Bachelor of Arts [B.A] [Journalism and Promotional Communications] From Cleveland State University

The major will also provide you with state-of-the-art training in reporting, editing and promotional campaign planning. There are three sequences: journalism, public relations and advertising.

CAREER OPPORTUNITIES

Students who specialize in journalism can gain skills needed to become a reporter, or an editor or technical writer for a newspaper, magazine, broadcast station, or online component of a medium.

Training in public relations can open doors to jobs in public relations firms and companies that use promotional strategies to cultivate a public image.

Students who choose advertising for their specialization can expect to work in advertising agencies, focusing on marketing research or creative advertising development.

All three sequences will introduce students to the social, philosophical and ethical issues that face communicators working in journalism and promotional media.