR 40,000 per month. No separate application is required; the fellowship is awarded at the time of admission.

Ans. The Ph.D. (Marketing) at GITAM Bengaluru covers research in consumer behaviour, digital marketing, brand management, marketing analytics, retail management, and international marketing. Students work under experienced faculty at GITAM School of Business with access to state-of-the-art laboratory facilities and industry collaboration opportunities.

Ans. Admission is through GReAT (GITAM Research Admissions Test, conducted online) followed by an interview. Candidates with a valid GATE, CSIR-NET, or UGC-NET score are exempted from GReAT and directly called for the interview. Applications are submitted at researchadmissions.gitam.edu.