Southern Methodist University (SMU) Courses and Fees 2026

Bachelor of Business Administration [B.B.A] [Marketing] From Southern Methodist University

Dallas, TexasLocation
UniversitySchool type
11789enrollment
Private (Not for Profit)
9.8/10

Bachelor of Business Administration [B.B.A] (Marketing)

4 years
Full Time
On Campus

Field of Study

Ranked #301 out of 400 by ARWU Global Ranking 2021

$52,200 /Yr

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Collegedunia Team

Content Curator | Updated on - Dec 9, 2025

SMU Dallas B.B.A Marketing is a 4 years Full Time Bachelor program. This program is offered On Campus. The first year fees for B.B.A Marketing at SMU Dallas is ₹ 47 Lakhs (USD 52200). Earlier in 2023, the B.B.A Marketing Fee was ₹ 49.53 Lakhs (USD 55012). This shows that the academic fees has decreased by ₹ 253164 (USD 2812).

For admission to B.B.A Marketing at SMU Dallas, international students need Duolingo-115. For more details, check SMU Dallas Admissions 2025

According to Academy Ranking of World Universities, SMU Dallas ranked 301 out of 400 in Global Ranking.

SMU Dallas B.B.A Marketing Total Fees 2025

The tuition fee for B.B.A Marketing at SMU Dallas is USD 52200 per year (₹ 47 Lakhs). Meanwhile, the total cost is USD 54676/Year (₹ 49.22 Lakhs). This includes the tuition fee and other expenses such as Living Cost, Books & Supplies, Health Insurance, etc.

The tuition fee for B.B.A Marketing at Southern Methodist University is as follows:

Expense TypeAverage Cost (INR)Equivalent (USD)
Tuition Fee₹ 47 LakhsUSD 52200

The other expenses for B.B.A Marketing at Southern Methodist University is as follows:

Expense TypeAverage Cost (INR)Equivalent (USD)
Books and supply ₹ 78,866 USD 876
Miscellaneous expenses ₹ 1.44 Lakhs USD 1600
Total Cost ₹ 2.23 Lakhs USD 2476

B.B.A Marketing Tuition Fee Trends at SMU Dallas

SMU Dallas B.B.A Marketing Fees for Indian students is ₹ 47 Lakhs (USD 52200). This academic fee has decreased by ₹ 253164 (USD 2812) from 2023. Candidates can check the year on year trends in SMU Dallas Fees in the table below.

Academic YearTuition Fees (INR)Tuition Fees (USD)
2024₹ 47 LakhsUSD 52200
2023₹ 49.53 LakhsUSD 55012
2021₹ 45.2 LakhsUSD 50200

B.B.A Marketing at SMU Dallas Admission 2025

To be eligible for admission to B.B.A Marketing at SMU Dallas, applicants must meet specific academic and language requirements.

Academic Eligibility:

  • Applicants should have a high school degree from a recognized institution.
  • Applicants should have a minimum high school course requirements:
    • English
    • Maths
    • Social Science
    • Science
    • Foreign Language

Indian Students Eligibility:

  • Applicants must have passed 12th grade from recognised institution with minimum course requirements:
  • English
  • Maths
  • Social Science
  • Science
  • Foreign Language

Along with the minimum eligibility requirements, international students hailing from non-English speaking countries need to prove English proficiency through IELTS/TOEFL/any equivalent test to get admission to this program.

SMU Dallas B.B.A Marketing Application Link

SMU Dallas B.B.A Marketing Application Link; Apply Here

B.B.A Marketing at SMU Dallas Admission Requirements

For admission to B.B.A Marketing, SMU Dallas accepts TOEFL, IELTS, Duolingo, PTE exam. The average scores among admitted students are typically around: 90 in TOEFL, 6.5 in IELTS, 115 in Duolingo, 57 in PTE.

B.B.A in Marketing Fee Comparison

The fee comparison for similar programs like SMU Dallas B.B.A Marketing are:

UniversityProgramFirst Year Fees in USDFirst Year Fees in INR
Marquette UniversityB.A/B.S MarketingUSD 50,070 /YrINR 45.1 L/Yr
Southern Methodist UniversityB.B.AUSD 54,300 /YrINR 48.9 L/Yr
Also Check:

Tuition Fees

Year1st Year Fees
Tuition Fees$52200

Other Expenses

HeadAvg Cost Per Year
Books and supply$876
Miscellaneous expenses$1600

Previous Year Tuition Fees

Year1st Year Fees
2023$55012
2021$50200

Scores Required

90 / 120

Avg. Score in

TOEFL

6.5 / 9

Avg. Score in

IELTS

115 / 160

Avg. Score in

Duolingo

57 / 90

Avg. Score in

PTE

2 / 4

Minimum gpa

GPA


Ranking

20212020201920182017

Academy Ranking of World Universities logo
Business 301 out of 400 in Global Ranking
( #40 out of 140 in USA 2021)

Bloomberg logo
( #30 out of 81 in USA 2021)

Financial Times logo
( #32 out of 48 in USA 2021)

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Scholarship Grants & Financial Aids

NameScholarship Per StudentLevel of StudyType
Jagdish Bhagwati FellowshipScholarship per studentVariable AmountLevel Of StudyBachelorTypeCollege-Specific
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Jane M. Klausman Women in Business ScholarshipScholarship per student$ 5,000/Yr$5,000Level Of StudyBachelorTypeMerit-Based
Axol Science ScholarshipScholarship per student$ 2,000/Yr$2,000Level Of StudyBachelorTypeCompany-Sponsored
Ritchie-Jennings Memorial Scholarship ProgramScholarship per student$ 10,000/Yr$10,000Level Of StudyBachelorTypeMerit-Based

Similar Programs

ProgramImportant DateTotal FeesMedian Exams ScoreAction
--
USD 50,070 /Yr
  • IELTS: 6.5
  • TOEFL: 76
  • Duolingo: 115
Early Action And Early Decision 2 Application Deadline For 2026 Intake (15th Jan 2026)
USD 54,300 /Yr
  • TOEFL: 80
  • IELTS: 6.5
  • Duolingo: 110
  • PTE: 55

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