₹30.7 L/Yr
Important Alert
- Application Deadline for Nonresidents Scholarships for 2026 Intake - Oct 15, 2025
Tuition Fees
| Year | 1st Year Fees |
|---|---|
| Tuition Fees | ₹3066274 (USD 34534) |
Other Expenses
| Head | Avg Cost Per Year |
|---|---|
| Room | ₹616380 (USD 6942) |
| Board | ₹468634 (USD 5278) |
Important Dates
Early Action Application Deadline
Apply by Oct. 15 to receive an admissions decision in mid-December.
Credentials due by Nov. 1.*
Honors College Application Deadline
Apply by Nov. 15 to be considered for the Honors College and Top Scholar awards.
Credentials due by Dec. 1.*
Regular Application Deadline
Apply by Dec. 1 to receive an admissions decision by mid-March.
Credentials due by Jan. 15.*
*Last date to submit any outstanding items listed on your USC Admissions Portal and to switch your preference on having test scores considered.
| Event | Application Date |
|---|---|
| Application Deadline for Nonresidents Scholarships for 2026 Intake | Oct 15, 2025 |
| Early Action Application Deadline For 2026 Intake | Oct 15, 2025 |
| Supplemental Deadline For 2026 Intake | Nov 1, 2025 |
| Regular Application Deadline For 2025 Intake | Dec 1, 2025 |
| Supplemental Deadline For 2026 Intake | Jan 15, 2026 |
B.S Marketing from Darla Moore School of Business Overview
The Bachelor of Science in Marketing at the Darla Moore School of Business equips students with a strong foundation in understanding consumer behavior, market research, and strategic decision-making. Students learn to analyze both internal and external influences on consumer choice and apply these insights to real-world marketing efforts such as advertising, product development, and promotional strategy. The program emphasizes hands-on experience in designing and conducting marketing research, analyzing data, and effectively communicating findings. With a focus on the strategic marketing management process, graduates are prepared to lead marketing initiatives across diverse industries. Admission to the program is competitive and selective, with enrollment limited based on the school’s resources. Entry is available for the Fall Term only, and eligibility is based on academic performance, including GPA, credit hour completion, and calculus proficiency. The Darla Moore School of Business accepts almost all English proficiency exams, such as IELTS, PTE for international students admission. Indian students with excellent scores are eligible for the Stamps Scholars Award, McNair Scholars Award, Horseshoe Scholars Award, Provost Scholars Award, Alumni Scholars Award, Academic Scholars - Elite Award, Academic Scholars - Excellence Award, Academic Scholars - Superlative Award, Academic Scholars - Distinction Award, Academic Scholars - Merit Award, Academic Scholars - Recognition Award offer $23,000- $216,000.
B.S Marketing from Darla Moore School of Business Fees
The Annual Cost of pursuing a B.S Marketing from Darla Moore School of Business is $60,409, which includes a $34,534 tuition fee & $2452 is a Compulsory Fees. Monthly living costs range from $23,423, which includes house, transportation, food, Health Insurance and book expenses
B.S Marketing from Darla Moore School of Business Dates
The Darla Moore School of Business accepts applications for 2026 Intakes. The Upcoming Application Deadline is Oct 15, 2025.
B.S Marketing from Darla Moore School of Business Module
The B.S Marketing from Darla Moore School of Business includes the following modules:
| Module | Course Examples | Credit Hours |
|---|---|---|
| General Education (Carolina Core) | Composition, Public Speaking, Natural Sciences | 31 |
| Business Core | Accounting, Finance, Management, Economics | 34 |
| Marketing Major Courses | Consumer Behavior, Marketing Research, Strategy | 21 |
| Marketing Electives | Digital Marketing, Sales, Retailing | 9 |
| Internationalization Requirement | International Marketing, Study Abroad | 3 |
| Minor or Cognate (Optional) | Courses in related discipline | 12 |
| Free Electives | Any university-approved elective courses | 10 |
| Total | 120 |
Scores Required
TOP Scholarships
| Scholarship name | Award amount | Eligibility |
|---|---|---|
| Stamps Scholars Award | $216,000 | Required a GPA of 4.8 and were in the top 1% of their high school class |
| McNair Scholars Award | $194,000 | Required a GPA of 4.8 and were in the top 1% of their high school class |
| Horseshoe Scholars Award | $138,000 | Required a GPA of 4.8 and were in the top 1% of their high school class |
| Provost Scholars Award | $118,440 | To qualify, students must be National Merit Finalists and list USC as their first-choice school with NMSC by the deadline. |
| Alumni Scholars Award | $126,000 | Required a GPA of 5.4 and were in the top 2% of their high school class |
| Academic Scholars - Elite Award | $110,000 | Required a GPA of 4.9 and were in the top 3% of their high school class |
| Academic Scholars - Excellence Award | $102,000 | Required a GPA of 4.8 and were in the top 5% of their high school class |
| Academic Scholars - Superlative Award | $96,000 | Required a GPA of 4.7 and were in the top 8% of their high school class |
| Academic Scholars - Distinction Award | $66,000 | Required a GPA of 4.4 and were in the top 15% of their high school class |
| Academic Scholars - Merit Award | $43,000 | Required a GPA of 4.4 and were in the top 15% of their high school class |
| Academic Scholars - Recognition Award | $23,000 | Required a GPA of 4.6 and were in the top 25% of their high school class |
Key Resources for Your Study Abroad Journey
Scholarship Grants & Financial Aids
| Name | Scholarship Per Student | Level of Study | Type | |
|---|---|---|---|---|
| VueVille Future Technology Scholarship | Scholarship per student₹ 88,790/Yr$1,000 | Level Of StudyBachelor | TypeMerit-Based | |
| R&D Systems Scholarship | Scholarship per student₹ 1.3 L/Yr$1,500 | Level Of StudyBachelor | TypeMerit-Based | |
| BL Mandhana Scholarships | Scholarship per student₹ 8.9 L/Yr$10,000 | Level Of StudyBachelor | TypeMerit-Based | |
| Go Clean Scholarship | Scholarship per student₹ 3.1 L/Yr$3,500 | Level Of StudyBachelor | TypeMerit-Based | |
| Business Administration Scholarships | Scholarship per studentVariable Amount | Level Of StudyBachelor | TypeMerit-Based | |
| Novus Biological Scholarship Program | Scholarship per student₹ 1.3 L/Yr$1,500 | Level Of StudyAssociate | TypeMerit-Based |
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