Kingston University Marketing Programs

Marketing courses at Kingston University can lead to a broad range of careers in marketing, particularly within brand management or brand marketing. It offers an understanding of the business value of brands and the skills to develop and manage them professionally.

They will develop a solid knowledge of brand management and be able to oversee a brand across all channels. There are opportunities to apply branding theory to case studies and in a live business context. Through integrated tasks and workshops, industry links and networking opportunities, there is a focus on career and employability.

Unique brand insight: Students will develop a solid knowledge of marketing management, so they can oversee a brand in all channels. They will take the opportunity to apply branding theory to case studies and in a live business context.