Shiva Institute of Management Studies Ghaziabad PG Diploma Marketing Management: Fees 2026, Course Duration, Dates, Eligibility

Ans. The total programme fee for the Post Graduate Diploma in Marketing Management (PGDMM) at SIMS Ghaziabad is INR 1,33,000 for the complete two-year duration. Optional hostel accommodation is available at up to INR 70,000 per year for boys and girls, and this charge is not included in the programme fee. Students should check with the admissions office for the fee payment schedule applicable to the 2027 batch.

Ans. SIMS Ghaziabad accepts CAT, MAT, XAT, CMAT, and ATMA scores for PGDMM admission. The CAT 2026 exam is on November 29, 2026, MAT September 2026 PBT is on September 13, 2026, XAT 2027 is on January 3, 2027, and CMAT 2027 is tentatively on January 24, 2027. Candidates may choose any one of these accepted exams and submit the score when applying to SIMS Ghaziabad.

Ans. The PGDMM curriculum at SIMS Ghaziabad covers marketing management principles including brand management, consumer behaviour, advertising and promotion, digital marketing, market research, sales management, and retail marketing. Students also study general management subjects such as organisational behaviour, financial management, and business communication. The programme is designed to build practical marketing skills alongside theoretical management knowledge relevant to the NCR corporate environment.

Ans. PGDMM graduates can pursue careers as Brand Manager, Marketing Executive, Sales Manager, Digital Marketing Specialist, Market Research Analyst, Product Manager, and Advertising Coordinator. The Ghaziabad and NCR region hosts a wide range of FMCG, retail, media, e-commerce, and service sector companies that actively recruit marketing management graduates for both junior and mid-level positions in sales, brand, and customer-facing roles.

Ans. Candidates must hold a Bachelor’s degree in any discipline from a recognised university with a minimum of 50% aggregate marks. Final-year graduation students awaiting results are eligible to apply provisionally. A background in commerce, business, or economics is helpful but not mandatory. All applicants must have a valid score in one of the accepted management entrance exams for consideration in the shortlisting and interview selection process.

Ans. The PGDMM is a postgraduate diploma and the MBA is a postgraduate degree, both affiliated to CCS University (CCSU) and approved by AICTE at SIMS Ghaziabad. While both cover marketing management content, the MBA carries the designation of a degree. For employment in most private sector companies in India, both qualifications are generally accepted. Candidates considering further academic qualifications such as Ph.D. should verify the equivalence norms of the respective institution in advance.