Nimbus Academy of Management Dehradun MBA Marketing: Fees 2026, Course Duration, Dates, Eligibility

Dehradun, UttarakhandEstd 1998 HNBGU, Srinagar
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The Master of Business Administration [MBA] with a specialization in Marketing is a 2-year full-time postgraduate program offered at Nimbus Academy of Management [NAM], Dehradun. The program is approved by AICTE, New Delhi, and affiliated to Uttarakhand Technical University [UTU], Dehradun. This specialization is designed to develop marketing professionals with expertise in brand management, consumer behavior, digital marketing, sales management, advertising, and market research. The total tuition fee is Rs. 2,00,000 (Rs. 1,00,000 per year), with a seat intake of 63 students across all MBA specializations. The course is offered in full-time, on-campus mode and is one of the most popular MBA specializations at NAM, given the wide career opportunities it opens across FMCG, Retail, Banking, Insurance, Telecom, Media, and E-commerce sectors.

Admissions for the 2026-27 session are upcoming. Based on last year's pattern, the college application window typically opens in August (around August 13-20). Admission is based on valid scores in national entrance exams such as CAT, MAT, CMAT, GMAT, or XAT, followed by merit-based counselling at the institute. UTU counselling for MBA is tentatively scheduled from June 26, 2026 onwards. Candidates are advised to appear in any of the accepted entrance exams and register for UTU counselling after results are declared.

Key Points

  • MBA (Marketing) at NAM is AICTE-approved and affiliated to Uttarakhand Technical University [UTU], ensuring the degree is recognized by government bodies and private sector employers.
  • The specialization covers key marketing domains including Consumer Behavior, Brand Management, Digital Marketing, Sales Management, Advertising and Promotion, Market Research, and Retail Management.
  • Students benefit from summer and winter internships in marketing departments of companies, live projects, industry visits, and guest lectures from marketing professionals.
  • The curriculum is structured to develop both strategic marketing thinking and practical execution skills, making graduates effective marketing managers and brand strategists.
  • Career opportunities span FMCG, Retail, Banking, Insurance, Telecom, Media, E-commerce, and Advertising sectors across India.

NAM MBA Fees

Fee Structure

Fee ComponentAmount
Tuition FeeRs. 50,000 per semester (Rs. 1,00,000 per year)
Admission Fee (One Time)Rs. 5,000
Uniform (One Time)Rs. 5,000
Local Industrial Visit / Fest (One Time)Rs. 4,000
Sports Fee (Per Year x 2 Years)Rs. 2,000
Library Membership (One Time)Rs. 1,500
Security Deposit (Refundable, One Time)Rs. 3,000
Total Fees (Excluding Hostel & Transport)Rs. 2,20,500
  • Security Deposit of Rs. 3,000 is fully refundable at the time of leaving the institution.
  • University Enrolment and Examination fees are charged separately as per UTU norms for each semester.
  • Fee can be paid via Cash, NEFT, or DD in favour of "Doon Educational Trust Society," payable at Dehradun.
  • Cheque payments are not accepted.
  • Fee is payable in two instalments: 70% at the time of admission/before the start of Semester I classes, and the remaining 30% by November 30.
  • A penalty of Rs. 50 per day is levied after November 30.
  • Hostel Fee: Rs. 70,000 per year (optional, available for outstation students).
  • Hostel is not mandatory.
  • Transportation facility is optional at Rs. 20,000 per year.
  • Cancellation of admission is allowed up to September 30; fee refund is as per university norms.

NAM MBA Admission 2026

College-Specific & UTU Counselling Dates (2026-27 Session)

EventDate
CMAT 2026 RegistrationOctober 17 - November 24, 2025
CMAT 2026 ExamJanuary 25, 2026
CMAT 2026 ResultFebruary 13, 2026
MAT 2026 (PBT) ExamMarch 1, 2026
MAT 2026 (CBT) ExamMarch 8, 2026
UTU MBA Counselling Phase 1 - Online Registration & Fee DepositionJune 26 - June 27, 2026 (Tentative)
UTU MBA Counselling Phase 1 - Choice FillingJune 26 - June 28, 2026 (Tentative)
UTU MBA Counselling Phase 1 - Seat AllotmentJuly 3, 2026 (Tentative)
UTU MBA Counselling Phase 1 - Reporting at Allotted InstitutionJuly 4 - July 8, 2026 (Tentative)
UTU MBA Counselling Phase 2 - Online Registration & Fee DepositionJuly 9 - July 10, 2026 (Tentative)
UTU MBA Counselling Phase 2 - Seat AllotmentJuly 15, 2026 (Tentative)
UTU MBA Counselling Phase 2 - Reporting at Allotted InstitutionJuly 16 - July 20, 2026 (Tentative)
UTU MBA Counselling Phase 3 - Online RegistrationJuly 21 - July 22, 2026 (Tentative)
NAM College Application Opens (Direct/Merit Route)August 2026 (Tentative, based on last year pattern of Aug 13-20)
Admission Confirmation / Fee Payment DeadlineSeptember 30, 2026 (Last date for cancellation)
Second Instalment Fee DeadlineNovember 30, 2026

Entrance Exam Dates Accepted for MBA at NAM

ExamRegistrationExam DateResult
CAT 2026August 2026 (Tentative)November 30, 2026 (Tentative)December 24, 2026 (Tentative)
CMAT 2026Oct 17 - Nov 24, 2025January 25, 2026February 13, 2026
MAT 2026 (PBT/CBT)December 2025 - March 2026March 1 / March 8, 2026March 14 / March 18, 2026
  • Candidates with valid scores in CAT, MAT, CMAT, GMAT, or XAT are eligible.
  • The college also conducts merit-based counselling for candidates without entrance scores.
  • Candidates may apply directly at www.namdehradun.com.

The dates mentioned above are tentative and subject to change.

Eligibility Criteria

  • Candidates must have a Bachelor's degree in any discipline from a recognized university with a minimum of 50% marks.
  • Candidates appearing in the final year of graduation are also eligible to apply provisionally.
  • Valid score in CAT / MAT / CMAT / GMAT / XAT is required for admission through the UTU counselling route.

Admission Process

  • Appear in any of the accepted entrance exams: CAT, MAT, CMAT, GMAT, or XAT.
  • Register for UTU MBA counselling at the official UTU portal (uktech.ac.in) after results are declared.
  • Fill programme preferences and participate in seat allotment.
  • Report to the allotted institution (NAM) with original documents for verification.
  • Alternatively, apply directly to NAM through www.namdehradun.com for merit-based/direct admission.
  • Pay the admission fee (70% of semester fee) to confirm the seat.
  • Submit self-attested copies of required documents: graduation marksheets and degree, 10th and 12th certificates, entrance exam scorecard, passport-size photographs, Aadhar card/Voter ID, domicile certificate, caste certificate (if applicable), migration/transfer certificate, and blood group certificate.

NAM MBA Scholarships 2026

Scholarship Details

ScholarshipEligibilityBenefit
NAM Merit Scholarship (MBA)Very high entrance exam score (CAT/XAT/MAT) or high graduation marks30% waiver on tuition fee
NAM Merit Scholarship (MBA)Good entrance exam score or graduation marks20% waiver on tuition fee
NAM Merit Scholarship (MBA)Moderate entrance exam score or graduation marks10% waiver on tuition fee
BPL / Economically Weak Category ScholarshipBPL card holders / economically weaker students30% discount on tuition fee
Special Category ConcessionSiblings of alumni, wards of single mothers, differently-abled, orphan students10% concession (case-to-case basis)
National Scholarship Portal (NSP) - Post Matric ScholarshipSC/ST/OBC students with family income below prescribed limitAs per Government of India norms
Uttarakhand State ScholarshipSC/ST/OBC/EWS students domiciled in UttarakhandAs per Uttarakhand State Government norms
  • Merit scholarships are applied on tuition fee only and are subject to availability and college discretion.
  • NSP and Uttarakhand State Scholarships require valid caste certificate and income certificate from a competent authority.
  • Students can also avail education loans from banks; NAM supports the loan application process.
  • Scholarship applications should be submitted at the time of admission or as per the college's notification.

Table of Contents

Nimbus Academy of Management Dehradun Latest Updates and News

26 May, 2026 MAT May 2026 MBA exam schedule is out. Read more.

  • PBT admit cards will be released on May 28, and the exam will be held on May 31, 2026.
  • CBT registrations are open till Jun 8. Admit cards will be available on Jun 11, and the exam will be conducted on Jun 14, 2026.

NAM MBA FAQs

Ques. Is MBA (Marketing) the most popular specialization at NAM Dehradun, and what makes it stand out?

Ans. Yes, MBA (Marketing) is one of the most sought-after specializations at NAM Dehradun. The program is AICTE-approved and UTU-affiliated, and the marketing specialization is particularly popular because of the wide range of career opportunities it opens across FMCG, Retail, Banking, Insurance, Telecom, Media, and E-commerce. The curriculum covers both traditional and digital marketing, making graduates relevant in today's rapidly evolving marketing landscape. The college's strong industry connections in the Uttarakhand region further support campus placements for marketing graduates.

Ques. Does MBA (Marketing) at NAM cover digital marketing and social media marketing?

Ans. Yes, the MBA (Marketing) curriculum at NAM, under UTU's prescribed syllabus, includes subjects related to Digital Marketing, E-commerce, and Online Consumer Behavior as part of the specialization. Given the rapid shift towards digital channels in marketing, these subjects are increasingly important for marketing professionals. Students are also encouraged to pursue additional certifications in Google Ads, Facebook Marketing, SEO, and Content Marketing to complement their MBA degree and improve their digital marketing employability.

Ques. What is the difference between MBA (Marketing) at the PG level and BBA (Marketing) at the UG level at NAM?

Ans. BBA (Marketing) is a 3-year undergraduate program that provides foundational knowledge of business and marketing, suitable for students who have just completed Class 12. MBA (Marketing) is a 2-year postgraduate program that builds on a graduate-level foundation and provides advanced, strategic-level marketing knowledge. MBA graduates are typically considered for managerial and leadership roles, while BBA graduates start in executive or junior management positions. The MBA program also requires a valid entrance exam score (CAT/MAT/CMAT/GMAT/XAT) and a graduation degree with 50% marks for admission.

Ques. What kind of internships can MBA (Marketing) students expect during the program at NAM?

Ans. MBA (Marketing) students at NAM are required to complete summer and winter internships as part of the curriculum. Internship opportunities are typically available in marketing departments of companies across FMCG, Banking, Insurance, Telecom, Retail, and Media sectors. The college's placement cell assists students in securing relevant internship placements. Students are also encouraged to proactively apply to companies in Dehradun and the broader North India region. A strong internship experience significantly improves placement prospects and helps students build their professional network.

Ques. Can an Engineering or Science graduate pursue MBA (Marketing) at NAM, and will they be at a disadvantage compared to Commerce graduates?

Ans. Yes, Engineering and Science graduates can absolutely pursue MBA (Marketing) at NAM. The minimum eligibility is a Bachelor's degree with 50% marks from any discipline. Engineering graduates often bring strong analytical and problem-solving skills that are highly valued in data-driven marketing roles such as Market Research, Digital Analytics, and Product Management. The first year of the MBA program covers core management subjects that level the playing field for all students, and the second year focuses on marketing specialization subjects. Many successful marketing professionals come from non-commerce backgrounds.

Ques. What is the average salary package for MBA (Marketing) graduates from NAM, and which companies recruit from the campus?

Ans. Based on available placement data, the average package for MBA graduates from NAM is in the range of Rs. 2-3 LPA, which is typical for a Tier-3 management institute in Uttarakhand. Companies from sectors such as FMCG, Banking (ICICI, Kotak Mahindra), Insurance, Telecom, Media, Real Estate, and Automobiles recruit from the campus. Roles offered include Marketing Executive, Sales Manager, Brand Associate, Business Development Executive, and Digital Marketing Specialist. Students who actively pursue internships, build their digital marketing skills, and participate in live projects tend to secure better placement packages.

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