Bachelor of Business Administration [B.B.A] (Marketing)
₹37.6 L/Yr
Marketing?students learn to expand upon basic and fundamental marketing principles to research customer needs and trends, communicate with potential customers and provide services that enhance value.? Courses include marketing research and strategy development, consumer behavior, advertising/media planning, social media marketing and event planning.
CAREER DEVELOPMENT
Individuals who successfully earn the bachelor of business administration degree with a major in Marketing can go on to work as business professionals in positions including: marketing manager, account executive, marketing specialist, account manager or district sales manager.
Recent Mercer marketing graduates are in careers with Macys-New York, Coca-Cola, Chick-fil-a Corporate, State Farm, Ogilvy-Mather-Atlanta, WGXA-TV and Google.
Tuition Fees
| Year | 1st Year Fees |
|---|---|
| Tuition Fees | ₹3757973 (USD 42012) |
Previous Year Tuition Fees
| Year | 1st Year Fees |
|---|---|
| 2023 | ₹3657611 (USD 40890) |
Important Dates
| Event | Application Date |
|---|---|
| Mercer Scholarship Application Deadline For 2025 Intake | |
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Key Resources for Your Study Abroad Journey
Scholarship Grants & Financial Aids
| Name | Scholarship Per Student | Level of Study | Type | |
|---|---|---|---|---|
| Go Clean Scholarship | Scholarship per student₹ 3.1 L/Yr$3,500 | Level Of StudyBachelor | TypeMerit-Based | |
| Business Administration Scholarships | Scholarship per studentVariable Amount | Level Of StudyBachelor | TypeMerit-Based | |
| Washington DC Scholarships | Scholarship per studentVariable Amount | Level Of StudyBachelor | TypeMerit-Based | |
| BeArt Presets-Academic Scholarship | Scholarship per student₹ 2.2 L/Yr$2,500 | Level Of StudyBachelor | TypeMerit-Based | |
| Chuan Ai Lu Engstrom Memorial Scholarship | Scholarship per student₹ 89,450/Yr$1,000 | Level Of StudyBachelor | TypeMerit-Based | |
| Jagdish Bhagwati Fellowship | Scholarship per studentVariable Amount | Level Of StudyBachelor | TypeCollege-Specific |
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