Bachelor of Arts [B.A] (Business Psychology)
4 years
full time
On Campus
Field of Study:
$12,296 /Yr
€10,600 /Yr
- Students will deal with these and similar questions in studies of business psychology. They learn to find out how people behave when making purchase decisions and what motivates them to develop long-term brand loyalty. But also in human resources, it is becoming increasingly important to penetrate the human psyche and to activate an internal motivation.
- Psychological aspects play a major role in both marketing and human resources. Marketing is about understanding customers and their needs and then optimizing their own products, services, and advertising campaigns. In human resources, work and organizational psychology are concerned with how to motivate, further develop and best employ employees in the company.
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Tuition Fees
| Year | 1st Year Fees |
|---|---|
| Tuition Fees | $12296 (EUR 10600) |
Previous Year Tuition Fees
| Year | 1st Year Fees |
|---|---|
| 2023 | $12296 (EUR 10600) |
| 2021 | $7648 (EUR 6593) |
Important Dates
| Event | Application Date |
|---|---|
| Application Deadline For Summer 2025 Intake | |
Key Resources for Your Study Abroad Journey
Scholarship Grants & Financial Aids
| Name | Scholarship Per Student | Level of Study | Type | |
|---|---|---|---|---|
| MAWISTA Scholarship | Scholarship per student$ 7,762/Yr$6,691 | Level Of StudyBachelor | TypeEasy-to-Apply | |
| Axol Science Scholarship | Scholarship per student$ 2,320/Yr$2,000 | Level Of StudyBachelor | TypeCompany-Sponsored | |
| VueVille Future Technology Scholarship | Scholarship per student$ 1,160/Yr$1,000 | Level Of StudyBachelor | TypeMerit-Based |
Similar Programs
| Program | Important Date | Total Fees | Median Exams Score | Action |
|---|---|---|---|---|
| USD 12,296 /Yr EUR 10,600 /Yr |
| |||
-- | USD 10,962 /Yr EUR 9,450 /Yr |
|
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