Master of Science [M.S] [Marketing Analytics] From Tilburg University

Improve marketing decision-making using state-of-the-art research methodology to collect, analyze and disseminate quantitative information in a systematic and reliable way with the? program offered at .

Program and courses?

Improve marketing decision-making using?state-of-the-art research methodology to collect, analyze and disseminate quantitative information in a systematic and objective way.?

• Strong links with business practice: what you learn is applied to real or simulated marketing dilemmas, whether it is during assignments or in interactive sessions with classmates and professors.
• Outstanding track record of students and staff.??Learn to use the latest marketing models and methods available to gather data and draw conclusions taught by some of the?leading experts?in the field.?Teachers have won multiple innovation- and best teaching awards.?

• Opportunity to pursue a dual degree?in collaboration with one of our foreign partner universities.

Career prospects

With your broad theoretical knowledge and relevant practical skills, you can expect to be in a highly competitive position when it comes to getting the job you want in Marketing Analytics. Choose from a diverse range of positions, such as Market Researcher, Big Data Analyst, or Consumer Behavior Analyst.

Graduates work or start for example as:

• Data Analytics Professional at GfK

• Customer Insight Analyst at NS (Dutch Railways)

• Customer Intelligence Analyst at Essent