Bachelor of Business Administration [B.B.A] (Marketing)
4 years
Full Time
On Campus
$55,441 /Yr
- LMU's Marketing major helps students focus on activities that facilitate exchange between individuals and organizations. Students learn the art and science of defining opportunities and persuading people to try the products or services an organization offers. The Marketing major provides students with the option to focus on specific areas such as consumer behavior, market research, brand management, international marketing, promotion management, and global marketing strategy, among others.
- In response to today’s fast-changing and complex marketing landscape and born from our location in the heart of Silicon Beach, the Department of Marketing launched a progressive curriculum that prepares students to be future-proof and real-world ready in careers such as marketing research and analytics, advertising, and promotion, interactive digital and social media marketing, brand planning and strategy, marketing, and product management, global marketing, diversity marketing, retailing and sales management. Marketing majors choose among four career-focused pathways: Applied Learning in Societal Transformation (A-LIST) Pathway, Congruity of Interests (COIN) Pathway, Marketing Analytics (MA) Pathway, and M-School Pathway.
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Tuition Fees
| Year | 1st Year Fees |
|---|---|
| Tuition Fees | $55441 |
Other Expenses
| Head | Avg Cost Per Year |
|---|---|
| Room and Board | $16474 |
| Books and supply | $1152 |
Previous Year Tuition Fees
| Year | 1st Year Fees |
|---|---|
| 2023 | $54630 |
| 2022 | $53067 |
| 2021 | $53067 |
Scores Required
Business 801 out of 990 in Global Ranking
( #48 out of 147 in USA 2025)
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Key Resources for Your Study Abroad Journey
Scholarship Grants & Financial Aids
| Name | Scholarship Per Student | Level of Study | Type | |
|---|---|---|---|---|
| Go Clean Scholarship | Scholarship per student$ 3,500/Yr$3,500 | Level Of StudyBachelor | TypeMerit-Based | |
| Business Administration Scholarships | Scholarship per studentVariable Amount | Level Of StudyBachelor | TypeMerit-Based | |
| Washington DC Scholarships | Scholarship per studentVariable Amount | Level Of StudyBachelor | TypeMerit-Based | |
| BeArt Presets-Academic Scholarship | Scholarship per student$ 2,500/Yr$2,500 | Level Of StudyBachelor | TypeMerit-Based | |
| Chuan Ai Lu Engstrom Memorial Scholarship | Scholarship per student$ 1,000/Yr$1,000 | Level Of StudyBachelor | TypeMerit-Based | |
| Jagdish Bhagwati Fellowship | Scholarship per studentVariable Amount | Level Of StudyBachelor | TypeCollege-Specific |
Similar Programs
| Program | Important Date | Total Fees | Median Exams Score | Action |
|---|---|---|---|---|
-- | USD 55,441 /Yr |
| ||
-- | USD 65,538 /Yr |
|
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