Bachelor of Arts [B.A] (Advertising (Digital Media Strategy))
2 years
Full Time
On Campus
Field of Study:
$52,200 /Yr
- Marketing in the digital age means understanding when and where to communicate to consumers when they are going to be most receptive to your message and encourage them to share the messages.
- Students admitted to the specialization will learn to maximize consumers’ engagement with marketing messages using paid, owned and earned media to achieve this goal.
- The Digital Media Strategy specialization is a three to four semester (fall and spring terms only) sequence of classes that are referred to as the Foundation, the Practice, the Application and Capstone.
- Students must take these courses in sequence to finish the major in three to four semesters.
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Tuition Fees
| Year | 1st Year Fees |
|---|---|
| Tuition Fees | $52200 |
Other Expenses
| Head | Avg Cost Per Year |
|---|---|
| Books and supply | $876 |
| Miscellaneous expenses | $1600 |
Previous Year Tuition Fees
| Year | 1st Year Fees |
|---|---|
| 2023 | $55012 |
| 2021 | $51789 |
Scores Required
Key Resources for Your Study Abroad Journey
Scholarship Grants & Financial Aids
| Name | Scholarship Per Student | Level of Study | Type | |
|---|---|---|---|---|
| BeArt Presets-Academic Scholarship | Scholarship per student$ 2,500/Yr$2,500 | Level Of StudyBachelor | TypeMerit-Based | |
| Chuan Ai Lu Engstrom Memorial Scholarship | Scholarship per student$ 1,000/Yr$1,000 | Level Of StudyBachelor | TypeMerit-Based | |
| Jagdish Bhagwati Fellowship | Scholarship per studentVariable Amount | Level Of StudyBachelor | TypeCollege-Specific | |
| Comindware Scholarship | Scholarship per student$ 4,000/Yr$4,000 | Level Of StudyApprenticeship | TypeMerit-Based | |
| Forktip Women’s- Innovation Scholarship | Scholarship per studentVariable Amount | Level Of StudyBachelor | TypeCollege-Specific | |
| Jane M. Klausman Women in Business Scholarship | Scholarship per student$ 5,000/Yr$5,000 | Level Of StudyBachelor | TypeMerit-Based |
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| Program | Important Date | Total Fees | Median Exams Score | Action |
|---|---|---|---|---|
-- | USD 52,200 /Yr |
| ||
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| ||
-- | USD 24,451 /Yr |
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| USD 28,658 /Yr |
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