Bachelor of Arts [B.A] [Advertising (Communication and Media Studies Concentration)] From Fisher College

students from Fisher College are introduced to all operational aspects of the business, and acquire first-hand experience developing multi-media advertising campaigns. 

Career positions open to graduates include account executive, account planner, multimedia copywriter, market researcher, media buyer, media planner, and project manager, to name but a few.  

Program Mission

The Communication and Media Studies major at Fisher College is an interdisciplinary program that combines courses in communication, advertising, public relations, and journalism.

The program considers media industries and their relationship to culture and society, and the understanding of how communication works. The program emphasizes the development of critical thinking, professional writing skills and effective oral communication.

The Communication and Media Studies major prepares students for a wide variety of careers in business and industry, advertising, public relations and journalism, or advanced study.