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₹55.1 L/Yr
$57,152 /Yr
- The concentration emphasizes the important roles of marketing functions and how marketing professionals can add value to the organization and a broader society. The orientation of the concentration is managerial, where learning of practical and analytical decision-making skills is the focus. The courses in the concentration deploy class discussion, lecture, team project, and simulation game as the primary means of pedagogy.
- Past placement data indicate that about 25 percent of the Babson students chose marketing-related jobs right after their graduation. Because a marketing career can be very diverse from advertising, sales, marketing research, brand management, to merchandising, the Marketing Concentration first provides the students with a needed flexibility in choosing a set of marketing sub-field courses out of many depending on their specific interests.
- In addition, it ensures the integration of a variety of marketing sub-fields and general management in the required capstone course, contributing to the development of a whole manager with a strength in marketing, rather than producing a marketing specialist in a narrow sense.
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| Year | 1st Year Fees |
|---|---|
| Tuition Fees | ₹5506595 (USD 57152) |
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| 3PAU4M | N4s6oj |
|---|---|
| ₹5398683 | NA (0) |
| ₹5506595 |
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| 6YtxFj | a+VJO9 | sFGV92 | +zy2Nq | |
|---|---|---|---|---|
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