$12,992 /Yr
Marketing is the study of consumer needs in order to create, communicate, and deliver value to a company.
Marketers oversee the process of segmentation, targeting, and positioning while integrating decisions about product, promotion, pricing, and placement or distribution. Marketers create value for a company’s chosen customers, which enables the company to attract and retain customers.
The marketing program prepares students the following roles and areas: product manager, project manager, buyer/planner, brand manager, digital marketing analyst, social media marketer, customer relations, account manager, business-to-business sales, and retail marketing.
Previous marketing students have worked for Microsoft, Sears Holdings, Nielsen Holdings, Intuit, Qualtrics, Adobe Systems, PepsiCo, Frito-Lay, Dow Chemical, Melaleuca, Ecolab, CIGNA Healthcare, Shell Oil, Macy’s, Google, Marriott International, and Walmart, among others.
Tuition Fees
| Year | 1st Year Fees |
|---|---|
| Tuition Fees | $12992 |
Previous Year Tuition Fees
| Year | 1st Year Fees |
|---|---|
| 2023 | $12608 |
| 2022 | $11940 |
Scholarship Grants & Financial Aids
| Name | Scholarship Per Student | Level of Study | Type | |
|---|---|---|---|---|
| TEC Scholarship | Scholarship per student$ 1,000/Yr$1,000 | Level Of StudyBachelor | TypeMerit-Based | |
| BeArt Presets-Academic Scholarship | Scholarship per student$ 2,500/Yr$2,500 | Level Of StudyBachelor | TypeMerit-Based | |
| Chuan Ai Lu Engstrom Memorial Scholarship | Scholarship per student$ 1,000/Yr$1,000 | Level Of StudyBachelor | TypeMerit-Based | |
| Jagdish Bhagwati Fellowship | Scholarship per studentVariable Amount | Level Of StudyBachelor | TypeCollege-Specific | |
| Comindware Scholarship | Scholarship per student$ 4,000/Yr$4,000 | Level Of StudyApprenticeship | TypeMerit-Based | |
| Forktip Women’s- Innovation Scholarship | Scholarship per studentVariable Amount | Level Of StudyBachelor | TypeCollege-Specific |










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